We boast of the best in the industry plugins for eCommerce systems and has years of experience working with eCommerce websites.
We provide best plugins for platforms like - Magento, Prestashop, OpenCart and Shopify. We also provide custom module development and customization services for the website and modules.
This extension designed at Knowband allows site visitors to sign up and log in to your site by using their Facebook account. Using this functionality of your site, users themselves will be saved from the stress of remembering username and password every time they visit your site to make a purchase.
Benefits of Installing Magento Facebook Loginizer
Increase subscription rates and user engagement by allowing more number of customers reach close to you with Facebook sign ups. The more customers register on your site, the more closer you get to conversions. In this case, the role of account registration gets undeniable.
Saves user time-Magento Facebook Login saves a lot of time of your customers from having to follow the hectic procedure of providing the same information repeatedly to sign-up every time.
Uninterrupted User Experience– With the implementation of Facebook Social Login, users will be able to share their experience of using a particular product or service, resulting in increased fan following and brand awareness for your business.
Effective Personalization– Facebook Login makes personalization more effective because website owners get access to user’s personal content available on social network, like location, personal interests, place of work, etc. Promotions targeted with such information can result in reduced cart abandonment rates and would further increase customer acquisition and repeat purchases.
Conclusion
As Ecommerce business continuously speeding up, marketers need to continuously update their websites with the latest functionalities and enabling social login is one of them. It is a huge step to increased conversions and user engagement on your site. So, if you want to implement the power of social login into your site, then try this extension as it acts as a conversion booster, as reported by many of our clients.
One can find various extensions designed for meeting different website requirements, as search engine, social media marketing, payment gateway integration, landing page creation and many more. Using these extensions, you can customize the functionality of your store as well as maximize conversions and revenue.
Listed below are some of the most selling plugins we have on our store.
The functionalities of this extension allow you to turn your Magento store into a marketplace (a place where buyers and sellers meet for buying and selling products). By installing this plugin, you allow various sellers to register and sell products on your site. Before a seller start selling, he/she needs to get approval from the store admin for managing and ordering processes on your store.
Store owner- A marketplace allows store owner to take commission on items that vendors sell. This can either be in place of or in addition to the marketplace’s own products, exponentially increasing profits and sales opportunities.
Seller- Small as well as large business owners can join the marketplace to attract large number of buyers for their products. After being a participant of marketplace, sellers will be able to maximize their brand reach, increase trust and followers for their products.
Customer- Marketplace customers get benefited from seeing aggregated options on a single website and are empowered to find the most reasonably priced or highest quality product with unlimited options.
Don’t let your customers move away from your store!! This easy to use and functionally powerful extension works by sending reminder mail to customers who abandon their cart for any reason while shopping on your site.
This extension works with a remarketing strategy to bring customers back to your store by providing offers like incentive discount offers. In order to delight your customers, Magento Abandoned Cart mails are designed with “one click recovery” which enables customers to recover abandoned carts with a single click. This feature makes the work of store admin as well as customer easy by enabling them to recover carts in a single click and finalize order quickly.
This will offer a positive impact on website’s sales and increase conversions on your store. In order to check the performance of carts recovered, store admin can view the statistics of carts which were abandoned and the abandoned carts which got converted into sales.
The enhanced eCommerce extension for Magento enables measurement of user interactions and behavior on your store with products on eCommerce sites across the user’s shopping experience- including product impression, clicks, product viewing details, checkout details, transactions as well as details related to addition of product to the shopping cart.
Benefits
Provide deeper insights into the behavior of customers, allowing retailers to make wiser decisions
It allows a store owner to get a detailed view of customer’s shopping behavior
It also gives a fair idea of how well the product is performing
As a store owner, you will be able to understand how customers engage with a website throughout the checkout process.
It is a great extension for Magento stores which look forward to optimize customer engagement and increase sales.
Online businesses come across numerous tools or plugins to optimize their store and improve sales. If you run a store on the OpenCart platform, this article will help you in taking your store sales to the next level. In this article, we will brief you about the 3 must have OpenCart extensions for increasing sales on your OpenCart store.
