Three Recovery Emails Recover 37% More Carts Than One: Building the Right PrestaShop Abandoned Cart Sequence

A shopper adds three products, reaches the cart, and disappears. In relation to a PrestaShop store, an abandoned checkout may be indicative of potential sales that were close but never closed.

The case for a structured PrestaShop Abandoned Cart Module is straightforward: don’t treat every abandoned cart as a lost customer. A reported 2026 benchmark from Marketing LTB says sending three recovery emails recovers 37% more carts than sending one. That number should not be viewed as an absolute number for all stores, but it provides an interesting point: one reminder does not have to damage recoverable demand.

In the case of abandoned cart recovery of a PrestaShop store, what is recommended is to develop a process where each reminder has a distinct goal. The first is a reminder, the second is overcoming hesitation, and the last message offers a reason to buy. A dedicated PrestaShop cart recovery addon makes it practical to run that sequence automatically.

Why one abandoned-cart email often isn’t enough

A cart abandonment is not always a checkout issue. Shoppers compare prices, check shipping costs, save products for future reference, or get distracted.

According to Baymard’s most recent research, the average cart abandonment rate is 70.19%. Its research also makes an important distinction: some abandonment comes from normal shopping behavior, while other cases result from preventable checkout friction.

That distinction changes how recovery emails should be written.

Someone who bailed because of a delivery fee appearing out of nowhere requires a different sort of message than someone who just closed their browser while trying to complete the transaction. Using the same type of heavily discounted message for both customers will waste your margins and create an overly promotional brand image.

A proper message flow provides multiple chances for the visitor to come back within the context of the situation.

The three-email sequence worth testing first

A three-email recovery sequence for PrestaShop: each reminder has a different goal, and the flow stops as soon as the shopper orders.

A useful starting point is a three-message flow spread across roughly three days. The Omnisend recommendations suggest sending the first email between 30 and 60 minutes after abandonment, with follow-up messages sent at 24 and 72 hours. These times will need to be tested according to your specific audience and purchasing process.

Email 1: Recover the interrupted shopping session

Send the first recovery email while the customer’s original shopping intent is still fresh.

Keep the message simple. Show the abandoned products, retain recognizable product names and pricing, and make the route back to checkout obvious. Don’t automatically assume that the customer needs some kind of discount.

A fashion retailer can send something like “Your cart is still waiting” as the subject line with the actual abandoned items included in the message. The call to action can simply return the shopper to the cart.

The objective here isn’t to overcome every possible objection. It’s to reconnect the shopper with a purchase they may have intended to complete.

Email 2: Address the reason they hesitated

The second message has more room to answer doubts.

Product reviews, shipping information, return terms, product benefits, or a reminder of what makes the item useful can all work here. If a shopper was comparing alternatives, this email gives you an opportunity to reinforce value without immediately cutting the price.

This is also where store-specific knowledge matters. A merchant selling expensive furniture may need to reinforce delivery and return information, while a cosmetics store might focus on product benefits or reviews.

Don’t judge this email purely by its open rate. The useful question is whether the message produces additional cart visits and completed orders from people who ignored the first touch.

Email 3: Give the final nudge

The third message can contain a call-to-action in the form of an offer when it makes sense economically.

This can be a one-time use discount code, free shipping, or another kind of time-bound incentive for your customers. Make sure that the offer is clearly defined, especially around minimum cart value and validity.

The point isn’t to discount every abandoned order. If customers learn that leaving a cart automatically produces a larger discount, your recovery strategy can start influencing behavior in the wrong direction.

The sequence should also stop when the shopper purchases. Sending another abandoned-cart message after an order is placed creates a poor customer experience and makes the automation look careless.

How a PrestaShop Abandoned Cart Module supports the sequence

The practical challenge is not writing three emails. It is making sure that the store knows when the cart qualifies, which reminder should be sent, whether or not the user has converted, and whether or not automation was applied. A proper PrestaShop Abandoned Cart Module setup with a configured PrestaShop Abandoned Cart Reminder schedule is what makes this possible without manual intervention.

Knowband’s PrestaShop Abandoned Cart Module offers automated and manual follow-ups via email, reminder delay configuration, discounted and non-discounted templates, guest and registered customers monitoring, and abandonment vs. conversion cart reports. As of now, the product page indicates support for PrestaShop 9.x.

The included documentation verifies that the module utilizes serial reminders with discounted and non-discounted reminder types. Reminders can be set up with their own delays, whereas discounting can consist of a discount type, minimum cart value, coupons, a valid period, and free shipping.

That gives merchants enough control to build a sequence rather than repeatedly sending the same message.

For example:

Reminder 1 can use a non-discount email.
Reminder 2 can reinforce product value without an offer.
Reminder 3 can use a discount template with a defined expiry.

The module includes 20 ready-made email templates, split between discounted and non-discounted templates, while administrators can create and customize additional templates.

Timing depends on the store, not just the benchmark

A 30-minute or one-hour first email is a sensible test, not a law.

Omnisend’s 2026 research recommends a first abandoned-cart message around 30 to 60 minutes, followed by additional messages around 24 and 72 hours. It also recommends considering the customer’s local sending window because an email triggered late at night may perform differently from one delivered during active shopping hours.

A store selling inexpensive, frequently purchased products may recover quickly. A business selling high-ticket equipment could need more time because customers may research specifications, compare prices, or discuss the purchase before returning.

Watch the cart abandonment rate alongside recovery performance. A high abandonment figure doesn’t automatically mean the recovery flow is broken, particularly if your products naturally involve comparison shopping.

The better test is incremental performance: how many carts return after each message, how much revenue comes from recovered orders, and whether discounts are actually necessary.

Don’t make discounts the entire strategy

Discounting is easy to implement and difficult to undo.

If the first email always includes 15% off, customers have little reason to complete the purchase immediately. Some may start to view abandonment as part of the buying process.

A better sequence lets the customer return at full price before introducing an incentive. If the final reminder includes a coupon code, give it a clear purpose and a defined validity period.

The Knowband documentation supports both percentage and fixed discounts, minimum cart values, coupon validity periods, and free-shipping options for serial reminders.

That makes it possible to protect margins more carefully. For example, a store could reserve a discount for carts above a certain value rather than attaching an offer to every abandoned cart.

The technical layer matters more than the email copy

Even excellent email copy cannot recover a cart if the automation doesn’t execute.

The module’s workflow depends on cron processes that update abandoned carts and send reminder emails. The supplied manual explains that the cart-update and reminder-email crons run hourly, with the timing determining which carts enter each processing window.

That means developers and store managers should test the automation before judging campaign performance.

The module provides test mode and a cron log, allowing administrators to verify behavior and check whether scheduled processes have executed successfully.

Several implementation issues can prevent an apparently eligible cart from receiving an email. The documentation specifically mentions missing email addresses for guest shoppers, minimum cart-value conditions, reminder delays that have not yet been reached, carts with a zero value, and incorrectly configured cron jobs.

For a developer, this is an important troubleshooting checklist. Don’t rewrite the email template when the real problem is that the reminder job never ran.

Track recovered carts, not just email engagement

An open rate can tell you whether the subject line attracted attention. It doesn’t tell you whether the email generated a sale.

According to Omnisend’s abandoned-cart benchmark report for 2025, the open rate was 35.75%, click-through-to-send rate was 3.84%, conversion rate was 1.51%, and click-through-to-conversion rate was 39.46% among its users. This data provides useful information; however, different factors will affect results at your store.

The Knowband module also provides tracking for abandoned and converted carts and analytics comparing the two. Its documentation defines a converted cart as one where the customer places the order after receiving a reminder email.

That distinction matters.

Suppose Email 1 generates plenty of clicks but few purchases. The problem might be checkout friction rather than email copy. If Email 3 produces most of the recovered revenue but requires aggressive discounts, you may need to test a stronger value proposition earlier in the sequence.

