Why you Need to Move towards PrestaShop One Page Checkout for your Store?

Checkout process is a matter of primary concern for every eCommerce store owner as it makes a tremendous impact on the customer engagement, conversion rates and product sales of your store. According to the study of an independent web research company, Baymard Institute, average of 67.75% shopping carts are abandoned by customers due to one or more reasons. With this crucial figure, maximum number of abandoned carts are occurring due to the presence of time consuming checkout process which explains the urgency for a simple and engaging one page checkout process. No online shopper would like to spend time doing checkout on a site having multiple stages for purchasing a particular product and hence arises the necessity for one page checkout process for getting maximum customer engagement and product sales on your eCommerce store. Let us throw some more light on the requirement of one page checkout process for your PrestaShop store in order to get more conversions and product sales.

1. Less, simple and relevant checkout steps- Customers often become frustrated due to the time consuming, multiple pages and irrelevant steps that are involved in the checkout process. Keep the entire process limited to a single page and include only relevant checkout fields in order to keep customers engaged to your online store. You can place a guest checkout option, social login that allows Facebook login, Google login and PayPal login and you can customize the checkout as per your desire. If you are able to reduce the complexity of your checkout process, you can effortlessly achieve higher conversion rates and product sales for your online store. In case, you don’t know which way to go for, you can take the help of our PrestaShop checkout module from Knowband for a simple and engaging checkout experience.

2. It helps in clearing confusion and makes product purchasing much more engaging- When customers have to fill out the multiple pages during the checkout process for purchasing a particular product, they become confused and often leaves the checkout process in the middle thinking it to be much more time consuming. Due to this, rate of abandoned carts on your PrestaShop store are increased and the product sales are also lowered to a great extent. To tackle abandoned carts effectively by tracking your sales activity, you can take the help of modules like PrestaShop checkout page analytics for improving your customer engagement and user experience on your site.

3. Improves product sales and better customer experience- Less the number of checkout steps in a checkout process, more will be the rate of product sales and customer engagement. Focus your efforts on reducing the complexity of your checkout process for enhancing customer experience and product sales on your PrestaShop site. There are various PrestaShop checkout extensions that can help in making your checkout process a more delightful experience for your targeted customers.

4. Eliminates page reload time and keeps checkout information at a single page- Frequent page reloads during the checkout process distracts the customers from the shopping experience and thus reduces the customer engagement on an online store. By keeping all the checkout related formalities at one single place, you can keep your customers engaged and can boost your product sales to a great extent.

Thus, don’t spoil your chances of business growth and expansion with a time consuming and confusing checkout experience but grab the initial lead with a single page PrestaShop checkout process. It is definitely your chance of making the most with a single page checkout process for a brilliant eCommerce future ahead.

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Checkout Module for Reducing Shopping Cart Abandonments and Better Conversions

Checkouts are an important part for every eCommerce store and has been the driving factor for conversion rates and product sales. If you can ensure an easy and seamless online shopping experience through your checkout process, you can effortlessly achieve big in terms of sales and conversion rates. For ensuring a faster and time engaging checkout experience, you can take the assistance of various checkout plugins from Knowband that can be the game changer for your business. Take a look at these plugins which are explained below:

1. PrestaShop One Page checkout-

When you have to provide an amazing checkout experience to your site visitors for better product sales and eCommerce conversions, you need to bank upon this wonderful PrestaShop One Page checkout module. It has transformed the multi page checkout functionality of your store to a single page checkout process. Some of the wonderful features of this checkout extension are as follows:

  • Easy customization facility to hide/show desired fields from your checkout process.
  • Presence of language translation feature for translating the module text into desired language through feature packed admin panel.
  • Provide functionality to choose default shipping and payment method for your online store.
  • Seamless integration of newsletter and voucher field on checkout page for better conversions and customer engagement.

2. PrestaShop One click Checkout-

Purchasing products on an eCommerce store is a simple process now with the presence of a single click checkout button. The “Buy Now” button available on the product page makes it possible to purchase product directly without the need to go at shopping cart page. Here are the amazing features of one of the wonderful PrestaShop checkout extensions built by Knowband store that are explained below.