Any business, be it offline or online, requires sales to survive in the competitive e-commerce market. To grow as a brand, e-retailers look for various ways to increase sales on the digital commerce platform. There are a number of factors that merchants look after to boost up sales, for example, reducing cart abandonment and e-commerce returns, improving user experience, etc. OpenCart extension.
Check out the 3 must have OpenCart extensions for your OpenCart store:
1. OpenCart One Page Checkout
OpenCart One Page Checkout extension is designed to reduce the number of steps in the standard multi-step checkout process. This OpenCart extension puts together all the checkout steps in one single page and makes the checkout flow convenient for the online shoppers.
Important Features of OpenCart One page checkout
Guest checkout- Store visitors can check out from your store as a guest, hence no need to follow the mandatory sign-up process.
Social login- Allow your users to log in or sign-up on your store with the help of social login. This avoids the manual process of filling out the account registration form.
Multiple layouts to customize the look of your checkout page.
Responsive Design- Works on all devices including smartphone, tablet, desktop and laptop
Easy to use– OpenCart one-page checkout is easy to integrate and fully compatible with your OpenCart store
Supports multiple shipping and payment method– OpenCart Advance checkout extension supports multiple payment modes (Credit Card, Debit Card, COD, Bank transfer, etc) and shipping services (FedEx, USPS, etc.)
Benefits for customers
Customers can log in via their social network profiles like Facebook and Google+
Opencart Abandoned Cart extension allows you to send emails to those customers who abandon their carts, thereby allowing you to recover sales. This works as a reminder to make a user complete his/her purchase. Add restore links, promotions, discount coupons in abandoned cart emails to motivate customers to come back and finish the incomplete purchase.
Features of OpenCart Abandoned Cart extension
Set a time period after which the cart is assumed to be abandoned.
Send reminder emails to your store visitors who abandon their carts by creating appealing personalized emails featured with coupon codes, discounts and a link to the product page. This helps you in increasing the number of returned customers and encourages sales on your website.
Select the type of discount that you want to provide to abandoned cart users, for example, some flat discount or some percentage off in the product amount.
Convert abandoned carts into sales by a single-click recovery feature with this OpenCart extension. Consumers can review the entire content of their cart with just a single click. It removes the hassle to add items to the bag again from scratch.
View complete details regarding the abandoned cart users under “View Abandoned Cart.”
Check how many of the abandoned cart users got converted under the “View Conversion rate”.
OpenCart Abandoned Cart extension provide amazing analytics view to compare your abandoned carts and converted carts
Benefits of OpenCart Abandoned Cart extension
Increase user engagement on your site by offering discounts and coupons in your abandoned cart mails.
Reduce cart abandonment rate by sending follow up email automatically within the minutes of abandoned carts
Increase successful orders by sending a reminder of pending orders, cancelled orders, closed orders, etc.
3. OpenCart Social Loginizer
The OpenCart Social Loginizer extension provides you the functionality to enable the social login facility on your OpenCart store to enhance the user experience, acquire customers and increase sales. The functionalities of this extension allow your customers to log in or sign-up to your site using Facebook or Google+ social networks.
Features of OpenCart Social login
Increase conversions by simplifying the registration process
Get rid of long and complicated forms by allowing users to sign up with their existing social networking account.
Gather rich and real-time demographic details about your customers without requiring them to fill out any lengthy form. By asking users to sign up with social logins, you will be able to increase user sign-ups, utilize their social data to personalize your email marketing campaigns and increase sales.
Eliminates the issues of forgotten usernames and passwords
Failing to provide a social login option to your visitors might make them reluctant to leave your store if in case they forget their password, but now with the social login option, consumers get rid of remembering passwords.
Conclusion
For capturing more sales on your OpenCart store, make sure to keep a strict check on the possibilities that could hinder your sales. Figure out the points that you can work upon, and most importantly, keep the user experience your topmost priority. Always remember to have those features which people wish for their convenience. If consumers are not converting into customers, figure out ways to convert them. Installing the above OpenCart extensions will surely help you increase your store sales.
Marketplaces serve as a platform where one can organize product information, manage payments and reach loyal customers easily.