Use UTM parameters as another layer of measurement. The module supports adding UTM parameters to its links so email performance can be tracked in Google Analytics.

Don’t forget shoppers who return to the site

Email doesn’t have to carry the entire recovery strategy.

A returning customer can also encounter a popup reminder showing the products they previously left in the cart. The module supports configurable popup templates and reminder delays, including discounted and non-discounted versions.

The module also supports a push notification channel for browser-based cart reminders. Administrators can configure and monitor web browser reminders separately from email.

Those options make sense when email alone doesn’t reach the customer at the right moment. They shouldn’t become an excuse to send every shopper every possible message. The goal is a coordinated recovery experience, not maximum message volume.

Build the flow around real abandonment reasons

A useful recovery strategy starts with the reasons customers leave.

Baymard’s findings indicate that there is abandonment due to checkout issues, and then there are cases of people abandoning their carts who are merely browsing and have no intention of purchasing.

That suggests a practical decision framework:

If the shopper was distracted: use a direct reminder.
If the shopper may have doubts: reinforce product value, reviews, shipping, or returns.
If price appears to be the barrier: test an incentive late in the sequence.
If the checkout itself causes abandonment: fix the checkout rather than relying on more emails.

This final statement should not be overlooked since recovery automation must serve to prevent lost revenue, but should not take the place of actually addressing any problems with payments, checkout forms that are difficult to understand, missing shipping details, or lack of mobile usability.

Where the PrestaShop Email Follow Up Module fits

For merchants who want this sequence without building the automation logic from scratch, the PrestaShop Email Follow Up Module provides the operational pieces needed to manage serial reminders, templates, automated sending, and cart conversion tracking.

The documentation also confirms support for GDPR-related customer-data deletion requests, test mode, guest and registered customer tracking, and analytics.

One implementation detail deserves attention: guest recovery depends on having an email address available. A store can have a large number of anonymous abandoned carts, but those carts cannot receive an email reminder without an identifiable email address.

That is why checkout design and recovery automation should be treated as connected systems.

A practical setup for a PrestaShop store

A sensible first version doesn’t need a dozen rules.

Start by defining when the cart becomes abandoned. Then create three reminders with different purposes rather than three versions of the same email. Each PrestaShop Abandoned Cart Reminder should earn its place by serving a different customer need.

The PrestaShop Cart Abandoned Addon supports configurable reminder delays and both discounted and non-discounted serial reminders, so merchants can build that progression directly in the module.

Before activating the flow, test the complete path:

Add a product to a test cart.
Confirm the cart becomes eligible after the configured abandonment delay.
Check that the first reminder is triggered.
Verify that subsequent reminders respect their delays.
Place an order and confirm that the customer is treated as converted.
Review the cron log if any step fails.
Check UTM data in analytics.
Test the emails on mobile devices.

This catches technical problems before real customers enter the sequence.

What the 37% figure should actually mean for a merchant

The reported 37% improvement should not become a target that every PrestaShop store is expected to hit.

Marketing LTB reports that three recovery emails recover 37% more carts than one, while other research points to strong performance from automated, behaviour-triggered messages more broadly.

The more useful lesson is that sequence design creates additional opportunities to recover customers who weren’t ready to buy after the first reminder.

Measure your own baseline. Compare one email against three, track recovered orders rather than just clicks, and examine the revenue generated after discounts. If the third message adds conversions without creating excessive discount dependency or complaints, it has earned its place.

Conclusion: Build a recovery sequence, then improve it

An effective PrestaShop Abandoned Cart Module strategy does not rely on sending as many messages as possible. It requires reaching out to the customer at just the right time, and giving a message relevant to why he might have abandoned his cart.

Here are three good emails to get you started. The reported 37% improvement from three recovery emails is a useful benchmark to investigate, not a promise to reproduce.

From there, the real work is measurement. Check converted carts, test timing, monitor discount usage, verify cron execution, and fix checkout friction that recovery emails can’t solve.

For stores that want to put this approach into practice, the PrestaShop Cart Abandoned Addon provides the serial reminders, email templates, automated sending, tracking, analytics, and related recovery tools needed to build and test the workflow. Also available on the Prestashop Addons.

Top 5 Abandoned Cart Recovery Modules for PrestaShop

Cart abandonment is one of the biggest revenue losses in eCommerce; the global average is around 70%, which means roughly 7 out of every 10 shoppers leave without buying. For PrestaShop store owners, the good news is that not all abandoned carts are lost sales. With the right trusted recovery module, you can now recover the abandoned cart modules.

Whether you’re looking to prevent abandonment before it happens, recover it with well-timed emails, gamify the experience, reward loyalty, or personalise recovery with smart product recommendations, there are some popular prestashop abandoned cart recovery modules

1. Prestashop One Page Supercheckout Addon

This approach is preventive. Before you try to recover abandoned carts, it’s worth asking why people are abandoning in the first place. One of the most searched-for reasons is a long or confusing checkout process, and that’s exactly what One Page Supercheckout addresses.

This Prestashop One Page Checkout Addon compresses the entire PrestaShop checkout address, delivery, and payment into a single, streamlined page. Now, no more clicking through three or four steps, no more losing sales.. Everything a customer needs to complete a purchase is visible at once.

2. Prestashop Abandoned Cart Email Follow-Up Module

This module is the recovery approach. When someone leaves a cart behind, the most proven recovery method is still a well-timed email reminder, and Knowband’s Abandoned Cart Email Follow-Up module handles this specifically for all the stores with any catalogues.

The Prestashop Abandoned Cart Module automatically identifies carts that haven’t converted after a set time period and triggers a sequence of reminder emails to bring customers back. You can configure timing, customise email templates, include cart contents in the email, and optionally add a discount coupon to create urgency.

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3. Prestashop Spin & Win Module

This is gamified as well as a preventive approach: Most customers who abandon a cart don’t need a reminder; they need a reason to come back. The Prestashop Spin & Win module gives them one while making the experience memorable.

When a visitor shows exit intent (moving their cursor toward the browser close button, or after a set time on a page), a pop-up appears with a spinning wheel offering various discount prizes, percentage off, free shipping, a fixed coupon, or even “better luck next time” outcomes. To spin, the visitor typically needs to enter their email, which can be used further in email marketing tools like klaviyo, mailcimp and sendinblu etc..

4. Prestashop Loyalty Points Module

This is basically as reward based recovery module. There’s a meaningful distinction between recovering a cart with a discount and recovering it with a reward. Discounts trigger customers to wait for deals and make a purchase. Loyalty points, on the other hand, build long-term behaviour and encourage repeat purchases.

The Prestashop Loyalty Points Module works by notifying customers that if they complete their pending purchase, they’ll earn bonus loyalty points on top of their standard order points. Furthermore, these points can be redeemed on future orders, creating a two-sided incentive: complete this cart now, and save money on the next one.

5. Prestashop Product Recommendation Module

This is one of the most proven and trusted modules to double the revenue. A standard abandoned cart email says: “You left something behind.” A smart one says, “You left something behind and here are three things other customers loved that go with it.”

Prestashop Product Recommendation Module that integrates with cart recovery emails add a personalization layer that standard reminder tools lack. Instead of just showing the abandoned items, the email also surfaces related products, frequently-bought-together items, or category bestsellers, giving the shopper more reasons to return and more options to buy.

Final Thought

Cart abandonment isn’t a single problem with a single fix. Some customers leave because the checkout is too complicated. Others need a reminder after some hours. Also, some respond to a fun spin-the-wheel moment; others are motivated by points they can redeem next time. And a well-placed product recommendation in the right email can turn a recovery into an upsell.

The prestashop stores that recover the most revenue aren’t relying on one module, but they’re using a layered strategy with Knowband. Hence, start with whichever approach addresses your biggest drop-off point, then build from there.

Top 5 PrestaShop Modules Every Store Should Install in 2025

PrestaShop 9 is here, and with it comes a fresh wave of performance improvements, new APIs, and developer-friendly updates. But even the most advanced version of PrestaShop needs the right set of modules to unlock its full potential.

