The PrestaShop Loyalty Point Program will engage store users to increase sales by assigning them a reward point. This plugin has complete admin management so that the reward points of buyers can be easily managed by the admin. This will allow for a point-based loyalty program that is a great way to earn points for frequent visitors.
The loyalty program can be used in digital marketing. You can share emails with your customers about the points they have earned in previous purchases and how they can redeem them. Also, you can incentivize your lost customers by adding some points in their wallets and the eligibility criteria.
All the marketing ideas and cart rules of the PrestaShop Loyalty Point Program are highlighted in this article.
Let’s dive into it.
Why you need a PrestaShop Loyalty Point Program?
Loyalty Point Program the term itself suggests that the points are offered to loyal ones. The customer who visits your store or makes a purchase from your store earns some points that can be converted into currency (as per the rules defined by the store manager) and used in the next purchase. The PrestaShop loyalty point system is a one-stop solution to increase sales by improved conversion and higher retention advantages. Some of the benefits are listed below:
Increased cart value
More conversions
Maximize repeat sales
Grow your list of email subscribers
Flexible cart rules to reward customers and visitors
The loyalty points can be offered to all your visitors and existing customers as you wanted. You can plan your policies and offer such rewards as per your defined rules. It is good to make some cart rules that increase average cart value, product-wise rules to increase the sale of particular items, or according to weight and shipping choices they make.
Provide them with clear guidelines. Let them earn points and you earn their loyalty!
Marketing ideas for new visitors
There are more possibilities than ever to boost website traffic and visits to your PrestaShop store with the evolution of digital marketing. A loyalty program holds the power to influence visitors to take the action. The action here means clicking on the link or sharing an email address to claim the reward. The emails collected can be used later for marketing purposes.
How to offer Loyalty Points to New Visitors?
On the landing page
The PrestaShop Loyalty Point program allows the store manager to offer loyalty points to every new visitor. This entices the visitor and increases customer engagement in your store. You can promote this offer on your social media handles and grab the attention of the users.
Such offers always work!
On first purchase
Also, the Loyalty Point Program can be used to reward customers on their first purchase. You can use a pop-up showing the program details and once they make the purchase, reward them with some points that they can redeem in the next purchase as per the rules defined.
Offering rewards on visits and first purchase are great tactics that you can apply to your store and increase the conversion rate remarkably.
How to benefit existing customers with Reward Points?
There are two types of customers that you need to take care of. First, the loyal -who always shops from your store and second- who used to shop from your store but didn’t show up in a long time. Since they have purchased from your store you already have their user data. Why put that data in junk when you can use it for marketing and boost sales?
Here is what you can do!
Reward on every purchase they make
Loyal ones are the best customers you have. Your competitors are always working hard to snatch them so, just make sure to keep them with you in the long run. You can incentivize your loyal customers and give them reward points on each purchase.
But, some customers shop once and never come back? Maybe they are not happy with your services or they might forget that you exist. Can you do something about it? Of course! You can.
Send an email and remind them that they are losing their loyalty points. You can add the timer with the email or you can share cart details, total earned points, and details to redeem it.
Add points to their wallet
Another way to get them back is by adding some loyalty points to their wallet. This maximizes repeat sales and brings back your potential customers.
Two ways you can tell them that they have earned loyalty points:
Notify with push notification
Via email
How and when you can offer loyalty points
The cart rules defined here underneath will possibly boost your eCommerce sales and increases the average cart value. Some of the best ways to define the rules are:
· On the total cart amount
Give loyalty points to the client for spending an amount above the amount mentioned. For instance, if customer shops for more than $20, you can give 10 loyalty points. Now let’s say if a customer’s cart total is $18, he or she will possibly add $3 more to take the total cart over $20 to gain 10 loyalty points.
· On the product quantity
Provide consumers with reward points after they shop for the quantity of product listed. Suppose you sell some points of loyalty for the purchase of 2 items. And if a customer comes to your shop to buy a single item, you can ask them to add one more item to collect loyalty points.
· On the particular payment method
Provide loyalty points with a PrestaShop Loyalty Points program when a customer purchases the defined payment process. If you want users to choose particular payment methods then this is the way to make them do.
· On the specific shipping service
Provide loyalty points when a customer selects the shipping service mentioned.
· Based on the product weight
To gain loyalty points, define what the total weight (in grams) of the goods should be.
· On selected products and categories
If you have products that are stocked in your inventory for several days or months then this is the chance. You should note the certain items for which the loyalty points are to be issued. Select a category and only goods falling under that category will be granted loyalty points.
Conclusion
The loyalty point programs are used by almost all organizations whether they are into eCommerce or banking. PrestaShop Loyalty Point Program developed by KnowBand provides you with several alluring functionalities that you can use in digital marketing campaigns.
KnowBand has a solution for all the eCommerce problems and has several modules that can bring back your lost sales. Do visit us or drop a comment below if you find this article helpful.
Valentine’s day, love day is just around the corner. As a matter of fact, people around the world spend a lot of time looking for a present for their loved ones on this special day. Valentine’s Day eCommerce sales surpassed a record $21 billion worth of goods in the US alone last year, with one in four Americans ordering their gifts online.
Maybe not everyone will get all lovey-dovey and starry-eyed in February, but because of the increased sales opportunity, marketplace sellers and online store owners will love this time.
The pandemic hit the lives hard but Valentine’s week is the chance to show your love, care, and affection to the person closest to your heart. People will surprise one another with gifts and for that online shopping will be their first choice.
Is your eCommerce store ready to sell love for Valentine’s love week?
I am sharing a list of 7 PrestaShop modules that will add love vibes to your eCommerce store
1. Build your Storefront with a Romantic Look
This is probably one of the most all-time things shop owners can think of during Valentine’s Week preparation: decorating the store to make this romantic day look and feel like it.
Showing people Valentine’s Day spirit in your store will boost the customer shopping experience. It also inspires them to purchase more, particularly when your design layout is eye-catching.
Website Decoration Effect Module for PrestaShop smoothly implements the love effect on the store. You can add these effects on various pages of the store. Different header elements, footer elements, and other random elements are available and a special holiday discount coupon strip can be displayed at the footer.
2. Sell Love themed Products
It can be a real challenge to buy presents for loved ones, whether it’s a best friend, better half, or other, especially if you want to stray from the conventional equation of candy-flowers-teddy bear.
Loved-themed custom gifts from the customer are a perfect way to shower love on their special one. It is a perfect opportunity to showcase items that may not necessarily have been thought about by your audience.
Custom design products like a coffee mug, books, love quotes printed t-shirts, and other such products can be designed and personalized.
3. Let them Buy Valentine Special Gift Card
Valentine’s Day is a high-yielding time for gift-giving, unlike other holiday times, such as Christmas or Black Friday, which is more likely to inspire personal purchases.
To find the ideal gift for their loved ones, friends, and family, shoppers usually browse through different websites. Why not let your shoppers give photo-printed personalized e-Gift cards to their loved ones?
On your PrestaShop website, the Gift Card module adds a gift card section and provides you with pre-existing gift card templates for various occasions, including Valentine’s Day.
Now that Christmas and New Years’ are over, Valentine’s Displays in grocery stores are already up. If you haven’t started decorating the front end of your e-Commerce store for Valentine’s Day, now is the time!
An attractive gamified element on your home page will increase customer engagement.