In this post, I have answered some of the top questions which every online retailer wants to get answered before growing their presence on marketplaces-
To begin the process, you must first select the type of marketplace you want to sell in. After doing so, you need to understand your customer demographics and their buying behavior. Selling on multiple marketplaces improves credibility and can draw more customers to your site leading to increased traffic.
2. What are the common mistakes sellers make while selling on marketplaces?
Selling on online marketplace is not that simple as it sounds. It’s certainly very easy to get started but it does not mean it is that easy to attain success. Listed below are some of the mistakes sellers make which should be avoided-
Failing to understand terms and condition of website where you selling on- You need to follow all the rules related to product listing right from registering for account to update products quantity. These rules vary from one marketplace to another and if you want to succeed in marketplaces, you need to follow them wisely.
Providing incomplete product description- Product descriptions gives an identity to your products. A well written product description should be used which provides every detail to the customer. Use lesser words and try to be focused while writing product descriptions.
Pointing Marketplace buyers to your site- If you have an eCommerce website and you are trying to use marketplace to promote your business, remember you are committing a mistake. Marketplace detectors are very strong and they will track you in case you promote your website URL on these marketplaces. Everything is closely moderated, from product description to reviews and comments.
3. What strategies one must adopt to boost sales on marketplaces?
In order to succeed in eCommerce marketplaces, you need to follow the guidelines for listing products strictly as mentioned above. This will not only help your products rank on search engines but also improve navigation. Similarly, if you provide product descriptions that are accurate, informative and detailed, you will be able to attract more customers for your products, leading to increased number of purchases.
Select all the folders, drag and drop them to the root directory of your OpenCart store through FTP.
You will be able to find the Opencart product countdown plugin ready to be installed in the OpenCart modules on your OpenCart store as shown below.
Click on the Install link to install the Special offer timer Opencart extension. This will also add a drop-down option in your menu bar which will list all plugins by Velocity installed on your store for fast navigation. This drop-down also has a message box, using which we can inform you about newly launched plugins or new updates.
Delete the Vqcache files from the vqmod/vqcache folder.
To access Opencart countdown timer module, click on the edit button in the module section as shown below:
On clicking the edit button, the module for the plugin will open. It contains navigational bar at the top, the menu on the left and main content at the center as shown below.
2.0 User Manual
2.0.1 General Settings
General Settings of the Special offer timer Opencart extension tab by Knowband has following options as shown below:
Enable/Disable: This is the global enable switch. On switching this ON, the entire Opencart countdown timer module is switched on and similarly switched off on turning it OFF. If the switch is off, no footer strip, module or product timer will be visible, also the deals added in deals settings tab will also be deleted.
Show timer on product layout: Enabling this will start showing a small timer beside the discounted price for each special product (On which discount can be availed).
2.0.2 Deal Settings tab
This tab lets the admin create deals and group products in these deals. He can provide a discount ‘%’ for a group of products for a period of chosen duration. It has a table like structure with each having the following fields:
Deal Name: This textbox is a required field which describes the name of your deal. This name won’t be displayed on front end though.
Select Products: This field in the Special offer timer Opencart extension is also required. Its a multiple selection drop-down with check-boxes. Main categories are the group heading and products under it are option values. You can select any number of products to include in this deal.
Discount %: You can specify the discount % which will be applied to each product in this group. In this required field, you can only type in numbers. Also, it shouldn’t be greater than 100.
Priority: You can choose the priority of a deal over another if they are falling in the same duration on a product. (This is optional)
Title: This field is a required textbox with a restriction of characters to be entered as this will be displayed on the footer strip and the front-end of the Opencart extension.
URL: This field is a textbox where you can enter the URL on which the user will be redirected by clicking the title of footer strip or Opencart special price timer module.
Start Date: This required field is a date picker. This will mark from which date shall discount be provided for the group of products chosen.
End date: This required field is a date picker. This will mark until which date shall the discount be provided for the group of products.
Other than these fields, there’s an option to add more deals or remove the existing deals from the system.
If one tries to save and stay on the page without filling up the required fields, appropriate warning messages will be displayed telling the problem with data entered.
On clicking the save button, the user is restricted as follows:
2.0.3 Footer Strip Settings tab
This tab lets you enable/disable the footer strip that displays the text and timer for the deal. It has following fields:
Enable/Disable: Enabling this setting will show the footer strip when a deal is active.