To truly stand out in 2025’s competitive e-commerce landscape, you need the right modules to extend functionality, improve customer experience, and streamline your operations.

Whether your goal is faster checkout, stronger SEO, better marketing, or global scalability, the right add-ons can transform your store from “just functional” into a high-performing sales machine.

In this guide, we have shared the Top 5 PrestaShop modules every store should install in 2025, addons that will make your online shop faster, smarter, more secure, and more profitable.

So why wait? Let’s explore the amazing prestashop module that will increase your sales and customer base.

1 . Prestashop Video Manager Module:

Nowadays, people love to see the actual product rather than just static images. So, Knowband has taken this into account and developed the VideoMate, which is a complete video manager module for a store.

Store owners can download the reels, shorts or any trending social media platforms like Instagram, YouTube, TikTok, etc. Moreover, the videomate allows you to add those videos to product pages, category pages and the home page.

Well, it’s not only limited to the category page, but you can also add the videos to the best sellers as well as the new products page.

2. Prestashop AI Content Generator Module:

AI is involved in our daily lives. Now you don’t have to manually add the content to the page because Knowband has developed a module that not only generates the content but also translates the content into any language.

Furthermore, the Prestashop AI Content Generator & Translator not only contains one AI but it holds the power of 4 AI, including Gemini, ChatGPT, Claude & DeepSeek.

So why waste your time writing product descriptions when you have the Prestashop AI Content Generator & Translator Module?

3. Prestashop One Page Checkout Module

Customers often get frustrated when they’re forced to navigate through multiple pages just to complete an order. This lengthy process is one of the main reasons behind high cart abandonment rates.

That’s why a one-page checkout is a great choice, and obviously, it has become a necessity. It simplifies the buying process by bringing everything onto a single screen.

Introducing the PrestaShop One Page Checkout Module, a powerful solution that merges all the essential steps, including personal details, address, shipping, delivery methods, payment options, and order summary, into one seamless page.

4. Prestashop Mobile App Builder

Today, fewer customers shop through websites- most prefer the convenience of a mobile app. With the PrestaShop Mobile App Builder, you can turn your store into a fully functional shopping app, giving customers a faster, more personalised, and engaging shopping experience right at their fingertips.

In the Prestashop Mobile App Builder, you don’t have to manually add products. It automatically syncs products, categories, and even payment options from your website, and the same will be shown on the app. Additionally, product quantities and prices don’t need to be added manually, as they are synced directly from the website.

5. Prestashop Abandoned Cart Module

When a customer abandons your cart, it is important to know which customer did so.

The Prestashop Abandoned Cart Module allows you to track and analyse abandoned carts and recover lost sales by sending reminders via email or push notifications. Moreover, the Prestashop Abandoned cart Module provides detailed insights into the products left in the cart, the customer’s behaviour, and allows you to create targeted campaigns to encourage them to complete their purchase.

Furthermore, this not only helps increase conversions but also improves overall customer engagement and retention.

Conclusion

So why wait? Upgrade your store today with Prestashop addons like AI Content Generator, Abandoned Cart Module, Videomate, and Mobile App.

These modules streamline store management, boost customer engagement, recover lost sales, and enhance the overall shopping experience.

With automated content creation, multilingual support, personalised cart recovery, video marketing, and a seamless mobile app, your store will be equipped to attract more customers, increase conversions, and stay ahead of the competition.

Take your Prestashop store to the next level today and unlock its full potential!

Top 7 Email Strategies to Win Back Abandoned Carts Using Knowband

Nearly every e-commerce business struggles with customers leaving items in their carts without completing the purchase. Customers add products but leave without purchasing, resulting in lost sales and engagement opportunities. Therefore, Knowband’s PrestaShop Abandoned Cart Module, PrestaShop Spin & Win Module, and PrestaShop Back In Stock Module offer a powerful way to recover these potential sales through emails.

Here are seven effective email strategies to bring those customers back.

1. The Timely Reminder

Timing is everything when recovering abandoned carts. Therefore, the Abandoned Cart Addon for PrestaShop allows you to send the first reminder email within 1-3 hours after abandonment when your store is still fresh in the customer’s mind. Moreover, Knowband’s Abandoned Cart Addon allows you to set up automated sequences with precise timing, maximizing your chances of recovery.

2. Targeted Email Engagement

One way is to address customers by name and reference specific items they left behind. Knowband’s PrestaShop Abandoned Cart Module automatically captures this information, allowing you to create personalized emails that show customers you value their individual shopping experience.

3. Address Common Objections

There can be many reasons for abandoned carts, like product cost, shipping cost, payment, or technical issues. So, Knowband’s Spin & Win module allows the admins to add coupon discounts, which can motivate the customers to go back and make purchases.

4. The Limited-Time Offer

Create urgency with time-sensitive offers. The Abandoned Cart module allows you to include discount and coupon emails, and expiration dates on discount codes, encouraging quick action. For example, a 10% discount that expires within 24 hours can be the perfect motivation to complete a purchase.

5. The Cart Summary

Provide a clear summary of the abandoned cart in your email. This includes product images, names, quantities, and prices, making it easy for the customer to recall what they were interested in. The Abandoned Cart Module for PrestaShop by Knowband sends the email when the user abandons the cart, so keep the email template concise and visually appealing to spark interest and remind them of the value they were about to purchase

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6. The Gentle Reminder

Sometimes, customers abandon their carts by mistake or forget they left items behind. A gentle reminder email can be sent a day after abandonment using Knowband’s Abandoned Cart Module and can impact them without being too pushy. Additionally, this email should be friendly and polite, encouraging them to return and complete their purchase

7. The Urgency Email with Restocked Items

If an item that was abandoned is back in stock, the store owner can send an email informing the customer that their desired item is available again. This can be achieved by implementing the PrestaShop Back In Stock Module by Knowband, which can help create urgency, especially when products are in limited supply or high demand, and can drive the customer to act quickly.

How These Modules Operate

The Abandoned Cart Module helps you track, manage, and recover incomplete purchases through automated, personalized email campaigns. Moreover, the Prestashop Abandoned cart email follow-up addon enables store owners to set up smart reminders, offer discounts, show product images, and include one-click recovery links, making it easy for customers to return and complete their orders.

The Spin & Win Module for PrestaShop, on the other hand, helps prevent abandonment before it even happens. Moreover, this interactive pop-up module for Prestashop captures visitor emails by offering them a chance to win attractive discounts through a gamified interface. Moreover, this not only adds fun to the user experience but also provides coupons for purchases and grows your email list for future marketing.

The Back In Stock Module for PrestaShop allows your customers to subscribe to restock alerts for out-of-stock products. Furthermore, as soon as an item is available again, customers receive an automated email notification, giving them a chance to return and complete their purchase even without any manual effort from your side.

Putting It All Together with Knowband

Implementing these strategies becomes simple with Knowband’s PrestaShop Abandoned Cart Module, PrestaShop Spin & Win Pop, as well as PrestaShop Back In Stock.

These modules offer:

Automated email sequences with custom timing
Personalized content for each customer
Built-in discount code generator
Detailed analytics to refine your approach
One-click cart recovery links
Mobile-responsive email templates

Furthermore, these PrestaShop modules by Knowband are user-friendly add-ons that allow you to track recovery rates and revenue gained, helping you continuously improve your abandoned cart strategy.

Start Recovering Lost Sales Today

Cart abandonment doesn’t have to mean lost revenue. With Knowband’s PrestaShop Abandoned Cart Module, PrestaShop Spin & Win Entry Pop-Up Module, PrestaShop Back in Stock, and these seven email strategies, you can effectively bring customers back and increase your conversion rates significantly.

Therefore, install Knowband’s PrestaShop Modules today and transform abandoned carts into completed orders with these proven email strategies.

For more details, check out the Prestashop Abandoned Cart E-mail Reminder Module which is available for PrestaShop, OpenCart, Magento, and WooCommerce.