To give your website an awesome look, the PrestaShop Spin and Win Module have several themes planned for every occasion. Be it Chocolate Day, Rose Day, Pledge Day, Proposal Day, Teddy Day, and Valentine’s Day, we have covered it all.
Click here to know what clients have to say about spin to win, gamification popup.
5. Promote your sales, offers, or campaigns for holidays
Buyers are concerned about losing out. Tapping into this anxiety will lead to creating more sales. When tapping into this Fear of Missing Out (FOMO), flash sales, limited-time deals, and holiday promotions are excellent.
For last-minute campaigns, a perfect idea for a flash sale is to create a separate page that includes all the products with discounts. Chocolates, mugs, and heart-shaped pieces make perfect flash sales items for Valentine’s Day.
Promote your sales and define the deal rules in advance with PrestaShop Advanced Promotion Manager. It has several templates and customized options available for the store owner.
6. Grab their Attention with Exit Pop up
If a customer wants to leave your website without completing the purchase, a tempting deal at the point of exit can influence their buying decision. Through the exit pop-up, you may make an effort to make them stay and complete the order.
The owner of the store will boost both customer loyalty and website sales. This Valentine’s Day, don’t let the visitor go away without making the purchase.
Exit popups also ensure that, unlike other popups that can appear at any point in time, the user experience is preserved until the very last moment. In addition, you can use PrestaShop Exit Popup as an entry pop-up too.
7. Offer Seamless Home Delivery of the Products
Everybody wants to surprise their loved ones on Valentine’s Day. Thus, giving an anonymous gift delivery to your customers reveals how thoughtfully you handle your customers.
Imagine that this Valentine’s Day marketing idea would be a ‘lifesaver’ if a person wants to confess his love to someone but doesn’t have the confidence to give her the gift personally.
You can manage the home deliveries on the PrestaShop store with Delivery Boy App. It makes the whole tedious process a simple one. Many eCommerce owners are using it, here are some reviews.
Conclusion: Valentine’s week is approaching rapidly and adding these or any of these PrestaShop Modules will empower your sale and increase customer engagement in your store. These are easy-to-implement ideas that will be of great use to you on this special occasion.
Not just Valentine’s Week but these modules are excellent for all over the year sales. Visit the KnowBand store for any eCommerce assistance.
Abandoned cart recovery emails are one of the toughest to do right, mainly because you don’t really know why your customer left your website before the order was finalized – wasn’t the item, right? Was its cost of shipping too much? Haven’t they had enough time?
Looking at all those possibilities, instead of one single email, I highly recommend building an email chain. Also, do not presume that it would be resolved automatically by applying a discount to your retargeting email!
What is an Abandoned Cart Email?
One of the most successful ways to get your customers to go back and buy is the recovery or abandoned cart email. You can create FOMO or influence the customer with the ‘Discounts Only for Them’.
Abandoned cart emails are sent in a customized manner to consumers to connect with them about their previous intent to purchase a product. They are one of the most successful ways to handle abandoned cart problems, considering the more personal approach of abandoned cart emails.
Why do people abandon their carts?
For various purposes, various individuals will abandon your cart. Someone who first visits your site and leaves the cart may have different reasons than a loyal customer who does not buy. Similarly, there might be those that visit your site frequently and leave the cart repeatedly.
You can help determine what the underlying concerns really are by segmenting your email list when you get customer details into a few high-level categories, and then define a suitable solution to fix them.
However, you will need to go through the entire thing strategically, in addition to having the text right in the individual emails to convert people.
Send emails to bring them back
It’s no secret that the most powerful way to meet lots of people at once is by email. They give you access to a personal space that is 40 times more powerful than Facebook or Twitter for attracting new customers.
Customers who have left the cart must know who you are and why you are sending an update.
Sending an email will allow you to recover some of your previously lost sales and potentially convert more of the traffic to the website that you attract.
Create your own abandoned cart email sequence
One email may not be enough to allow people to behave on abandoned cart emails.
As such, to get people to complete a purchase, it is smart to put together a short series.
Up to three emails in total are perfect. For some of the earlier emails, you cannot get the customer at the right moment, so a later email is worthwhile to ensure that you can get them to communicate with you.
Push notifications will push them to make a purchase
Using push notifications as opposed to text messages to reach the customers is certainly easier. Only make sure you’re not sending them too much, or else users will opt-out of receiving them.
To boost their experience and add value, submit push notifications based on the user’s position. Boost your interaction with Push Notifications and help you improve your conversion rates.
You can give them abandoned cart details, offer deals, discounts, and more once the visitor has opted in to be a subscriber.
An exit pop up before they leave
Another effective way to grab customer attention is by reminding them about the abandoned cart just before they leave.
A pop-up window with cart details and a discount coupon can do wonders! You can show a discounted or not discounted pop up window on the exit page.
Types of the email you can send
No customer thinks the same way and all types of customers have different requirements. Treating them as a unique customer will give a personalized experience to them and that may lead to conversion.
To attract different brains, you need different strategies. Here are some ways you can do this.
Emails creating FOMO (fear of missing out)
A list of the items left behind in the cart will include most of the abandoned cart emails you encounter. These emails provide all the basics you would expect: the name, picture, and price of the product.
You can make the goods more convincing by adding the number of reviews along with the average ranking.
Seeing something like the number of purchases or a high rating will give you an instant dose of FOMO to complete that purchase ASAP.
Add some personalization
More than 60% of customers enjoy reacting to their favorite retailers’ personalized emails.
As much as you can, you can always try to personalize emails. The above segmentation helps with this, but other information can accompany it. The obvious one is the use of the name of the client in correspondence. Many providers of email services allow for this.
Discount emails can bring them back
If you have segmented your list of abandoned cart emails, there is a possibility that you would have a clear idea of why the customer has abandoned the cart.
Because the deal (i.e. free delivery, coupon code, free returns, etc.) is more likely to be tailored to the individual’s reasons for not purchasing, this adds customization again and will engage the consumer to communicate with you again.
When it comes to your most loyal clients, discounts are extremely counter-intuitive.
They are familiar with your brand and have shown a willingness to regularly buy from you before; so with another discount, you probably don’t have to risk your profit margin.
How to Write a Follow-up email?
There are some important rules that you should remember before writing a recovery email.
Add a catchy subject line that sways
Adding colors will influence emotions
Beautiful font pairing play off each other
Build trust with appropriate email and website branding
Minimal design helps you to concentrate on key functions
Animated GIFs are trending
A tailored experience goes a long way
You can also add a product recommendation
There are plenty of variations in architecture to explore. That’s why knowing who your subscribers are and what they need from you is vital.
The reaction that you get from readers will give you an indicator of how well your campaigns are going, such as open and click-through rates. For custom emails, check out:
How to write an abandoned cart email to bounced customers?
PrestaShop Abandoned Cart Module
The PrestaShop Abandoned Cart Module offers features that you can use to recover the lost sales. It has a functional backend with several email templates and it allows you to send push notifications as well.
Another super cool feature of the abandoned cart module by KnowBand is that it can show an exit-intent popup with a discount. Some of the features are discussed below:
Auto triggered emails
After a fixed wait for corresponding emails, PrestaShop Abandoned Cart email follow-up addon sends discounted notification emails automatically.