  • Support seamless customization for better customer engagement and sales.
  • Comes with fully mobile responsive design for accessibility on multiple mobile based devices.
  • Compatible with all themes and third party module.
  • Can be translated in 17 different languages.

3. PrestaShop Checkout Page Analytics-

Getting detailed information about the checkout experience of your site visitors is an important component that can help in improving your customer engagement, product sales and conversion rates. Moreover, with the detailed analytics report of your checkout process, it is now much easier to reduce shopping cart abandonments on your online store. Let us take a look at some of its brilliant functionalities for the growth and expansion of your eCommerce store.

  • Helps in tracking customer behavior in a seamless manner for reducing abandoned carts and for improving the checkout experience.
  • Maintains record of customer email addresses for effective customer retargeting.
  • Ensures quicker recovery of abandoned carts by providing detailed information about checkout process.
  • Provide complete cart details along with customer email id for seamless cart recovery.

4. PrestaShop One Page Supercheckout Free version-

This free Prestashop module is one of the most valued checkout extensions that can redefine the online shopping experience for your targeted customers. There are no more multiple pages checkout form and the whole process has been replaced with a simple single page checkout experience. Some of the mind blowing features and functionalities offered by this module are:

  • Provides seamless customization facility for product management.
  • Supports multiple payment and shipping method for your store.
  • Adaptable to multiple mobile based devices due to the presence of fully responsive design.
  • Helps in reducing shopping cart abandonments along with significant improvement in product sales and eCommerce conversions.

Don’t under- estimate the potential of checkout extensions for the overall growth and progress of your online store. It is time to evolve your online shopping experience according to the changing business requirements and customer expectations for getting maximum business output.

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Prestashop features that can improve your E-Commerce Business- Part 2

Online shoppers want to have a hassle free shopping experience that can encourage them to shop more and thus needs the support of an amazing eCommerce platform to accomplish the above task seamlessly. To give you respite in terms of the online shopping experience and increasing shopping cart abandonments, you need to make a transition to this PrestaShop platform ASAP. Here are some of the mind blowing reasons that will explain you the possible reasons for taking the help of an effective PrestaShop development services.

1. It provides an amazing shopping experience to your customers-

E-Commerce business is all about making the online shopping experience easier for your shoppers for increasing your product sales and conversion rates. This PrestaShop platform has revamped this whole shopping experience to a new high due to the presence of features like custom pricing, shipping settings, order tracking, easy product return management, conversion of guest account into the normal customer account and other such features.

2. Consists of seamless translation/localization services-

Due to the easy accessibility of the eCommerce sites from different parts of the world, customer base of the online stores has become much global in nature which has opened the new doors of opportunity and business. To add thrust in this area, this eCommerce platform provides the translation functionality in 41 languages and allow customers to choose their desired language. Apart from this, it provides the unlimited currencies along with the exchange rate synchronization, geolocation services, address format for the respective country of the customer and other such features.

3. Gives freedom to shop freely with added security features-

There are numerous instances of online forgery and theft that have raised the eyebrows over the security of these online payment processes. However, all this concern becomes irrelevant due to the PrestaShop development services due to various features and functionalities like PCI compliant, SSL support, secure admin, encryption techniques and other approaches that can ensure the security of your online payment.

4. Allow various types of analytics and reporting facility- 

In order to improve your product sales and customer traffic on your site, you need to consistently track the performance of your online store. There are various amazing PrestaShop addons from Knowband like PrestaShop Page Visitor Counter module, PrestaShop Supercheckout Analytics Addon, PrestaShop Abandoned Cart plugin, PrestaShop Mobile Order Lookup extension that can help you in various crucial tasks like order tracking, tracking of site visitors, keeping a track on the abandoned customers, increasing conversion rates and other such information.

5. Facilitates easy switching, upgradation and migration- 

One of the USP of this amazing eCommerce platform is that it can be easily migrated from other eCommerce platforms. Thus, online store owners can effortlessly make the transition in this platform for making a significant change in their business fortunes. For ensuring a seamless transition, you can take the help of an effective PrestaShop development services or you can check out this helpful link.