From Checkout to Returns: The Best Extensions to Improve Every Stage of the Customer Journey!

In the world of e-commerce, the customer journey is everything. From browsing products to completing the purchase and managing post-purchase needs, every touchpoint plays a crucial role in shaping the customer’s experience. Therefore, a smooth, efficient, and enjoyable customer journey can turn casual visitors into loyal customers. On the other hand, a clunky, frustrating process can drive potential buyers away. This is where the right extensions, especially those from Knowband, come into play.

Knowband, a leading provider of e-commerce solutions, offers a variety of powerful modules that can streamline every stage of the customer journey. Let’s explore the best extensions to enhance each phase, from checkout to returns.

1. Streamlining the Checkout Process: One Page Checkout

The checkout process is the most critical stage in the customer journey, and any friction here can lead to cart abandonment. Moreover, long forms, multiple steps, and unclear instructions can frustrate customers, causing them to leave before completing the purchase.

Knowband’s One Page Checkout module for Prestashop solves this issue by simplifying the entire process. Instead of navigating through multiple pages, customers can complete their purchase on a single, user-friendly page.

Key Features:

Supports multiple payment gateways.
Guest checkout option for faster transactions.
Auto-detects customer address via Google Maps API.
Customizable fields for a tailored experience.

This module significantly reduces cart abandonment rates and enhances customer satisfaction by minimizing the time and effort needed to complete the purchase.

2. Enhancing Customer Engagement: Spin and Win

Engaging your customers and encouraging them to interact with your store can lead to higher conversions and increased sales. Thus, the Spin and Win module for Prestashop and Opencart by Knowband introduces a fun and interactive element to your site that captures visitors’ attention.

With this extension, visitors can spin a virtual wheel to win discounts and offers. This not only enhances engagement but also gives them a reason to make a purchase.

Key Features:

Customizable spin wheel with different discount options.
Attractive pop-up design that grabs attention.
Easily integrates with various e-commerce platforms like Prestashop, Magento, and OpenCart.
Mobile-friendly for seamless use on all devices.

By using the Spin and Win module, you can create a fun experience that encourages visitors to become paying customers, all while building loyalty through special offers.

3. Boosting Customer Confidence: Product Review Reminder

Customer reviews are one of the most influential factors in purchase decisions. Furthermore, the shoppers are more likely to buy products that have positive feedback from other customers. However, getting customers to leave reviews can be a challenge.

Knowband’s Prestashop Product Review Reminder extension encourages customers to share their experiences after making a purchase. It automatically sends reminder emails to customers, asking them to leave a review of their recent purchase.

Key Features:

Automated review request emails based on purchase history.
Option to offer discounts in exchange for reviews.
Customizable email templates to match your branding.
Supports multi-language stores.

Thus, by leveraging the Product Review Reminder, you not only increase the number of reviews on your products but also build trust with future shoppers, thereby improving overall sales and brand reputation.

4. Managing Returns Efficiently: Return Manager (RMA)

Handling product returns is an inevitable part of running an online store. Moreover, a smooth return process can significantly enhance customer loyalty and trust, while a cumbersome one can lead to dissatisfaction.

The Prestashop Return Manager (RMA) module by Knowband simplifies the returns process for both you and your customers. It allows customers to easily request returns or exchanges, and it helps store admins manage and track return requests efficiently.

Key Features:

Easy return request submission for customers.
Automatic status updates for customers on their return requests.
Customizable return reasons for better insights.
Integration with multiple shipping carriers for smoother return shipments.

By using Return Manager (RMA), you can ensure that customers have a hassle-free experience even after their purchase, fostering long-term loyalty.

5. Reducing Abandoned Carts: Abandoned Cart Module

Many customers leave items in their cart without completing the purchase, and recovering these sales can significantly boost your revenue.

Moreover, Knowband’s Abandoned Cart Module helps you recover these lost sales by automatically sending reminder emails to customers who have left items in their carts. Therefore, it also offers incentives, such as discounts or free shipping, to encourage them to complete the purchase.

Key Features:

Automated abandoned cart reminder emails.
Customizable templates for branding.
Option to offer incentives to recover lost sales.
Detailed analytics to track cart recovery performance.

This extension is essential for any e-commerce store looking to reduce abandoned carts and increase conversions.

Conclusion!

Improving every stage of the customer journey, from checkout to returns, is essential for the long-term success of your e-commerce store. By leveraging Knowband’s powerful extensions, you can enhance customer satisfaction, reduce cart abandonment, and create a seamless shopping experience. Whether it’s simplifying the checkout process with One Page Checkout, engaging customers with Spin and Win, or managing returns efficiently with Return Manager (RMA), Knowband offers the tools you need to optimize the entire customer journey.

5 Essential Knowband Extensions to Supercharge Your eCommerce Store’s Growth!

As eCommerce continues to thrive, it’s more important than ever for businesses to equip themselves with the right tools to stand out from the competition. If you’re using PrestaShop to run your online store, Knowband offers a suite of innovative extensions that can significantly improve your store’s functionality and customer experience.

In this blog, we will highlight five essential Knowband extensions that can help you supercharge your eCommerce store’s growth. Each of these modules is designed to streamline operations, enhance user engagement, and increase sales. Let’s dive in!

1. PrestaShop One Page Checkout:

A cumbersome checkout process can lead to cart abandonment, which is why having a streamlined, user-friendly checkout experience is critical for eCommerce success. Knowband’s PrestaShop One Page Checkout is the perfect solution to reduce abandonment rates and boost conversions.

Key Features:

Single Page Checkout: All checkout steps (cart, shipping, payment) are displayed on one page, simplifying the process.

Guest Checkout: Shoppers can check out without creating an account, speeding up the process.

Mobile Responsive: The checkout page is optimized for all devices, ensuring a seamless mobile shopping experience.

Multiple Payment and Shipping Methods: Integrates smoothly with various payment gateways and shipping services, giving your customers more choices.

By reducing the number of steps required to complete a purchase, the One Page Checkout helps to improve your store’s conversion rates and enhance the overall customer experience. Customers appreciate speed and simplicity, and this extension delivers exactly that.

2. PrestaShop Marketplace Module:

If you want to turn your PrestaShop store into a fully functional marketplace like Amazon or Etsy, the PrestaShop Marketplace Module from Knowband is your go-to solution. This module allows multiple vendors to sell their products on your platform, giving you the power to expand your product offerings without managing inventory yourself.

Key Features:

Vendor Dashboard: Vendors can manage their products, orders, and payments through an intuitive dashboard.

Flexible Commission Structure: Set different commission rates for vendors and manage them easily.

Vendor Reviews: Customers can leave feedback on vendors, boosting trust and transparency.

Product and Order Management: Streamlined process for vendors to upload products and manage orders.

With this module, you can diversify your store’s product range, attract more customers, and create a dynamic marketplace. By partnering with multiple vendors, you generate new revenue streams while reducing operational overhead.

3. PrestaShop Mobile App Builder:

With mobile commerce on the rise, having a dedicated mobile app is crucial for tapping into a growing customer base. Knowband’s PrestaShop Mobile App Builder allows you to create a fully functional mobile app for your PrestaShop store without needing any coding knowledge.

Key Features:

Customizable Design: The app can be tailored to match your store’s branding and design aesthetics.

Real-time Synchronization: Any changes made to your website are automatically reflected in the app.

Push Notifications: Send targeted offers and updates directly to your customers’ smartphones, increasing engagement.

Multi-lingual and Multi-currency Support: Perfect for global businesses with customers in different regions.

Mobile apps offer a more personalized shopping experience and allow you to connect with customers anytime, anywhere. With this extension, you can boost customer loyalty, increase mobile sales, and strengthen your brand presence in the mobile world.

4. PrestaShop Spin and Win:

Customer engagement is a key factor in improving sales. The PrestaShop Spin and Win module adds a gamified element to your store, allowing customers to spin a wheel for a chance to win discounts or other incentives. It’s a fun and interactive way to grab your visitors’ attention and convert them into loyal customers.