Also, you can manually run cron jobs to update the abandoned cart list and send follow-up emails to the respective customers.
Push notification
It lets you create and change as many push-up reminder templates as you like. The admin may also customize the popup’s content accordingly.
Serial Remider Settings
Exit Pop up
A notification popup shows the Prestashop Abandoned cart module to remind customers about the things they left without purchasing in their carts. The popup contains the list of abandoned cart products and the discount coupon code which the customers can use to get discounts.
Email with templates
Flexibility to select from ready-made discount and non-discount models is provided by the Prestashop Email Follow-Up addon. As per business requirements, you can change the topic and content.
Custom email
You can create custom emails like discounted and non discounted emails.
You can offer a discount coupon of 10% discount to all the customers while for a specific cart value like above $100, an email with a discount of 15% can be sent. Additional discounts can be offered as per the cart value and this can be done with few clicks.
Analyze the behavior of carter
You can understand the shopping choices and needs of your customers by monitoring pending carts using Prestashop Cart Abandoned addon, which allows you to better market your items. The cart analysis will give you a better understanding of abandoned carts and converted carts.
Additional features
Well, understanding that a large number of people abandon carts from a specific country might tell you that shipping costs are a key obstacle that they only see when they get to the purchasing point.
As a consequence, you could fix this by providing reduced or even free shipping to visitors from that country in your cart recovery email for that list of people.
Conclusion: The abandoned cart recovery email is your chance to redeem clients who, for whatever reason, almost bought from you but then bailed. Rising conversions and ROI means there is something right you’re on.
If you need some explanation about the topics I described, please let me know, I’d be happy to help! Cheers
You can check out the articles below if you would like to learn more about coping with cart abandonment.
Strategies for customer retention allow you to both provide and gain more benefits from your current customer base. For any e-commerce company, attracting new customers is an ultimate objective and maintaining existing ones forms a foundation for long-term success.
You might have heard again and again that attracting a new customer is more of a hectic thing than making the existing one do a repeat purchase.
You want to ensure that the customers you have worked so hard to attract remain with you, have a better customer experience, and tend to get value from your goods. The loyal customers making a repeat purchase are a driving force to any business.
In this post, we share our top 5 proven customer retention modules for the PrestaShop store that will help you maintain beneficial relationships with your customers and nurture their loyalty.
Let’s take a look at how to proceed.
1. Entice with Offers and discounts for customer retention
To attract a potential customer, discounts and sales are the most exciting strategies. On your PrestaShop store, add the Facebook share and win module which can allow the customer to share the product on the Facebook account, and in exchange, they will earn a discount coupon that can be redeemed on repeat purchases.
You can also run a flash sale on your eCommerce store to increase customer retention. Sales can attract any type of customer because people love getting their favorite stuff at cheap prices.
2. Implementing a Loyalty Program can increase customer retention
Another proven strategy to increase customer retention is launching a loyalty program on your online store. The Loyalty Point Module and Reward Point Module are designed to offer a reward to the customers on every purchase they make.
These points can be used in the next purchase from the PrestaShop store according to the rules defined by the store.
3. Customer satisfaction is the key to customer retention
If you want customers to shop from you again then give them the customer satisfaction they deserve. The journey starts from the home page and ends when the customer receives the expected quality product. Sometimes it happens that the product does not fit well or the customer does not like it and want to return it.
Is your store ready to manage the return order situation? If not then install the PrestaShop Return Manager module to your store which can help you handle the order cancellation and order returns effortlessly.
This is not it. If your customer needs to raise a query or require help then it is important to have a good customer support system. There are various ways you can offer customer support to your eCommerce store. Provide chat support with deskoid helpdesk, email support, live chat, call support, etc.
4. Add personalization element
Have you heard the term personalized experience? This is the new trend in business. Treat your customers as an individual and take care of their experience as every customer has a unique taste. Customer retention can be achieved if you know how to treat your potential leads.
You can sell on-demand customized products like custom printed coffee mugs, t-shirts, wall clocks, or anything which people will like to purchase with new custom designs.
The PrestaShop Product Designer/Customizer module allows clients to add a product’s desired text, pictures, and QR code. Start this today and increase your sales to the next level.
5. Offer subscriptions:
Encourage customers with an email to make a repeat purchase and for this, you can add a gamified email subscription module on your store in place of the boring subscription popup. The fun and playful Spin and Win fortune wheel will bring you more subscribers and you can offer some discounts, coupons to your new subscribers.
Email marketing can be used to follow your current customers. You can share the details of abandoned carts with them, take the feedback after the purchase, and also share time to time updates from the store. Price alert, new stock details all can provide you more customer retention and increases your overall sales.
Final Words: If, after the sale, you have yet to sell to existing clients, now is a good time to develop a coherent customer retention plan. Along with adding the customer retention modules, you can follow these customer retention strategies too. To increase your sales and customer retention you must take care of every customer visiting your store. Offer deals, discounts, loyalty points, and encourage them to subscribe to your newsletter. Be clear with customer policies and do not forget to provide customer support channels to give customer satisfaction.
Big brands like Amazon offers an affiliate marketing program and people are earning thousands of dollars with referral and affiliate marketing. It is proven to be a good source of passive income these days.
You might have heard terms like ‘refer and earn’ and came across the links on YouTube videos or blogs dominating a specific category promoting a product. People are making money by influencing others through good content and captivating tactics.
What is Affiliate Marketing?
Affiliate marketing is an opportunity to make passive income. It can work well and do magic if you know how exactly it works. Affiliate marketing is a type of revenue sharing technique. There are many tools available for affiliate marketing. One of the affiliate marketing tools is the ‘Affiliate and Referral Program‘ for your PrestaShop Store.
A person registers himself with an existing product selling website and gets a link for promoting the product. If that link works well and the product gets sold with that particular link, the person who promoted it will get a cookie. Yes, he will get some amount of money on behalf of that purchase. Yay! This is how it works.
Knowband developed a perfect solution for PrestaShop eCommerce store owners, an affiliate marketing tool named PrestaShop Affiliate and Referral Program. What is PrestaShop Affiliate and Referral Program? How you can grow brand awareness and acquire new customers with this affiliate marketing tool? What are the main features of the PrestaShop Affiliate and Referral Program?
We’ll answer all those questions in this blog. If you are interested in affiliate marketing for your store then you must know what ‘Affiliate and Referral Program’ is offering.
Features of ‘Affiliate and Referral Program’- an affiliate marketing tool
1. Several types of referral
The affiliate marketing tool ‘Affiliate and Referral Program’ module allows the affiliate partners to invite new users through various means into your store. The affiliate partners can bring in new customers by sharing a referral code or a referral link with them.
Affiliate marketing and referral programs also allow the affiliate to generate voucher code. Besides that, affiliate partners can share the reference link on various social media platforms such as Twitter, Facebook, Pinterest, right from their affiliate account.
2. Defined referral rate for the affiliates
a global referral rate can be set by PrestaShop store admin for the affiliate partners for the user registration and the order placement.
3. Custom commission for each affiliate
Although the Affiliate marketing tool for PrestaShop the ‘Affiliate and Referral Program’ allows the store administrator to set a fixed global reference rate for the affiliate partners, they can customize this for every different affiliate.