Show on: You can choose to show the footer strip on layouts of your choice, you have two options to choose from: a) All Layouts b) Selected Layouts. In case option ‘b)’ is selected, another field will start appearing with a multiple-selection box with the list of all layouts. The user may select any number of layouts here.
Choose Deal: A drop-down lists down all Deals added to the system. The selected deal will be the one, whose text and URL will be displayed on footer strip.
2.0.4 Timer Module Settings tab
With this Opencart master deal timer plugin, you can also have a separate module in addition to footer strip that can be applied to any layout and position. This OpenCart module by Knowband essentially contains a timer whose countdown is based on the deal chosen for this module. It has following fields:
Enable/Disable: Enabling this setting will show all active timer modules on respective layouts.
Choose Deal/group: A dropdown will list all deals added with this plugin. The selected deal will be the one, whose start Date and end date will determine countdown of the timer of the module. If you choose to show a deal whose start date is in future, the countdown for the deal to start will be displayed otherwise countdown for a deal to end will be shown.
A table like structure follows with each row having following fields:
Layout: Choose layout on which you want to add the module.
Position: Choose a position on which you want to add a module.
Sort Order: Choose sort order.
Status: Enable/disable each module individually.
Note: In order to view a module you must ensure that it has enabled status, Timer module setting also is enabled, and the global enable is enabled as well. If anyone of the three fields is disabled, the OpenCart module will be disabled and thus, not displayed.
Other than these fields, there are buttons to remove each row and to add another row (Module).
2.0.5 Get Support tab
By clicking on ‘Get Support tab’, you will be redirected to our support website, where you can contact our support for help. Use this tab in case you some query/issue or found some bug.
Store Front
Footer Strip
On the front end, visitors will see the footer strip for the selected deal on either each page or selected ones.
You may click on the title being displayed in the footer and you’ll be redirected to the URL associated with the deal.
A timer on Special Products
A timer will be displayed beside the discounted price on viewing a special product if you have enabled showing products timer in the admin panel.
Knowband offers OpenCart more search module which helps you to make product searching easy for your website store customers. This OpenCart plugin implements a special functionality which auto-completes search. Thus the store visitors can get search suggestions without any hassle. When customer type anything, at the same time-related search suggestions, appears as a suggestion.
Features:
Check out the salient features of this OpenCart search mechanism:
The OpenCart search products module is absolutely easy to install and configure.
It is very simple to enable/disable this OpenCart plugin.
It offers you to display product price and caption in search results.
The OpenCart search mechanism is highly customizable.
You can implement this functionality without any codes changes.
1. Folder structure of the Slideup Promotion plug-in folder.
2. Open the upload folder and you will find the following folder structure:
You must have VQMOD installed for this plug-in to work. If VQMOD is not installed please download and install from the URL below:
https://code.google.com/p/vqmod/
3. Select all the folder and drag and drop them to the root directory of your OpenCart store through FTP.
4. You will be able find the plug-in ready to be installed in the Modules in your OpenCart store as shown below.
5. Click on the Install link to install the plug-in. This will also add a dropdown option in your menu bar which will list all plug-ins by Velocity installed on your store for fast navigation. This dropdown also has a message box, using which we can inform you about new launched plug-in or new update.
6. Delete the Vqcache files from the vqmod/vqcache folder.
7. To access Slideup Promotion plug-in click on edit button in module section as shown below:
8. On clicking edit button the module for plug-in will open. It contains navigational bar at top, menu at left and main content at center as shown below.
1. General Settings tab
General Settings tab will have following options:
1. Enable/Disable :
This is the main switch to enable/disable the entire Module
2. Show Caption:
You can show captions below each search result. You can also show the price of the products.Admin can choose the show or hide price along with the name of the product in the search result. In case of manufacturers, category, and information, a caption can be shown or hidden instead of price.
3. Choose layouts to be shown on :
You can choose to show the show more search box on layouts of your choice, you have two options to choose from :
a) All Layouts
b) Selected Layouts.
In case option b) is selected, another field will start appearing with a multiple selection box with list of all layouts. User may select any number of layouts here.