Key Features:

Customizable Wheel: You can configure the wheel with different prize options such as discounts, free shipping, or bonus points.

Email Subscription Integration: Use the wheel to encourage visitors to sign up for your newsletter in exchange for a spin.

Exit Intent Technology: Trigger the spin wheel when a customer is about to leave your site, giving you one last chance to engage them.

Mobile Responsive: Works seamlessly across all devices, providing a consistent experience.

Spin and Win enhances user interaction and keeps visitors on your site longer. By offering exciting prizes, you can increase conversions and build a stronger connection with your audience.

5. PrestaShop Abandoned Cart Module:

Abandoned carts are one of the biggest challenges for eCommerce businesses. Knowband’s PrestaShop Abandoned Cart Module helps you recover lost sales by automatically sending reminder emails to customers who have added products to their cart but haven’t completed the purchase.

Key Features:

Automated Email Campaigns: Send customizable email reminders to customers to encourage them to complete their purchases.

Cart Recovery Statistics: Track the performance of your recovery campaigns with detailed reports.

Incentives for Completion: Offer discounts or free shipping in reminder emails to incentivize customers to return.

Personalized Emails: Address customers by name and include details of the items left in the cart.

Abandoned carts account for a significant portion of lost revenue. This module helps you bring back potential customers, increasing your sales without spending extra on advertising. A well-timed reminder can be the nudge your customers need to finalize their purchases.

Conclusion!

Investing in the right tools and extensions is essential to unlocking your PrestaShop store’s full potential. Knowband’s extensions, including the One Page Checkout, Marketplace Module, Mobile App Builder, Spin and Win, and Abandoned Cart Module, offer effective solutions for improving your store’s functionality, boosting conversions, and enhancing the customer experience.

By integrating these powerful tools into your eCommerce store, you’re not just making improvements — you’re paving the way for sustained growth and long-term success. Take the next step towards supercharging your eCommerce business with Knowband’s Prestashop extensions!

Recovering Abandoned Carts for Prestashop: Why It’s Crucial and How Our Module Can Help!

In today’s highly competitive eCommerce landscape, cart abandonment is one of the most frustrating challenges for online retailers. Customers browse your store, add products to their cart, and then, for various reasons, leave without completing their purchase. The result? Therefore, a missed sale and a potential loss of revenue. But there’s good news: abandoned carts don’t have to stay abandoned. With Knowband’s right tools, such as the Prestashop Abandoned Cart Serial Reminders Addon, you can turn those lost opportunities into sales. In this article, we’ll dive into why recovering abandoned carts is crucial and how our module can help you maximize your revenue.

Why Recovering Abandoned Carts is Crucial?

Before we get into the details of how the Prestashop Abandoned Cart Serial Reminders Addon works, it’s important to understand why recovering abandoned carts should be a top priority for any eCommerce store.

Increase in Lost Sales:

Statistics show that, on average, around 70% of shopping carts are abandoned. Furthermore, this means that for every 10 people who add items to their cart, only 3 complete the purchase. Without a strategy in place to recover these carts, you’re potentially losing 7 out of 10 sales opportunities. On the other hand, by using a tool like the Prestashop Abandoned Cart module, you can dramatically increase your chances of recovering those lost sales.

Maximize Customer Lifetime Value (CLV):

Engaging with customers who have abandoned their carts doesn’t just help you recover immediate sales. Furthermore, by re-engaging with them through a personalized Prestashop abandoned cart reminder, you can build long-term relationships, improving customer loyalty and ultimately increasing their lifetime value.

Reduce Marketing Costs:

Attracting new customers through marketing campaigns is often costly. However, abandoned cart recovery is one of the most cost-effective ways to generate revenue. Moreover, with Knowband’s Prestashop Cart Abandoned addon, you can encourage existing customers, who have already shown interest in your products, to complete their purchase—without spending a fortune on marketing.

How Knowband’s Prestashop Abandoned Cart Serial Reminders Addon Can Help!

Now that we’ve established why abandoned cart recovery is so crucial, let’s talk about how our Prestashop Abandoned Cart Serial Reminders Addon can help you reduce cart abandonment and recover more sales.

1. Automated Email Follow-Ups:

One of the most effective ways to recover abandoned carts is through timely email follow-ups. Our Prestashop Email Follow-Up Addon allows you to automate the entire process.
Once a customer abandons their cart, the module sends a personalized email reminder at pre-set intervals. Moreover, you can set multiple reminders, ensuring that your customers are gently nudged to return and complete their purchases. The customization options make it easy to personalize the emails based on customer behavior, improving the chances of conversion.

2. Highly Customizable Reminders:

We understand that different businesses have unique needs, which is why our Prestashop Abandoned Cart Email Follow-up Addon offers extensive customization options.
You can create personalized email templates, tailor the frequency and timing of reminders, and even offer discounts or incentives to encourage customers to finalize their purchases. This flexibility allows you to experiment with different strategies to find what works best for your audience.

3. Track and Analyze Results:

It’s not enough to send out reminders and hope for the best. You need to know what’s working and what isn’t. Therefore, the Prestashop Abandoned Cart Recovery Email Addon comes with robust analytics features that allow you to track the performance of your email campaigns. Moreover, you can see how many emails have been sent, opened, clicked, and how many sales have been recovered as a result. This data is invaluable in fine-tuning your abandoned cart recovery strategy and maximizing your revenue.

4. Reduce Cart Abandonment in the Long Run:

By consistently reminding your customers to complete their purchases, our module does more than just recover immediate sales. It trains your customers to complete their transactions, reducing cart abandonment rates over time. Furthermore, with the Prestashop Reduce Cart Abandonment Addon, you can build trust with your customers and encourage them to follow through on their purchases in the future.

5. Easy to Install and Use:

We know that running an eCommerce store can be hectic, and the last thing you need is a complicated tool that takes forever to set up. That’s why our Prestashop Free Abandoned Cart Addon is designed to be user-friendly and easy to install. With just a few clicks, you can have the module up and running, sending out automated reminders and recovering sales. It’s a hassle-free solution to a common problem.

Knowband’s Prestashop Abandoned Cart Addon

Recover lost sales effortlessly with the PrestaShop Abandoned Cart addon, which helps you send reminders to customers about their incomplete purchases.

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Key Features of Our Prestashop Abandoned Cart Addon!

Let’s quickly highlight some of the key features that make our Prestashop Abandoned Cart Module stand out:

Multi-language support: Reach customers in their preferred language for a more personalized experience.
Customizable email templates: Create beautiful and effective email reminders that resonate with your brand.
Discount codes: Offer exclusive discounts or promotions to entice customers to complete their purchase.
Smart triggers: Automatically send reminders based on customer behavior and pre-defined rules.
Performance analytics: Track the success of your campaigns with in-depth reports and insights.

Conclusion!

Cart abandonment is an issue that all online retailers face, but it doesn’t have to mean lost sales. With the right tools, like our Prestashop Abandoned Cart Serial Reminders Addon, you can recover abandoned carts, boost your revenue, and reduce cart abandonment rates in the long term. By using personalized email reminders, offering discounts, and tracking performance, you can stay ahead of the competition and build stronger relationships with your customers.

Everything you need to know about Prestashop Abandoned Cart Addon is here

A re-marketing strategy called the Prestashop Abandoned cart addon aids eCommerce site owners in recouping and regaining lost purchases. It directs toward customers who abandon their shopping carts before making a buy. Typically, buyers add the perfect items to their shopping carts and then look for a better value or product at a different retailer. Low site revenues and cart abandonment result from this. The Prestashop Abandoned cart module sends clients reminder prompts about the items still in their cart to handle this problem.

In this blog, we will take a look at the stunning features and benefits of the Prestashop plugin by Knowband. Are you ready? Let us go ahead and check them out now.