4. A voucher for affiliates on registration
PrestaShop Affiliate Marketing Module allows traders to assign a coupon on the successful user registration of the affiliates. The store administrator can set the value of the voucher and offer it in the form of a fixed discount or a percentage basis. There’s also the option to define the total quantity of vouchers and the limit of vouchers per user.
5. Set validity for your referral program
The Affiliate marketing and Referral Marketing addon provide the option to run the specific referral program for a given time interval. If you define a time period, after the specified period, the reference code will get expire.
6. Keep an eye on registered affiliates
With the Affiliate and Referral Marketing module, you can insight into registered affiliates and look into the details under the ‘Affiliate Customer’ section.
7. Obtain details of the clients referred
“Referral Listing” displays details of the customers who have done the registration via the affiliate link.
8. Check the incentives the affiliates earn
In the “Commission History” tab, the PrestaShop Referral tool allows the store admin to view the incentives earned by the affiliate partners.
9. Check for payout requests from affiliates
The affiliate marketing and referral marketing module allow the affiliate partner to obtain their payout/commission in the form of a voucher or cash.
The affiliate customer must raise a request to withdraw the commission earned from his/her account, which will then be reflected in “Payout Requests.”
Benefits of Referral and Affiliate Marketing Tool
Affiliate marketing increases brand awareness
Increase your brand’s popularity by arranging a multi-level affiliate program in the eCommerce website store.
The program gives refer and earn opportunity
Offer your customers a unique earning opportunity by displaying on the website an option to register an affiliate.
Gather email subscribers
With more registration, you can get more email subscribers. The data can be further used for email marketing strategies. The Affiliate and Referral Program is a boon to the cost of advertising.
Improved conversion
When the referent makes a purchase using the voucher code you can drive more conversions and hence more sales. Giving the affiliates exciting incentives can encourage them to bring more customers to you.
Final Words: People are looking for sources to build up the capital and earn more. This is a chance for eCommerce store owners to bring new customers to their store with the ‘Refer and Earn’ program. Affiliate marketing and a referral program can help you grow your PrestaShop business to the next level. Knowband presents the ‘PrestaShop Affiliate and Referral Program’ addon which helps PrestaShop store owners build brand awareness and effectively increase their user base.
There are huge opportunities for hospitality businesses. Advanced booking and rental system for car rental, hotel booking, and other appointments and reservation-related businesses are gaining momentum. At present, the travel and tourism business is again getting its pace and it has been reopened in many places.
from the report, Iceland has recorded higher than expected footfall on the very first day that the country reopened the business. If you are into travel and tourism then you know how important it is to have a well-curated booking and rental software that can manage all your reservations and appointments with ease.
Be it a hotel business in a tourist place or your city or a car rental business, it needs a system that can handle your appointments and bring more customers with pre-booking services.
Why should you have an online booking and rental system?
An online booking system streamlines the booking process for you and your clients by automating tasks such as collecting customer information, updating records of bookings, payment, scheduling, and plenty of others. It helps to keep consumers on your website without flipping between multiple sites and services. Incorporating an online booking and rental system on уоur website іѕ а muѕt:
To manage bookings hassle-free
Interactive UI and attractive product and services display images
No extra commissions to be given to the mediator
It increases your bookings in a large number and chances of getting continuous orders
Dynamic Pricing Rule for different dates and times can be applied on occasions and holidays.
Versatile approach as it is compatible with the mobile app, multilingual support, etc.
What all a merchant can do with Booking and Rental System?
1. Book an Appointment:
Everyone hates waiting in a queue only to book a slot for a haircut or a massage. A choice for fixing appointments may also be offered by the online store merchants who are running a salon, is a dentist, or a therapist. Online users can schedule appointments and check the location on the product page. Dynamic pricing is an alluring feature.
Customers prefer to pre-booking a hotel room to avoid a last-minute rush. Hotel booking has become easy and simple with Booking and rental system extension. Bring your hotel on the online platform to increase the bookings and give customers an enhanced UX.
Customer can book a hotel in simple steps:
Select the hotel in which he wants to book a room
Choose the room from the list of available rooms and it will display the category, type of room, and price.
A pop will appear after selecting the room where the customer has to enter check-in time and check-out time
Add the number of rooms
Re-check the room’s information like the number of guests allowed, facilities, etc.
Finally, Book your room for a happy stay.
The hotel details, availability, facilities, and other required information can be added and handled from the admin panel of the online booking and rental system module.
If you are planning to start a rental business this holiday season or looking for car rental software for PrestaShop or OpenCart store then Online Booking and Rental System Plugin by Knowband is the best choice. You can provide daily, weekly, and even hourly rental services in your store.
The backend of the Online Booking and Rental System module is easy to configure.
User has to follow these quick steps to rent a product or service:
If you want to rent a car then select the preferred car from the product list
Add check-in and check-out time
Book your ride on a button tap. Enjoy!
How do Booking and Rental System work?
The booking and rental system can be handled by anyone. If you don’t know how to code then don’t worry! It does not need technical or coding expertise to start this service. It is easy to install and configure and also improves the UI of your website effortlessly.
Highly functional module: Booking and Rental service extension is a featured rich module that enables an online booking/reservation feature to be introduced by the online store retailer.
Online users can easily schedule an appointment, book a hotel, and get an hourly/daily rent for any product.
incorporate various items: The Booking and Rental System is highly configurable and enables the online store merchant to incorporate various items of various types, such as daily rental items, hourly rental products, products of appointment form, and types of hotel booking.
Google map and Location: On booking and rental pages, the online merchant can integrate Google map and display location.
Date slots and time slots: Dynamic price according to the date slots and date-time slots can be viewed by online users.
Online reservation eliminates extra time spent and allows the customer to pre-book a hotel, reserve an appointment, or rent a car effortlessly.
Benefits of providing booking and rental services
This enables you to gather useful data about your visitors
A booking system keeps track of booking and the information associated with it. When booking, the details customers provide is a valuable resource that an online booking app offers. You will get a better view of your clients, use reports to see what the most money contributes to proposals and provide insights into the cash flow in real-time.
It increases your productivity as an organization
More traffic to your booking engine flows directly from your website with a single click, more often. You get more bookings. Research indicates that to educate customer decisions, most visitors would look at the property website. You increase the likelihood when they’re ready to book; they’ll do it directly with your website if you give them a simple way for them to book right on.
It makes the administrative process easier for you and your employees.
Online booking systems are well curated to save extra time and efforts of your employees that they usually spend on email communications and phone calls before booking a hotel or renting a car. The extension like booking and rental services do this tedious, time taking job for you quickly.
The user experience is directly enhanced by this
A person who wishes to book a flight or a car for an early morning trip and a last-minute hotel booking all are possible if you are providing online booking and rental services on your website. The 24/7 support system enhances the customer journey and improves customer retention.
Conclusion:
So, I have shared all the needful information about how a booking and rental system works? What services you can offer? And how customers and sellers will be benefitted from booking and rental systems? If you want to start your booking services or rental services then go for the right software.
Knowband boast of the best in the industry plugins for eCommerce systems. To know more about this extension you can refer to the user manual of the online booking and rental system for PrestaShop and OpenCart websites. Ask yourself about the requirements and see if your needs are met by the module our team has designed. A free demo for the admin panel and front end will allow you to experience the complete sets of benefits of the module.