4. Choose Text color for search results:
Admin can choose text color for the search result to come up with when used on the front end.
5. Choose highlight color for search results:
Admin can choose highlight color for the search result to come up with when used on the front end.
6. Choose search results limit:
Admin can choose max limit for the search results.
7. Show caption:
Admin can choose show or hide price along with the name of the product in search result. In case of manufacturers, category and information, a caption can be shown or hidden instead of price.
8. Search In:
Here you can choose to search not only products but also categories , manufacturers and Information. That is, if someone for example types a character in search box, search result will come up showing not only products but also name of manufacture
2. Product Search Settings tab
This tab will help admin decide on what basis should products be searched.
1. Search Products in:
Here you will get number of options, out of which you can select as many as you want to. These options will be in form of check boxes. Some of the options being Description, Tags, Model, SKU, UPC, EAN, JAN, ISBN, MPN etc.
Note that, in case product search has been selected, search term will be searched in a products name.
2. Rules:
In order to improve search results, admin can use these filters/rules :
A. Stock Status: This will be a dropdown field with all possible stock statuses as options to choose from.
B. Quantity between: This field essentially has two text boxes that only allow numeric values. You can type in the min and max values or leave them blank if you don’t want to filter on basis of quantity.
3. Search Statistics tab
Using this module, you can not only search fast and better, but also view the most searched keywords. A detailed list of keywords will be listed in this tab of admin panel where admin can view the most searched keywords , count, date when it was last searched, date when it was first searched.
Also, you can view upto 10 most searched keywords in form of a pie chart for better visualization.
Store Front
On the front end, the default search box will be replaced by the new search box which will display products along with there price via auto-suggest functionality on basis of the options selected in admin panel.
Also, in a module too search results can be seen via auto-suggest.
Search word highlight:
When the user will type in any characters and search results are displayed on basis of the search characters, the search characters will be highlighted in all the search results. The characters will be highlighted in the configured color.
Clicking on any of the search results will redirect user on the appropriate page. Clicking a products name will land you on that products page, clicking on a manufacturers page will land you on that manufacturers page and similarly for category and information.
1. Folder structure of the Review Incentive plug-in folder.
2. Open the upload folder and you will find the following folder structure:
You must have VQMOD installed for this plug-in to work. If VQMOD is not installed please download and install from the URL below:
https://code.google.com/p/vqmod/
3. Select all the folder and drag and drop them to the root directory of your OpenCart store through FTP.
4. You will be able find the plug-in ready to be installed in the Modules in your OpenCart store as shown below.
5. Click on the Install link to install the plug-in. This will also add a drop down option in your menu bar which will list all plug-ins by Velocity installed on your store for fast navigation. This drop down also has a message box, using which we can inform you about new launched plug-in or new update.
6. Delete the Vqcache files from the vqmod/vqcache folder.
7. To access Review Incentive plug-in click on edit button in module section as shown below:
8.On clicking edit button the module for plug-in will open. It contains navigational bar at top, menu at left and main content at center as shown below.
1. General Settings
1. To enable/disable plug-in, Switch the enable button OFF to ON / ON to OFF this is just to the right of
Enable/Disable label.
2. Incentive Criteria – Select Buyer if you wish to give incentive to only those customers who purchased the product he/she reviewed. If you wish to give incentives to all customers who reviewed the product then select Any Customer.
3. Incentive Amount – Set the amount to give as incentive to customers on writing a review.
4. Review Description – Set content to show on left column in Write Review page.
2. Automatic Emails tab
1. Here admin can set values for sending automatic emails to customer for inviting them to write review.
3. Email frequency – Set the number of days after which the automatic email will be sent to customers.
Admin can set multiple reminders (in days) using semicolon(;) as separator. If admin wish to send reminder after 2 and 3 days then he should set email frequency as 2;3.
4. Automatic email if order status – Set order status after which automatic email will be sent to customer.
5. Email Content – Set the content of email to be sent to customer .
6. Admin can use following variables in email content.
[[store_name]] — To write name of store.
[[customer_name]] –To write name of customer.
[[order_date]] — To write date on which order was made.