6. Provides easy assistance through the help of community forums- 

Every site owners want effective assurance in terns of the functionality so as to allow effective performance of your online store. But, this can be possible only if you are having the support of a PrestaShop platform on your side. This amazing eCommerce platform has the assistance of a wide supported global community of PrestaShop developers in the form of PrestaShop forums that is a brilliant source of help and reference. With the help of this global help support center, you will not stand a chance of being left alone in this competitive online business environment.

7. You can choose your platform in your native language with the help of this muti- lingual feature-

There are numerous global customers of this PrestaShop platform that have crossed the various geographical and linguistic barriers. This amazing platform is available in more than 41 languages for allowing the seamless translation services. If you want to install this eCommerce platform in your native language, you need to visit this helpful link.

Thus, by taking a quick look into these amazing features and functionalities, you don’t need any other reason to look out for an effective PrestaShop development services for that brilliant website. Once, you have your online store on this feature packed eCommerce platform, you can effortlessly make a higher surge in terms of conversion rates, product sales and site traffic.

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Prestashop Features that can Improve your E-Commerce Business- Part 1

PrestaShop, an Open source eCommerce platform has been received with great applause and red carpet welcome by numerous site owners for ensuring the effective performance of their eCommerce site. This feature packed platform was released way back in year 2007 and has since then powered up more than 100,000 active stores around the world. It has emerged as the wonderful option for improving your eCommerce business presence among your rivals. Let us explore more about the various features and functionalities that have emerged as the path breaking platform for your PrestaShop store.

1. Amazing product management- 

Product management is one of the significant importance for every eCommerce store and can change the business fortunes of numerous sites around the world. Some of the mind blowing features that have changed the product management around the world are as follows:

  • Presence of unlimited categories, products and attributes.
  • Seamless comparison of the products.
  • Quantity/stock management for ensuring seamless product availability.
  • Supports cross- selling, product recommendations and customer reviews.
  • Consists of multiple images with lightbox and product image zoom feature.

2. Facilitates effective management of the store- 

This PrestaShop platform has helped numerous store owners in ensuring the effective management of their online store for boosting their conversion rates, product sales and customer engagement. Let us explore some of its brilliant store management features that are as follows:

  • Easy customization of the store design with PrestaShop themes.
  • Supports presence of multiple employees with restricted permissions.
  • Generation of the customized invoices for the customers.
  • Addition of the affiliate program to boost sales and site traffic.

3. Seamless checkout functionality-

Most of the online stores are facing the problem of shopping cart abandonments that are killing their business growth and conversion rates. In order to avoid this tricky situation, PrestaShop offers the following checkout functionality which are:

  • Availability of one page or multi- page checkout.
  • Facility of Guest checkout.
  • Presence of gift messages/wrapping option.
  • Functionality to save shopping carts.

Apart from this, PrestaShop store owners can make tremendous improvement in the field of checkout by utilizing the services of this PrestaShop One Page checkout module from Knowband that simplifies the whole multi- page checkout process into a single page checkout.

4. Provides facility of multiple payment systems- 

Multiple payment systems are very essential to boost the confidence of online shoppers on eCommerce stores as customers always want more freedom while making online payment. To cope up with  this situation, PrestaShop store is equipped with numerous features like

  • Easy integration with different payment systems through the help of various PrestaShop addons.
  • Allows viewing of the tax depending upon the country, states and counties.
  • Presence of a payment gateway as per the selected currency.

5. Supports marketing efforts and programs-

Online marketing plays a crucial role in changing the business scenario for numerous eCommerce store owners. PrestaShop eCommerce platform has revamped the marketing efforts by providing a wide range of features such as

  • Facility of sending automated follow- up emails.
  • Provides discount coupons and vouchers to customers.
  • Supports the loyalty programme for boosting the site traffic and customer engagement.
  • Consists of Refer- a- Friend program for increasing customer attention and product sales.

Thus, for ensuring a rock- solid position in the eCommerce business, online store owners need to embrace this PrestaShop eCommerce platform that is packed with multiple eCommerce features and functionalities to drive your sales and conversion rates. For more stupendous growth among your rivals, stay tuned with the next installment of this article.

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