Looking for PrestaShop development services and custom solutions for your website? A feature-rich website design is what every store owner looks for. PrestaShop is an Open Source platform for eCommerce but developing a feature-rich website with exclusive UI/UX is not easy. KnowBand being a PrestaShop Gold Partner Agency provide the ultimate eCommerce solution for the PrestaShop platform.
Your website is the first element of your business that visitors notice. It features your brand identity. In addition, its design, templates, graphics, and content tell a lot about your brand and its story. If someone wants to contact you, they will call you or send an email to you. In the same manner, if they want to know your brand, they will visit your website.
Why PrestaShop for your eCommerce Website?
E-commerce is and has been for a long time, a major domain. Although many internet users once viewed e-commerce sites with scepticism, it has now become as popular as email checking. You might have given a thought on why, what, how, and whom to choose? Such as, Why develop an eCommerce website when you can sell your products from a physical store? Is PrestaShop the right platform to develop an eCommerce website? And is it necessary to hire a PrestaShop Development Agency?
Looking back on the rise of online sales and then looking ahead to the future of this industry is fascinating. The overall percentage of e-commerce retail sales has definitely risen in the last few months, accounting for 16% of US sales in the second quarter of 2020, as these charts from Statista reveal.
Brining your physical store on the internet into a digitally-driven world will certainly be a win-win scenario.
Choosing PrestaShop for your website will be a great decision. It is an open-source platform. I hope you know how Open Source Platform works. On PrestaShop, you can choose a free theme, add several free and paid addons, and customize to provide the best shopping experience to your customers.
You can avail yourself of efficient PrestaShop development and customization services for the e-commerce store to create solutions that meet your requirements.
Why Choose Knowband for PrestaShop Development Services?
To understand your company requirements, a highly trained & skilled techno-sales and business analyst team will assist you. KnowBand is a PrestaShop Gold Partner Agency with Super Hero Seller Ranking. Many of the modules have crossed 1000 downloads on PrestaShop Addon Store.
Our PrestaShop One Page Checkout addon crossed 10K downloads on the Addon store and 12K on the official KnowBand store. Furthermore, marketplace solutions, AMP, Abandoned Cart email addon, product return manager, Mobile App Builder are some of the top ones among the 80+ available modules.
We go for a prompt & proactive strategy with flexible model development. Our squad who handles PrestaShop website development are highly talented and assure you to deliver quality method-checked and proven solutions on time. We guarantee you solid after-sales assistance with returns on your investment.
PrestaShop Home Page Design and Development
1. eCommerce Website Customization
Your website’s Home Page creates the first impression! You might need an eCommerce website with several features that are not included in free themes. A customized website on the PrestaShop platform created by expert developers can boost your sales. For example, adding features like a gamification tool to engage customers will add more value to your business.
Being a PreatsShop Developer company, we help you choose your theme and modules that match your store’s vibe and customer’s choice. Let us help you customize the store according to your business requirements. From landing page to checkout page, we will discuss and work on every minute detail to deliver you the best possible PrestaShop store.
2. Dynamic UI/UX for PrestaShop store
The user interface and user experience are important elements of a website. KnowBAnd experts and developers spend enough time coming up with the best ideas to stand out from the competition.
We assure you that your PrestaShop store’s UX/UI has a far-reaching impact on its ability to convert and engage customers. We assure to produce a store that has convincing UI and UX with our domain knowledge and expertise.
The ‘Add to Cart’ button is the most important element of an eCommerce store and this requires creativity. If you want your visitors to convert, a shopping cart is a must-add for your website.
An attractive shopping cart design needs all necessary information and colorful product images represented neatly to increase customer engagement. We can design and develop a handy shopping cart for your PrestaShop store to encourage impulse buying. Many required and interesting features can be added to your custom-designed shopping cart.
A cart should work as a salesperson in your store. For instance, if a customer clicks on the ‘Add to Cart’ button, a layer should appear immediately showing product details like features, warranty, cleaning instructions, recommended accessories, etc.
Our PrestaShop development team will make the design convincing and easy for customers to complete their purchase.
4. PrestaShop Development Solution for Inventory Management
Finding difficulty in managing your stocks and inventory? It gets frustrating when you cannot manage the stock, orders, and deliverables. To handle the inventory, well-designed software is necessary.
We provide inventory management solutions for the PrestaShop platform. The management teams will receive stock notifications via a mobile networking system to save their time and effort.
The inventory management system of an eCommerce website can have several features matching the client’s requirements and we will give you what you need.
5. PrestaShopPlugin and Module Development
Powerful plugins for your eCommerce store can always be advantageous to your store. You must have the right module for the move, whether it is a payment, delivery, or some other e-commerce feature that you need to incorporate in your online store.
We specialize in the contextual production of the modules for the PrestaShop platform for a decade. Some of our plugins are best sellers. Adding them will indeed improve user experience, customer satisfaction, boost sales and conversions, and also helps in customer retention.
Plugins available for a better customer journey are discussed in the following articles:
Are you not satisfied with your current eCommerce website platform? Not all platforms match your expectations and you might want to switch your store to another platform.
The migration of a platform impacts the business on a great scale and we have witnessed this change when we shifted our client’s website to another platform. The results are outstanding! The conversion rate has been increased tremendously.
For your current e-commerce shop, we provide stable and simple migration from any eCommerce platform or upgrade to the new version. The platform migration is a tedious process but we will do it for you without any data loss in a glitch-free manner.
7. PWA- Progressive Web App for PrestaShop store
A Progressive Web Application for the eCommerce website on PrestaShop offers a potent web application to mobile shoppers. The web app converts the store into a mobile-friendly interface when a shopper opens the website on a web server. This is cool! You don’t need to depend on Google or Apple play stores.
PWA will have several features for your PrestaShop store to engage your visitors on mobile devices. What are you waiting for? Do add this amazing custom solution to your store contributes to steal the attention of your potential customer.
8. PrestaShop Mobile App Development Services
We have robust mobile app development solutions that provide dynamic UI and UX. The mobile app can be customized according to your requirements. We have served many eCommerce companies and designed a custom mobile app. Despite this, before hiring us for your next big project, have a look at the portfolio of Mobile Apps developed by KnowBand.
9. Integrate PrestaShop store to Popular marketplaces like Etsy and eBay
Multi-channeling is one of the best ways for a broad range of online shoppers to reach out. One such platform that can help online sellers expand their reach is the online marketplace. Thus with evolving technology and changing customer behavior, selling products through these popular channels is essential for all sellers.
There are various rules for product listing and inventory management in different marketplaces. KnowBand offers a range of marketplace integration for the Prestashop platforms to assist sellers in the easy listing and inventory management process. The marketplace integration module provides sellers with the following benefits:
Effortless product listing and bulk uploading
Mapping the attributes and categories of the store with the respective attributes and categories of the marketplace.
Effective inventory management
Effective order management
The best integration plugins are available for eBay, Etsy, and Walmart marketplaces.
10. Create Your Marketplace on the PrestaShop platform
It is always good to keep up with the trend. Isn’t it? So, now you have an online business succeeding through a website with all the custom solutions added to it. What else you can do? These days marketplaces are one step ahead of the eCommerce businesses. Speaking of an online eCommerce website, it is always an option if you have never sold online, besides this, marketplaces have a ton of benefits over them.