[[order_id]] — To write order id of order.
[[product_table]] — To show all products of order in tabular form.
7. If admin sets Email frequency as 2 and Order Status as Complete then automatic email.
will be sent to customer 2 days after his/ her order status is Complete.
8. If admin sets Email frequency as 2;3 and Order Status as Complete then automatic email will be sent to customer 2 days and 3 days after his/ her order status is Complete.
3. Redeem Requests tab
1. Here admin can see list of requests made by customers to get coupon as exchange of their incentives.
2. If their are no pending requests then this tab will look as follows:
3. If their are some requests then this tab will look as follows:
4. Click on edit link provided in front of each request to generate a coupon for the customer.
5. On clicking the edit link a new page will open to add coupon for the customer.
6. Enable/Disable: Enable or disable new coupon.
7. Coupon Name: Set name of new coupon.
8. Coupon Code: Set unique coupon code.
9. Discount: Fixed discount to give on coupon. This value should be same as requested by customer,but admin can change this value.
10. Total amount: The total amount that should reach before the coupon is valid.
11. End Date: Expiry date for coupon. Start date will be the date of enabling the coupon.
12. An email will be sent to give coupon code when new coupon is set enabled and saved.
13. Total number of awaiting coupon requests is also displayed in dashboard of admin.
4. Reviews tab
1. Here admin can see list of reviews made by customers and can edit those reviews.
2. If their are no reviews then this tab will look as follows:
3. If there are some reviews then this tab will look as follows:
4. Click on edit link provided in front of each review to edit/approve that review.
5. On clicking the edit link a new page will open to edit review.
6. Product: Set name of product.
7. Title: Set title of review.
8. Review Description: Set main text of review.
9. Rating: Set rating points for the product.
10. Total Helpful votes: Set the total number of users who found this review helpful.
11. Total Not Helpful votes: Set the total number of users who found this review not helpful.
12. Author: See the name of Author who wrote the review.
13. Email: Email of customer/author who wrote the review.
14. Incentive: Set incentive given to customer for writing the review.
15. Certified Buyer: Add or remove badge of certified buyer from the review for the customer.
16. Enable/Disable: Enable or Disable the review.
5. Reports tab
1. Here admin can see different reports related to review incentives.
2. Admin can select the type of report, start date and end date.
3. On clicking Show Report button, selected report will appear on screen.
4. If admin selects Product report then product wise report will appear.
5. If admin selects Category report then category wise report will appear.
6. If admin selects Manufacturer report then manufacturer wise report will appear.
7. If admin selects Customer report then customer wise report will appear.
6. Themer tab
1. By clicking on themer tab, you will have an option to change the theme of Review Incentive admin panel .
7. Get Support
1. By clicking on Get Support tab, you will be redirected to our support website, where you can contact our support for help. Use this tab in case you some query/issue or found some bug.
8. Short hand Code
1. Admin can show average rating of product at any position on web page by calling a function in tpl file.
2. Admin should call function show Rating(product_id, store_id) as
3. Here first argument is the id of product whose rating is to be displayed and second argument is id of the store.
4. This function will show average product rating at the place where it is called.
5. Average rating is displayed in black box in following image:
Screenshots
Review tab in product page showing reviews of product.
Certified Buyer badge is added to those customers who purchased the product from your store.
Screenshot of Write Review page.
Screenshot of Reviews page
Recommendations
1. Top administrator should give permissions to access page reviewincentive/reviewincentive after moving the plug-in to root folder of your store.
Every eCommerce business is aimed at encouraging sales any this can only be made possible if your website has the capabilities to convert visitors into all time customers. For doing so, we bring you one step closer to the conversion process by providing some of the excellent plugins, installing which you will not only be able to engage visitors but also increase conversions and sales on your eCommerce website.
Let’s give a deeper look into the functionality of these plugins and see how you can use these to maximize visitor engagement on your site.
The One Page Supercheckout extension for Magento is designed to provide a simple, quick and hassle-free checkout experience to shoppers. With this extension installed on the store, you will be able to convert a multi step checkout into one page or single step. The checkout process being simple and clear to understand in turn encourages visitors to make the purchase faster without any confusion in mind.