Highlights of the Prestashop Abandoned cart recovery email addon

Send serial reminders to customers

The Prestashop Email Follow up module emails potential customers who have abandoned their carts to remind them to come back. The Prestashop Abandoned cart email follow-up addon allows emails that may deliver in an automated way or manually by the store shipper at certain predetermined intervals. Additionally, you may encourage buyers by giving enticing offers in the email that follows the transaction.

Prestashop Email Follow up addon sends emails as a reminder

Prestashop Abandoned cart addon informs shoppers of the items still in their cart so they can swiftly finish their transaction utilizing the discount coupon included in the email reminder.

Separate emails for discounted and non-discounted items using the Prestashop addon

Administrators may easily change and replace the discounted and non-discounted emails independently from the backend interface with the Prestashop Reduce Cart Abandonment addon. They have the option of changing the email’s structure, content, and promotional offer.

GDPR adherence

The Prestashop module complies with GDPR.

Customizable email reminder forms in the Prestashop Cart Abandoned addon

To save the admin time, the Prestashop abandoned cart reminder provides pre-characterized and fully adjustable reminder discount email templates.

Establishes a time frame for when the cart will be considered abandoned

The duration of time after which the cart includes in the abandoned rundown defines by the Abandoned Cart Serial Reminder plugin.

The Prestashop Abandoned cart addon has a cron functionality

The Prestashop module’s Cron feature allows the admin to automatically schedule and send reminder emails to specific customers once the predetermined period has passed. The cron log tabs allow the business owners to determine whether the cron is being used.

There is a test mode for the Prestashop plugin

The Prestashop Abandoned cart addon’s Test mode feature enables the admin to test the reminder cart emails on the specified email address.

Many serial reminders are available with the Prestashop Email Follow up module

You have the option to create and change N serial reminders using the admin board’s customizable Abandoned Cart Serial Reminder.

A view of the Converted Cart List and Abandoned Cart List is provided by the Prestashop plugin on the back end

The Abandoned Cart List and Converted Cart List, which are accessible from the backend, can both be viewed clearly and in detail, thanks to the Prestashop Abandoned Cart Email Follow Up Module.

A statistical comparison of abandoned versus converted carts in the module

In addition to the filter option, the Prestashop Reduce Cart Abandonment addon provides a statistical breakdown of abandoned vs converted carts in the form of charts and tables.

Tracks information with Abandoned Cart Serial Reminder

The Prestashop Abandoned cart addon module keeps track of information for both shop visitors and customers who have logged in.

Pop-up functionality for Prestashop’s module

An additional feature of the Prestashop addon allows consumers who have abandoned their carts to receive popup notifications. Additionally, the store owners may lower the prices of their goods. The discount information will also be stored for the popup whenever it is provided.

Advantages of the Prestashop Abandoned cart email follow-up addon for your online store

Following abandoned carts

The plugin understands and indicates the lost carts on your store and displays all of them in the back end.

Encourage clients to finish orders

By using the module, you can give your customers a discount on your goods, which will without a doubt encourage them to finish their orders and increase your online store’s conversion rate.

Recover Left-Behind Carts

You may easily persuade your customers to complete their orders and bring back your store’s abandoned carts by sending them reminder messages about their incomplete orders.

Increases the conversion rate

You increase your conversion rate while also raising the overall revenues of your company when you make up the lost sales brought on by abandoned shopping carts.

Helps to retain customers

The module is a wonderful resource for keeping consumers once you’ve recovered them through follow-up messaging.

With no manual labor

The entire process of creating and sending follow-up messages is quite simple, which reduces the manual work required by the business owner.

Let us wind up!

So, here we are! Thus, if your business suffers a high cart abandonment cart, the Prestashop abandoned cart addon by Knowband is your answer. Further, it helps you reduce cart and increase sales as well as customer satisfaction. Also, if you want to more about how to make the most of the module, you can check out this blog. What do you think of the module? Do let us know in the comments below. In case you want to get in touch with any questions or queries, let us know at support@knowband.com.

Abandoned Cart Email Best Practices to Win Back Shoppers

An increase in abandoned cart rates can have a negative impact on your business. Usually, an abandoned cart happens when the client adds an item to their cart as well as does not purchase it. For instance, the client may want to purchase, however, the high shipping cost does let him or her do that. As a result, this leads to cart abandonment.

What is the reason behind the high cart abandonment rate?

The reasons that can cause a high cart abandonment rate are listed below:

Lack of trust

One of the biggest drawbacks of an online store is that you cannot hold your product physically. Moreover, you can identify the quality of the product you are purchasing. Furthermore, shoppers cannot try them as they hand over their hard-earned cash. Hence, this situation has somewhere led to an equal increase in fraudulent activity. If you can’t get your online shoppers or store visitors to trust your business, they are likely to abandon their carts.

Unexpected shipping costs

Another common reason for users abandoning the cart is higher or unexpected shipping costs. This has to do with something called price shock i.e. learning about hidden costs. For instance shipping, taxes, and other fees, etc. However, there is a way of minimizing price shock, a very good way and that is displaying shipping costs on product pages. This also creates transparency between your store as well as customers. Moreover, this does not lead to abandoning carts because they don’t have to face unexpected costs that have been added to the checkout process.

Pricing

Online shoppers are a very picky bunch. The word picky means liking specific things and are difficult to please. Furthermore, online shoppers can and will compare your prices with just a click of a few buttons. Buyers can compare prices with their competitors. And if they find a special deal elsewhere, in no time they will purchase it.

Like we mentioned before, shipping rates, import taxes, as well as unforeseen costs can lead to a price shock situation that can again give birth to the situation of cart abandonment.

How to solve cart abandoned rate issues?

Being a store merchant you need to look for different ways for solving cart abandoned rates. If we talk about solving the trust issues, being a merchant you need to use high-quality images, good copywriting, and need to go for lots and lots of social proof. You can even display social proof on your website.

Another solution is, using Knowband abandoned cart modules which can do all the work needed to solve this problem for you. And according to us, using Knowband plugins is the best solution.

Why Knowband?

Knowband is known for providing efficient plugins for different eCommerce platforms. Including Prestashop, Opencart, WooCommerce, and Shopify. Keeping the requirements, Knowband offers plugins for enhancing the functionality of your store.

Knowband modules for resolving abandoned cart issues

Module 1: Prestashop Abandoned Cart Addon

Store owners having their eCommerce store on Prestashop can opt for Prestashop Abandoned cart addon. By regular email follow-up, the module helps merchants to convert these abandoned carts into sales. Furthermore, the module is very effective when it’s about reducing shopping cart abandonment.

Features:

Analyzes the behavior of the online shoppers as well as tracks as well as marks the abandoned carts on the online store.
Permit admin to modify the follow-up email templates.
Allows the merchant to create new templates as many as he/she wants from the admin interface.
Offers discounted and non-discounted email templates.
Allows admin to highlight an attractive discount and coupon code in the email.

Module 2: Magento 2 Cart Serial Reminder

Want to recover all the customer’s forgotten carts? Magento 2 Abandoned cart extension by Knowband helps you with that. The module even allows your customer to finish their order by clicking the cart link in the reminder email. Furthermore, Magento 2 abandoned cart reminder encourages the consumer to return to the store to simply complete their pending checkout.

Features:

Automatically sends reminder notifications to the customer who forgot to complete checkout successfully.
Allows creating unlimited email templates for customers according to the conditions of their abandoned cart.
Tracks pending or abandoned carts on the store after customers add a product in their cart and exit.
Helps scheduling the timing of Cart Serial Reminders from the backend.
Offers flexibility to send a custom email notification to customers.
Offers flexibility to send customized email notifications to customers with or without discount coupons.

Module 3: OpenCart Abandoned Cart extension

With the assistance of the OpenCart Reduce Abandoned cart extension, merchants can significantly see the reduction in your shopping cart abandonment rate. Moreover, by sending reminder emails, you can follow up with those prospects who have abandoned their shopping cart because they were unable to complete their transaction.