Either you can sell on a marketplace or you can convert your PrestaShop eCommerce website into a fully functional platform for the sellers out there. We provide complete web marketplace development solutions for the PrestaShop platform with custom functionalities. A multi-seller marketplace will have a proficient admin panel along with a front-end seller dashboard. The store manager can sell their own products and take a commission from the sellers on every successful order.
KnowBand provided PrestaShop Development Services for this Italian store. Have a look!
You can even start a Hyperlocal Marketplace that has two additional features: geolocation and time. Also, deliver a product or service in a nearby location that too in a given time. This is how a hyperlocal marketplace works. Want to know more about it? We have a list of blogs that you can refer to and think about it!
Payment is one spot where customers abandoned their carts. Besides this, there are two ways payment affects the conversion: Limited payment gateways and Security issues.
· Offer multiple payment methods
Having several payment options opens the doors for more companies to do business with and may lead to more long-term clients. It’s critical for merchants to provide a variety of payments while considering the customer experience.
Offering multiple payment methods makes it more reliable for the customers because they often feel intimidated while sharing credit card or debit card details. Hence, we make sure that the PrestaShop eCommerce website should not only has enough payment options for your customers but also the store owner can add more with ease whenever required.
As the Internet is full of hoaxes, something that is put online cannot be easily trusted. Particularly, if you are a new brand that has only been heard by very few people, customers are bound to have trust issues.
When we plan a checkout page, safe and secure payment is always our priority since it is the prime element for an eCommerce website. We give customers a checkout experience equally important as to the design and development part. Planning the checkout page can be crucial and it might require a significant amount of time and effort. As a result, most of the cart abandonments are observed due to poor checkout page experience.
Hence, designing a convertible checkout page is of foremost importance. With our expert technical team, we assure you to provide the best checkout experience to users.
The three important trust badges will be incorporated on the website:
Social media has become an important part of our life. People turn rapidly to their smartphones to take every single action. E-commerce and social media are joining one another to embrace the brand identity. Also, eCommerce companies are using Facebook, Instagram, and LinkedIn for marketing and personal branding.
If you are ignoring social media presence on your PrestaShop website, it’s time to optimize it. Let us help you add social media logos to your PrestaShop store. In addition, link your account with the world’s fastest-growing platforms.
13. Micro-interactions for security
Since it is of prime importance that your site is secured and user-friendly, with increasing sales, the most challenging part is to tackle eCommerce privacy and security issues. Micro-interactions for security may steal your customer’s attention. Applying this drives the designers and developers nuts.
For an eCommerce website on the PrestaShop store, you have to ensure your customers that their data will be secured and not used for any unauthorized activity. It will be guarded with our secured authentication process. Microinteractions inform users if all requirements are fulfilled about their username and password. Further, adding inline validation saves users from extra work.
The websites will be SSL certified. Prestashop One Page Checkout is the most secured, GDPR compliant plugin for the final process of a purchase. We can add custom elements to your website to meet the security requirements.
Progressive Web Applications (PWA), simply work much better than your typical mobile website. You can easily convert your eCommerce website into PrestaShop PWA Mobile App. Subsequently allow mobile users to add PWA and give them a hassle-free shopping experience.
It completely ends your Google Play Store or Apple App store dependency. It allows the store manager to connect with customers via Zendesk and WhatsApp chat. Isn’t it amazing that you can convert your eCommerce store into a mobile-friendly application with just in few clicks?
15. PrestaShop Development Solutions for Home Delivery and Hyperlocal Services
Home delivery and hyperlocal services are the most in-demand services of this decade. If you are looking for a PrestaShop development company for your hyperlocal or home delivery start-up, you are at the right place. Knowland’s Hyperlocal Marketplace and Mobile App combo is the best module solution. Additionally, consider using the delivery boy app, booking, and rental system addon and store locator for best outcomes. Our modules can be customized against nominal fees if you want additional features.
Resources to refer for Hyperlocal delivery solutions:
Our skilled team is always available to extend effective ongoing maintenance and round-the-clock support services for your eCommerce shop. We make sure that it is indeed operational, with prompt resolution of bugs and performance problems, so that it always provides the best customer experience.
Discuss your project with our experts: Talk to us!
Visit the KnowBand store to explore more or you can drop a comment below if you find this article helpful.
Finally, to create a website you need to decide the platform on which you would like to develop your eCommerce store. Several platforms are offering free or paid themes for creating a website. For eCommerce, we provide website development services for PrestaShop, Magento, OpenCart, and Shopify platforms. PrestaShop Superhero Seller badge, Gold Partner Agency, and module’s success clearly explain and how our services can help you develop an eCommerce store.
With the rise in marketplace demand, the Hyperlocal Marketplace PrestaShop module is a solution for all the startups that are planning on a new venture. The module is developed to provide complete assistance to the admin, seller, and customers who are willing to take the advantage of nearby delivery models.
Hyperlocal concept work on geolocation and near-me delivery which is flourishing these days. PrestaShop Hyperlocal Marketplace can convert the eCommerce website into a multi-vendor marketplace with no extra efforts. Hyperlocal Marketplace PrestaShop module is developed by Knowband which has several functionalities and benefits.
To connect customers with local sellers and shops, the Hyperlocal Marketplace PrestaShop module can be used. Using this module, owners of the PrestaShop store can turn their eCommerce website into a fully functioning marketplace and allow other sellers to sell their products.
Since location is important, sellers can add locations where their products can be delivered and customers can enter their location to verify the availability of the sellers and products. It is time to explore new business opportunities with the PrestaShop Hyperlocal Marketplace module because it is incorporated with all the necessary features required.
Features of a hyperlocal marketplace PrestaShop module
Hyperlocal Functionality
Geolocation data is incorporated and the PrestaShop Hyperlocal Marketplace module is integrated by Google Maps. Shipping areas where their food, grocery, personal care products, etc. can be delivered can be introduced using the hyperlocal feature. Admin can add various localities for sellers to register and sellers can add places where they can deliver the products.
If the shipping distance is out of sight, then a default price for their shipping may also be applied by the seller. Sellers can conduct different operations using this feature, such as adding shipping prices, adding multiple shipping areas, adding bulk ship rates, etc.
Manage Sellers easily:
It is easy to approve or disapprove of the sellers from the admin panel of the Hyperlocal marketplace.
Product Approval List:
Any registered seller can sell whatever they want to but the admin can approve the list of products and categories from the seller lists. Inventory management for food delivery, grocery home delivery, and other local delivery products can be done effortlessly in a few steps.
Effortless Commission Management:
The admin can easily break the commission according to the type of the commodity. The admin may also create new categories accordingly.
By entering a default committee, the admin may set a new category. This allows managers to charge different commission rates for different types of items.
Easy Transactions
The module offers effortless transaction options for customers, sellers, and the admin.
Seller Transactions
The system does not automatically move the amount into the account of the seller, so the owner of the store must keep records for all the sellers and manually pass money to the seller and enter the transaction information later to keep a record of the same.
The PrestaShop Hyperlocal Marketplace module allows the administrator to view two types of sellers’ transactions, namely Seller Balance History and Transaction History.
The PrestaShop Hyperlocal Marketplace addon’s Seller Transactions page keeps track of the transactions of the seller and the remaining balance of sellers.
Payout Request
For their profits, the sellers may make a compensation offer. These payout requests can be viewed from the Hyperlocal Marketplace PrestaShop Module’s transaction payout request section.