In order to reduce the stress of creating account for registration, Magento One Page Supercheckout designed by developers at Velocity also gives users an option to login via social media accounts where users will get a choice to log in via Facebook or Google+ account directly from the checkout page. Having this feature in your website will allow more and more consumers to get encouraged to buy from your store and this would further increase user engagement.
Magento One page checkout is a highly functional plugin and is designed with a “responsive feature, ie. It allows your website to get easily displayed on all devices by adapting to the screen size.
The best part about this plugin is that it gives customers a choice to view the image of their product under the tab “image preview. Besides, customers will also get a choice to enter any coupon code on the checkout page and get discount. In short, this plugin provides everything under one roof to convert your store into a money making machine. Know more about the features of this plugin.
According to reports generated by Sale Cycle, the average cart abandonment rate is approx 73%. There are multiple reasons because of which customers abandon their shopping cart. But, just because a customer has abandoned their shopping cart doesn’t mean you have lost the order.
So, what is the best solution to this. How do you go about saving your website sales?
A simple solution is using Magento Abandoned Cart module. This extension functions to recover the lost sales by sending automated emails to shoppers who added their products to the cart but did not complete the purchase.
With attractively designed email templates, you can easily draw customer’s attention to their abandoned carts. Using customized email templates, you can structure the content within to highlight the most important information which you want users to get attracted to.
Similarly, the module also allows inserting discount coupons to any of the cart reminders in order to motivate customers to come back and complete the purchase.
Facebook Login by Magento allows your customers to connect with your store in just a single click by logging in via their Facebook account credentials. The advantages of installing this plugin on your eCommerce site are just amazing. Want to have a look?
Provides opportunity for increased user engagement- Seriously, no one in this world would prefer wasting time, especially if it comes to shop online. In fact people do prefer online shopping because it is quick and convenient. Having social loginizer plugin installed on your website, you prevent your visitors from the hassle of going through a lengthy registration process. Just a single click and people will be right into the middle of their shopping activity. This will encourage them to come back frequently to your store and in a way it will promote more and more user engagement.
Increases customer acquisition by simplifying the login process- Offering the option of signing in with Facebook also helps in increasing user acquisition rates by making sign up process more clear. Your customers do not require remembering usernames and passwords as they can connect with your website by using their own Facebook account.
Provides Transparency- Prohibit anonymous ratings, reviews and comments to bring a level of authenticity to user generated content on your site. Adding social login to these features goes the extra mile to ensure there is real person on the other end.
Personalize Online Experiences- Installing Facebook loginizer makes personalization more effective as website owners get access to demographic details of users available on the social network, based on their location, interests, preferences, place of work, gender, age and so on. Advertisements targeted with such information results in acquiring customers for repeat purchases and conversions.
Conclusion
Are you still looking to improve conversions on your store? If yes, there is a need to install these plugins which comes with packed in functionalities to help you create a responsive, interactive and feature-rich eCommerce website.
Follow the following steps for installing Abandoned Cart Module:
1. Install VQmod (if not yet installed, visit
https://code.google.com/p/vqmod/wiki/Install_OpenCart).
2. Unzip the archive and find Upload folder.
3. via FTP manager (like Filezilla or WinSCP – download here: https://filezilla-project.org/)
upload to you main directory the files and folders in the Upload folder.
4. In Admin Panel go to Menu > Extensions > Modules > Abandoned Cart.
5.Install Abandoned Cart.
6.That is all – Your system is ready. Click on Edit and configure it.
1. General Settings tab
The General Settings tab has following options:
1. Enable/Disable: Enables or Disables the plugin on the store front. If disabled, the abandoned will not be saved to the database and no coupon codes will be send to the customers.
2. Allow guest users cart: This feature will allow admin to decide whether guest customers will be saved or not.
3. Delay: The Delay time is the time period after which the cart will be assumed to abandon.
4. Scheduled Task: This feature will allow admin to schedule coupon email sending task or not.
2. Incentive Settings tab
The Incentive table will manage the incentive details for each coupon mail either for Registered Customers or Guest Customers. The total number of rows in this table will indicate the number of emails scheduled for each abandoned cart.