Features:

Helps merchants to track and recover abandoned carts on their site.
With regular email follow-ups, convert abandoned cart users into customers.
Allows admin to analyze the cart of the store visitors as well as send them reminders via email.
Reduces cart abandonment rate.
Boost entire conversions on the store.

Module 4: Magento Abandoned Cart Extension

Magento Abandoned Cart Extension permits the admin to make use of cart details and then convert them into leads. Furthermore, this helps in reducing the abandoned cart rate on the website as well as increase the conversions.

Features:

Tracks store visitors who save the product in their cart as well as leave the site without placing the order.
Cron can be used to refresh the list of abandoned carts in the Magento abandoned cart notifications module’s backend.
Allows admin to track incomplete orders.
Send reminders to the customers.
Allows admin to send offers discounts or even send reminders without any discounts.

Final Thought

So, when you have modules that can make your work easier as well as offer great results, it’s time to install them and get the benefits.

Prestashop Abandoned Cart(Email Follow up) Addon – User Manual

1. Introduction to Prestashop Abandoned cart addon

Have you ever gone shopping for products online? Further, have there been times when you add the products to your cart and leave? Moreover, leave the store without buying them. Further, the process of leaving the cart without completing the purchase refers to as shopping cart abandonment. In fact, as per the report from Baymard, the average online shopping cart abandonment rate is 69.23%. Therefore, let us not talk about the Prestashop Abandoned cart (Email Follow up) Addon

Converting abandoned carts is a tough task. However, what if we can convince the owners of 20% of those abandoned carts to come back? Moreover, complete their purchases. Yes, it is difficult but possible.

Prestashop Abandoned cart addon by Knowband helps PrestaShop store owners to convert these abandoned carts. Further, into sales by regular email follow-up. Additionally, the “Abandon Cart Serial Reminders” addon sends automated emails with discount coupons. Furthermore, to the customers who abandoned their carts, thereby increasing the chances of conversion.

Prestashop Abandoned cart email follow up addon is very effective. Furthermore, when it comes to shopping cart abandonment. In fact, this Prestashop email follow up module by Knowband sends automated or manual follow up emails. Further, to the customers who abandoned their shopping carts. The Prestashop abandoned cart addon allows Prestashop store owners to create N number of Discounted and Non – Discounted Email templates. Further, they are for sending to the customers. The Admin can set the number of days after which the shopping cart is assumed abandoned. Moreover, the follow up email triggers.

Prestashop abandoned cart addon is now compliant with the GDPR. Further, the GDPR settings are available in the module. In fact, using which the Prestashop admin can comply with the rules of the GDPR. Additionally, please refer to the General Settings to know more about the GDPR.

What’s New?

Prestashop abandoned cart reminder provides the store owners to enable a reminder popup. Further, the customers will see as soon as they sign in to the store. Further, the display popup will contain the list of the abandoned cart items. Additionally, a discount coupon code so that the customers make purchases.

PrestaShop Reduce Cart Abandonment addon allows the store owner to send web browser push notifications to the visitors. In fact, even if they are not present on your website.

With the additional cron log functionality, the PrestaShop admin can check if the cron executes or not. In addition, they can also look for the abandoned cart details as well.

1.1 Prestashop Abandoned Cart Email Follow up- How it works

1. A customer visits your PrestaShop store.

2. He browses your store and adds products to his shopping cart.

3. During Checkout (sometimes before) the customer has to give the name and email address.

4. But due to some reason, they left your store without completing the purchase.

5. After some time their shopping cart, the admin assumes it to be abandoned.

6. After a defined time, you will send them the follow-up email. Further, reminding them about their left items in their shopping carts.

7. Some will visit your PrestaShop store again and convert, and some will ignore your follow up email.

8. After a few days of sending the first follow up email, you will send another email with the discount this time.

9. The customer proceeds to checkout and completes the purchase.

1.2 Key Features of Prestashop Abandoned cart addon:

The Knowband Prestashop abandoned cart reduces shopping cart abandonment.
Boost sales and conversion by convincing the owners of up to 30% of abandoned shopping carts on your PrestaShop store.
The Prestashop abandoned cart addon tracks abandoned carts of both Guest as well as Registered customers.
The Admin can send the abandoned cart to follow up emails with discount coupon codes. Further, all the changes can be done from the backend of the Prestashop email follow up addon.
Prestashop store admin can set the time after which the shopping cart abandons.
Admin can view details of the customers. For instance, their name, email id, IP Address, Time & Date from the back office.
The Prestashop abandoned cart addon by Knowband provides the test mode option for the admin to test the module. Furthermore, before making it live on the Prestashop store.
With the help of the Prestashop abandoned cart addon, the merchants can send the trigger to follow up emails. In fact, he can send them Manually or Automatically using cron.
The Prestashop email follow up module offers readymade email templates to the admin. In fact, the Prestashop store Admin can add and customize many more.
The Prestashop Abandoned cart recovery email addon facilitates the seller to view the abandoned and converted carts with ease.
Prestashop store admin can view the abandoned products in the shopping cart of the customers. Further, he can do it from the backend of the Prestashop reduce cart abandoned extension.
The Prestashop abandoned cart extension by Knowband enables the store merchant to analyze the store conversion rates. How? By analyzing the converted carts.
Prestashop Admin can analyze which products result in most shopping cart abandonment from the Prestashop email follow up addon backend.
The Prestashop Abandoned cart has an interactive pie chart to compare the Abandoned and Converted carts.
Interactive pie charts to compare the Abandoned and Converted amounts.
This Prestashop abandoned cart module by Knowband supports Multiple languages.
Prestashop email follow up addon is compatible with every theme.
The Prestashop cart abandoned addon is desktop, mobile, and desktop responsive design.
Prestashop email follow up addon is compatible with the GDPR module.
With the Prestashop abandoned cart module, the store owner can now display a popup reminder to the customers. Further, as soon as they visit the website. In fact, in this popup, the store admin can highlight the products. Furthermore, the ones that they left in the cart and can also highlight coupon codes.
The store owner can send the customers web browser notification reminders to customers to remind them about their incomplete purchase.

2. Installation Guide of Prestashop Abandoned cart addon

Extract the “abandonedcart” zip file.

Go to the “Modules” section and click on the “Upload a Module” button. Select the “abandonedcart” file. Moreover, the Prestashop abandoned cart addon will be ready for installation in the “Modules” (Module Listing Page) in your Prestashop store admin panel as shown below.

After successful installation, the system will redirect you to the module configuration page. Moreover, when you come back to the module listing page, the “install” button will be replaced by the “Configure” button.
Suppose, you don’t see the plugin displaying on your module listing page. Further, search it by filtering the module with the following details:

Keyword: Prestashop Abandoned Cart

Author: Knowband

Category: Checkout

Filter by: Installed & Not Installed/Enabled & Disabled

3. Useful Cron Instructions

3.1 Reasons/Cases when the email is not sent to the customers

A. Email Id is not available(Guest customer)

B. If the cart does not satisfy the condition of serial reminders

If the minimum cart value is greater than the abandoned cart value. For example, the minimum cart amount is $50 and the abandoned cart amount is $45. It will not send a reminder in this case.

If the delay is set to one day, the reminders will not be sent to the customers. Further, whose carts are abandoned for less than a day.

C. The Prestashop Abandoned cart email follow-up addon will not add the abandoned carts with the cart amount 0.00.

D. If you have not set up the Cron properly or if the Cron is not working.

3.2 Types of Crons

There are two types of cron that run every hour.

1. Cron to update the Abandoned cart: This cron runs every hour.

For instance, the cron runs at 11:05, 12:05… and so on. In addition, you have set “Mark Abandoned Cart” as 1 hour. When cron runs at 11:05 it will add all the abandoned carts created between 9:05 to 10:05. For instance, you have set “Mark Abandoned Cart” as 0 hours. Further, it will add all the abandoned carts created between 10:05 to 11:05.