Vendors may specify the sum and purpose for the payout and may choose any of the payment methods specified. With a single mouse click, the admin may approve or disagree with the payout requests.
Email Templates for Notification
For multiple events, such as vendor registration, seller account approval, product approval, review updates, payout request warning, and many more, the PrestaShop Hyperlocal Marketplace addon offers different ready-made email templates.
The PrestaShop sellers will be updated with these email updates about different activities at the PrestaShop Hyperlocal Marketplace.
Membership plans
By adding filters, sellers can review their membership plan history. To verify the background of the membership plans, sellers have to fill in the plan name and the status of the membership plan under the philters.
Multiple payment and shipping methods:
Store admin can set multiple shipping and payment methods. Sellers can specify their methods of shipping or the default shipping methods specified by the administrator will be displayed in the Ship tab of the seller’s dashboard. To introduce his customized shipping methods, the seller has to add the required methods.
GDPR Compatibility:
The Hyperlocal PrestaShop Marketplace is GDPR compatible. I allow customers to opt-out from the customer list. Customers can see the seller details if the admin allows the settings and sellers can close their shop whenever they want to.
Admin Benefits of Hyperlocal Marketplace PrestaShop Module:
Easy commissions:
The marketplace is a source of passive income and supporting local businesses can be advantageous. The module allows the admin to set the commission for every seller. The commission can be different or the same depending upon the admin’s choice.
No need for stocking up an inventory:
Since it allows multiple sellers and let them sell at one platform, the Hyperlocal Marketplace PrestaShop Module has the functionality to manage the inventories. Both admin and seller can add or remove products and categories.
A profitable business model:
It is a scalable business model with the benefits of eCommerce marketplaces. In contrast to a standalone eCommerce shop, it entails less financial risks. A rising customer count comes with growing suppliers, ultimately resulting in an increasingly growing business.
Helps increase revenue
Sellers come to hyperlocal marketplaces to sell because it allows them access to a large client base. The risk of consumers stumbling on goods they did not originally want to buy is higher when searching through goods on marketplaces.
Hence, this increases the chances of better sales as a wide range of goods are presented for them to choose from various vendors.
Seller Benefits of the Hyperlocal Marketplace PrestaShop Module:
Large customer base:
The Marketplace has a major advantage as it brings more new customers to the seller. A seller gets regular orders because of a larger customer base.
Easy Management:
It has a front end seller dashboard which allows the vendors to view their profile, products, and orders. The module provides a separate seller’s page which makes it easier for the vendors to promote their business.
Shipping Benefits:
The shipping methods can help you reduce cart abandonment. As per the requirements, the vendor may add multiple ship areas. The seller will edit the areas of the ship. They can also delete areas for ships. For different areas, the seller can list multiple shipping rates. If the distance is beyond the range, the seller will set the default price for shipping.
Sell Multiple Products:
Any type of product can be introduced to the marketplace by vendors. The Hyperlocal Marketplace PrestaShop module supports all kinds of products categorized by the admin. It can be any product, virtual, or bundle products.
Various Membership Plans:
Sellers can take any membership plans as per the requirements. Hyperlocal Marketplace PrestaShop module allows the seller to choose the membership plans like a monthly plan, yearly plan, or other as needed.
Transaction Transparency:
The entire transaction is transparent as the commission charges are fixed and the seller can ask for payouts whenever needed or as per the marketplace policy.
Buyer Benefits of Hyperlocal Delivery Addon
Faster Delivery: By entering the location, buyers can check the availability of items and sellers easily. They can add Pincode and all the products which are available in their area will be displayed in the marketplace. Faster delivery can be done after buying from a nearby store.
Get a better deal: From a broader range of product choices, customers can now select the perfect items. Due to the competency factor, customers can get amazing deals on less expenditure.
Reviews can help: There is an opportunity for customers to give the seller reviews. By using Product Review Alert or Default Product Comment Addon, customers may also review the goods.
Buy from seller’s page: The hyperlocal marketplace for PrestaShop allows customers to visit the seller page and buy directly from there.
Become a seller: If you are a customer and planning to sell on a marketplace then it is super easy on a PrestaShop Multi-vendor Hyperlocal Marketplace in fewer steps.
Improved customer engagement and segmentation: Marketplace is the ultimate destination for not only consumer interaction, but also improved consumer targeting strategies and efficient study of customer segmentation. These markets provide space for a tailored consumer sales strategy and improved overall customer experiences as well.
Final words:
In the past, online hyperlocal marketplaces have shown rapid growth and capacity for the same in the future. With the tremendous opportunities it provides, marketplaces have progressively become a lucrative place for sellers from which their product scope can be extended far and wide. The path to offer excellent shopping experiences has just started for hyperlocal marketplaces. In the industry, the journey ahead is exciting and full of potential for inventive innovations.
With other businesses fighting hard to sustain in the COVID crisis, the online grocery business is flourishing. The pandemic has for the first time inspired many customers all over the globe to purchase online groceries. The situation in other countries such as India, Canada, Italy, and France is no different.
A grocery marketplace platform will be helping many small vendors to sell groceries online. The outbreak has anticipated the in-store visits for foodstuffs and groceries to critical decline and people are more cautious and making proactive online purchases for food, groceries, medicines, and other household things.
Shopping patterns formed by consumers in the midst of self-isolation may become a standard for imagining new possibilities for the future. The global market size of online grocery business is estimated at US$ 27.5 billion and the further growth projected was to hit US$ 129.5 billion by the end of 2025, with a CAGR of 24.8% in 2019–25.
Look around to see competent strategies and marketing plans before starting your own marketplace grocery store. How do you carve your niche in the market? We have developed two modules focused on customer comfort and security for helping you build up your own Multivendor Grocery Marketplace. Before rushing to modules, let us understand the business model it follows.
Insight into the Multivendor Grocery Business Model
The grocery business model can either be an inventory model or a Marketplace model. But with the Multi-Vendor marketplace extension, you can make the hybrid model for your grocery marketplace. A model in which the admin and the seller both can sell their products and services is coined as the hybrid model. To make a multivendor marketplace that will bring more traffic, you must take care of the user experience and convenience.
Attract with Alluring UI
An attractive user interface is the most important part of a website or application developed for Multivendor Grocery Marketplace. Not just attractive but it should be efficiently designed and completely accessible. You must take care of the page loading time, product category display management, secure and flawless transactions, and transparency.
For a successful multi-seller grocery marketplace, a simplified product listing and order handling management system are vigorously needed. The product finding should not be difficult for customers. Before starting up, you can ask for the demands and types of products people prefer. An online survey can be conducted.
Even your strategy should dwell on what your clients don’t want. Try focusing on both positive and negative feedback. Keep a record of the grocery products your customers disliked.
Multiple Payment Gateways and on-time Shipping
Offer customers several payment methods on your multi-seller grocery marketplace. Add a quicker payment gateway like PayPal, Stripe, etc. and let the customers make payments at the click of a button. Avoid using a payment method that people have not heard of because they prefer only reliable and secured gateways.
In any on-demand business, shipping is the most important factor, particularly in grocery. Delivering quality grocery products on time will help you attract customers. No matter how good your App Design is, or how smooth your checkout process is, you’ll lose the entire game if you have a bad distribution network.