1. Discount Type: The discount might be fixed amount discount or some percentage of the cart total.
2. Discount: This field holds the value of the discount, either fixed or percentage, given to the customer.
3. Minimum Amount: The minimum cart total against which the coupon is valid.
4. Coupon Active Time: The time period (in days) for which the coupon will be active, after that the coupon will be expired.
5. Status: Status, as the name defines, manages whether the particular incentive is enable or disable. The disabled incentives will not be sent to the customers.
6. Delay: This is the time period in hours after which the particular mail will be send. This time will be calculated once the cart is assumed as abandoned.
(These fields are same for the guest customers also.)
3. Email Template tab
The Email Template is the format of the email that will be send to the customers. It contains some place holders whose values will be replaced when the email will be sent.
The place holders are:
{firstname}
{lastname}
{cart_content}
{discount_code}
{discount_value}
{total_amount}
{date_end}
Keep these place holders as it is.
4. View Abandoned Cart tab
This tab enlists all carts which will be assumed to abandoned. It contains two sub-tabs,
1. Registered:
The Registered Sub-tab enlists all the carts of the registered users which are assumed as abandoned.
2. Guest: (Unregistered customers of the Store)
The Guest Sub-tab enlists all the carts of the guest customers which are assumed as abandoned.
The table consists of the following columns:
1. Customer: The basic information of the customer i.e. Name, Email, Contact Number.
2. Current Incentive: The Current Incentive shows the details of the latest coupon code which was sent to the customer either manually or automatically. This field contains a link for all previous coupons sent to the user.
3. Date & Time: This field shows the First Visit, Last Visit & Time Spent by the customer on the store for that particular abandoned cart.
4. Action: The Action column contains a set of actions which can be performed on that abandoned cart. These action are (from left to right):
1. Email: Shows a form for sending a coupon code for the selected abandoned cart. This coupon will be listed in the current incentive section of the table.
2. Shopping Cart: Shows the items in the abandoned cart of the customer.
5. View Conversion Rate tab
The Conversion Rate tab, enlists all converted orders for registered and guest customers both.
The converted orders list consists of following columns:
1. Order ID: The Order Id column displays the Order Id generated by the system for that order
2. Customer: Displays the customer information.
3. Status: Shows the status of the order.
4. Total: The total amount paid by the customer.
5. Date & Time: Time at which the order was placed.
6. Actions: Set of actions performed on selected order.
7. View: View the complete details of the order in new tab.
6. Analytics tab
The Analytics tab shows the overall insights of the store in graphical interface.
This tab contains following graphs,
1. Abandoned Amount vs Converted Amount:
This chart gives the overview of the total abandoned amount and the amount converted by the coupons provided by the abandoned cart module.
2. Abandoned Cart vs Converted Cart:
This chart gives the overview of the total abandoned carts and the carts converted by the coupons provided by the abandoned cart module.
3. Carts Count Vs Days Vs Amount:
This chart gives the overview of the total abandoned carts vs the carts converted and theamount abandoned vs the amount convertes in given time span.
This chart also contains filters on the basis of date to filter out and group the data for aconcise view of store sales.
Description
Store Front
In store front section of the Abandoned Cart Module, nothing is visible to the customers visiting
the stores but their abandoned carts will be captured and saved to the system for sending the
coupon codes and reminder e-mails. This all will be done by the Cron Job which is scheduled
to run on server after every half hour.
After submitting the required information, you will be allotted with Google Analytics account number. This number will be further used to integrate the service with your Magento store.
To set up Google Analytics in Magento, go to System>Configuration and then find the sales tab. From there, click on Google API. Here you will be able to view a section named Google Analytics.
Now choose “Yes” to enable Google Analytics and type in your Google Analytics account number in the box. Once done with this, press “˜Safe Config’ and you will have added Google Analytics to your Magento website.
As long as you keep on following the steps outlined above, your Magento website will be optimized for full tracking and analysis.
So, if you have a Magento store, it’s time to integrate it with Google analytics by installing this extension. Monitoring your website by installing this plugin will give you in depth knowledge about your visitors and their interests. It comes out to be extremely useful, when testing new features and will give you an idea of what you can do to improve conversions on your site.