Modules which can help you start your grocery business:
1. Create your Marketplace for Grocery business:
The module allows you to make a multi-vendor marketplace for your grocery business. It is mobile responsive and compatible with the mobile App. Also, supports the return manager module.
Admin and Seller benefits of Marketplace
Easy Vendor Registration: The multi-vendor marketplace allows easy seller registration from both the admin panel and the front end of the marketplace. Any small or big grocery business owner can register on your marketplace.
Easy Seller Monitoring and Management: Admin and seller both are allowed to track the orders from the admin interface and seller interface. The product listing can be done by the admin end as well as the seller end.
Commission Handling: Admin can easily define, edit, and manage commission on goods- charged by a vendor, and commission on delivery- for delivery staff, on the eCommerce platform for grocery stores.
Effortless Category and Product Management: The multivendor marketplace has an effortless category and product management functionality. The store owner is allowed to check the added product and permit the seller if he can sell that product or not.
Versatile Approach: All Product types are supported with a multivendor marketplace module. You can add many products in a different category. A grocery business with several products will grab customers to your website.
Track Grocery Orders: Admin can track seller orders and sellers can track customers’ orders.
Add Custom Fields on seller page: for seller profile, admin can show custom fields on seller front page and make custom fields as many as required
Effective Membership Plans for the grocery sellers: Admin can allow sellers to opt for a membership plan. Sellers should subscribe to the plan to get their items published in the admin shop. Sellers to turn off their membership plan if possible. Also, he can set a one-time setup charge for the plans he makes for sellers.
About Seller Dashboard: Your grocery marketplace seller dashboard in the marketplace module will help you monitor your progress as a seller, maintain outstanding customer service, and maintain your account in good standing. All sellers have access to the seller standards dashboard.
Transaction Payout Request: Seller can ask for the payment to the admin. Admin can auto-update the settings for payments.
The seller can add custom shipping methods: Multiple custom shipping methods can be added by the seller for product delivery.
Track Earnings: The seller can track the orders from the seller’s dashboard and keep a record of earnings.
Link Social Accounts: Link your grocery business with various social accounts that can help you increase brand awareness and customer loyalty.
Email Notifications: This functionality allows admin and seller to send email notification for order updates and other parameters.
Customer Benefits:
Multiple Choices from Multiple Vendors:
In a multi-vendor marketplace, a customer gets multiple choices from multiple sellers. The cost comparison is easier and the competition always plays an important role in a business.
Feedback is Important:
Your credibility for your brand depends on the vendors listed in your market place. But you have to make sure none of them ruins your brand name with their unprofessional services. Your main goal should be to have reputable vendors on your marketplace. To do that, you have to get customer feedback and take action accordingly. Highly reviewed products and with good ratings will be the preference of many.
Easy Return/Refund:
Grocery comes in fast consuming goods category but your marketplace should be ready with the unexpected situations in case a customer needs to return any item. The multi-vendor marketplace module is compatible with the return and refund manager module available on the Knowband store.
A customizable and optimized marketplace module can help you in starting a new Grocery Multivendor Marketplace. You can find detailed information about the module on our product page. This extension is available for PrestaShop, OpenCart, and Magento 2 stores.
2. Hyperlocal Marketplace:
Grocery should be delivered on time hence the idea of Hyperlocal grocery business came into the picture. The hyperlocal Marketplace module is available for the PrestaShop store. It allows the admin to add a location in which the owner wants to operate the marketplace.
All the features of Hyperlocal Marketplace are similar to the Multi-Vendor Marketplace module but it has some additional functionality to support on-demand delivery. Time, Geo-location, and distance parameters, which are the major requirements for Hyperlocal Grocery Marketplace businesses are integrated into this module.
Define the radius of the marketplace: Admin can set the radius and distance in any parameter where he wants to operate the grocery business. Suppose, 25km radius is set by the admin then he will operate anywhere but not beyond 25km of the distance.
Customers can enter the Geo-location: While searching for a product, a pop-up will appear on the screen of the customer which will ask them to enter the location for product delivery.
Live location or Pincode: There are two ways a customer can choose their location, they can go for the live location or enter the Pincode. Now, the marketplace will display products from the sellers delivering in that location.
Multiple Shipping methods for multiple delivery locations- It allows the seller to provide different delivery modes for every location. They are allowed to select the location for delivery by adding the Pincode or according to the region/area details.
Delivery Charges: Seller can charge for the delivery either by weight or by distance. It is customizable from the seller dashboard.
Admin can review the location: Admin is allowed to review the locations entered by sellers and approve them.
To understand the module in detail and its features and benefits for customer, seller, and admin, you can visit our product page here.
Wrapping Up
Maximize the efficiency of a multivendor marketplace with technologies such as automation, organizational flexibility, and bundling resources, during and after the pandemic. The grocery marketplace has tremendous scope by 2025. Even during and after the pandemic, the grocery market is flourishing all over the world. This is the right time to start your Multi seller Marketplace or a Grocery Delivery business.
If you need any kind of assistance for setting up a marketplace for your grocery or any other industry, our customer support team is ready to help in your new journey. You can visit the Knowband store or write to us at support@knowband.com
A great customer support system can reinforce the teams working to achieve respective goals in a company. To fulfill the demands of the customer and improve customer experience, strategic planning, support tools, and a fully dedicated team play a significant role.
The information collected from the user can be implemented to improve customer service by making reasonable policies that can help the company grow and flourish your PrestaShop customer support.
Customer support is an indicator of customer repurchase and loyalty. Customer satisfaction assures you that the customer will be willing to purchase from you in the future.
In a marketplace where companies are competing to grab more customers, a customer support system can back you up. A company with versed customer services can sustain longer and can provide outstanding customer experience.
There are some amazing modules that have been developed by the Knowband team to help you with customer support management and in improvising customer experience on your PrestaShop store.
1. RMA to manage returns and canceled orders
I am putting Return Manager Addon first on the list because sellers find it hectic and fail to manage the return or canceled orders. Prestashop RMA will help you manage the returns easily as it is fully configured and you can track the return orders from the backend of the module.
Store admin can see various choices for reacting to the return if the customer claims that the item arrived damaged or does not fit the listing description. Also, the customer can upload the image of the faulty product with a reason or add one if it does not match the listed description. This will hopefully reduce your tension of order return management.
2. Deskoid Helpdesk system for customer service
The Deskoid Helpdesk system provides a unified customer experience which makes it easier for the customers to shop from your Prestashop online store. The Prestashop Deskoid Helpdesk add-on combines the store with a helpdesk ticket system.
The admin will provide an interface with the aid where clients will contact the support team for any query or problem and it shows the message thread inside the message block hence they can also see old tickets.
3. Facebook Messenger – Live Chat Support Module
Half of the world’s population is using mobile phones and most of them are on social media platforms. The Social Messenger module can be used by PrestaShop store admin for live chat support to enhance the customer experience. It helps customers to connect using their personal Facebook messenger account with the store owners.
The administrator will set the look and feel settings for the icon and window of the social messenger. Live chat support can boost the conversion rate and customer acquisition.
Final Thought:
Customer services are a considerable stream to spend your time and money if you own an eCommerce company. To provide better customer services you should have a live desktop chat support, easy return policy and management system, contact forums or you can provide customer care calling services.
Customer satisfaction and UX plays an essential role in an eCommerce for business growth and productivity. With 24×7 customer support channels show your customer that you care.