2. Cron to send a reminder email: This cron also runs after every hour.

For example, suppose the cron runs at 11:11, 12:11…..and so on and you have set the Reminder for 1 day. Suppose, the cron runs at 11:11. Further, the emails will be sent to all the abandoned carts between 10:11 to 11:11 of the previous day. In fact, if you have set Reminder for 2 days then the emails will be sent to all the abandoned carts. Moreover, between 10:11 to 11:11 of the day before yesterday.

3. Cron to send reminder notifications: This cron also runs after every hour.

For instance, if you have set marked abandoned cart as 1 hour. Moreover, suppose the cron runs at 3:14. Further, all the visitors who have created abandoned carts between 1:14 to 2:14 will get a reminder notification.

3.3 Procedure to configure CRON job

3.3.1 What is a cron?

A cron is a service that allows a user to automatically execute a script at a specific time.
For instance, you can set a particular PHP script to automatically executes every day at midnight.

To set CRON for Abandoned Carts the following 2 URLs are supposed to add to the crontab of your server:

Updating Abandoned Carts List

https://www.yourstore.com/module/abandonedcart/cron?cron=update_carts&secure_key=

Sending Abandoned Cart Emails Automatically

https://www.yourstore.com/module/abandonedcart/cron?cron=send_mails&secure_key=

Sending Abandoned Cart Notifications Automatically

https://www.yourstore.com/module/abandonedcart/cron?cron=send_push_notifications&secure_key=

You can find these exact URLs in the admin panel of our module:

To set the CRON instructions, there are 2 proposed methods, all of them are described below:

1. By Cpanel

– Log in to your cPanel Interface.
– Go to the ”Advanced’ section.

– Click on “Cron Jobs”.
– Select the specific time from the lists provided.

– You should enter the command to run in the “Command” field.

curl https://www.yourstore.com/module/abandonedcart/cron?cron=update_carts&secure_key=<YOUR_SECURE_KEY>

Note: Make sure to enter the proper command and the full path to the file.

2. By adding the CRON instructions to the crontab of your server (through Terminal/SSH)

For this method to work you are supposed to have crontab on your server. In fact, in case it is not installed then please contact the hosting provider.

– Login to the terminal (or SSH) of your server
– Run the following command: crontab -e

– It will list all the CRON jobs on the server in editing mode.

– Add the following lines to the crontab file:

5 * * * * curl https://www.yourstore.com/module/abandonedcart/cron?cron=update_carts&secure_key=<YOUR_SECURE_KEY>

11 * * * * curl https://www.yourstore.com/module/abandonedcart/cron?cron=send_mails&secure_key=<YOUR_SECURE_KEY>

These lines will execute the desired CRON Jobs every hour.

– Save the crontab file.

4. Workflow of Prestashop Abandoned cart (Email Follow up) Addon

The Knowband Prestashop cart abandoned module configuration page will display the following tabs to configure the module as desired:

1. General Settings
2. Email Templates
3. Serial Reminders
4. Popup Templates
5. Popup Reminders
6. View Abandoned Carts
7. View Converted Carts
8. Web browser Configuration
9. Web browser reminders
10. View Notification Click Data
11. Cron Log
12. Analytics
13. FAQs
14. Suggestions
15. Other Plugins

Each interface is in form of a tab and each tab contains some specific settings that can be changed according to the need. In fact, each tab is explained below.

4.1 General Settings of Prestashop Abandoned cart addon

The General Settings tab of Prestashop abandoned cart module has the following options:

Enable/Disable: Prestashop store admin can Enable or Disable Abandoned cart module. In fact, if disabled, the cart abandonment will not be tracked and no coupon codes will be sent to the customers. Further, apart from this, the user can not see the content in other tabs.
Delete Customer Data on Delete Request: The Admin can enable the GDPR option. Furthermore, after enabling this option, the customer requests the admin to delete the data from their store. Therefore, the Module deletes the subscriber details automatically.

Note: If you are using the official GDPR module then you must need to enable this setting. Furthermore, the main purpose of this feature is to export and delete user data on PrestaShop GDPR module requests. In fact, it is also compatible with Prestashop GDPR Module developed by Knowband.

Mark Abandon Cart: The Delay time of Prestashop abandoned cart email follow up extension by Knowband is the period after which the cart considers to be abandoned. Further, the admin can mark the days after which the addon is assumed abandoned.

Enable Auto Email: This feature of Prestashop Abandoned cart recovery email addon will allow admin to schedule (Cron Setup) coupon email sending task or not.
Enable/Disable Mails functionality for Guest Customer: The functionality in question allows the administrator to share non-discount emails with guest customers when enabled.
Enable Testing Mode: Admin also has a Test mode feature to test the working of the module before making it live. Furthermore, add an email to the test mode section. In addition, mark the abandoned cart to 0 days and 0 hours to see the working of the Prestashop abandoned cart email follow up addon.
Enable UTM Parameters: Enable this by adding the UTM parameter in the module links so that customers can track the performance of the mail Google Analytics.
Enable/Disable Fix Coupon code functionality: The administrator can establish a fixed coupon code paired with a specific discount value. This ensures that each time a discount is shared via email, the system will exclusively consider the associated coupon code in the shared discount mail.

4.2 Email Templates- Readymade Email Templates

The Email Template tab of the Prestashop abandoned cart addon by Knowband has is the format of the email that will be sent to the customers. Further, this field of Prestashop reduces cart abandoned module contains some placeholders. In fact, whose values will be replaced when the email will be sent.

Prestashop abandoned cart addon offers 20 readymade email templates. Further, that can be sent to the customers. In fact, 10 with discount and 10 without discount.

Prestashop store admin can even add and customize N number of email templates. In fact, he can do it from the back-end of the Prestashop email follow up module.

4.2.1 Discount Email Template

Discount Follow up Email Template will contain the information about the Abandoned products along with the coupon details like coupon discount, Coupon code, validity, etc.

On choosing the template type the form for the email template will appear, this form will have the default template content by default and the Prestashop admin can change it as desired and then click on the “Save” button to save the changes.

Prestashop Admin can also choose the type of cart template which he/she wants to use the email template. This Prestashop cart abandoned addon are 10 different cart templates which the admin can use to make the templates look good.

4.2.2 Non-discount Email template

Non Discount Email Template will contain information about the Abandoned products. These emails are used as a follow up to the customers who abandon the shopping carts.

After saving the email template, it will appear at the bottom of the list of email templates, and to edit or translate the same the Prestashop admin has to click on the edit link in front of that email template.

Once the admin adds the email template, he has to translate it if there are any other languages (other than English) in the system by clicking on the edit button in front of the email template and choosing the desired translation language.

Note:

The Prestashop abandoned cart addon by Knowband provides an only English translation of the email templates, the admin has to manually translate the templates to any other language that is required.

4.3 Serial Reminders

There are two types of reminders that are addable to the Knowband Prestashop cart abandoned cart addon:

Reminder with a discount (This type of reminder contains a discount coupon with a discount type email template attached to it).
Reminder without discount (This type of reminder is just a regular follow-up to the customer about the abandoned cart. In addition, have a non-discount type email template attached to it).

In the “Serial Reminders” tab the Prestashop admin can add various reminders (both discount and non-discount) as desired. This tab contains a list of all the serial reminders present in the system.

Prestashop store admin can edit or remove any reminder by clicking on the Edit or Remove action button in front of the reminder.

On clicking on the button, you’ll get a pop-up as shown below:

Non-Discounted Serial Reminder Template:

Template Name: The templates created in the Email Template tab of the Prestashop abandoned cart module by Knowband will list here. Select anyone from the drop-down list.

Discount Type: This field of Prestashop abandoned cart email follow up extension allows the admin to select any one option from, Percentage or Fixed type.

Discount Value: This field of Prestashop abandoned cart addon by Knowband enables the admin to enter the discount amount or percentage that you want to offer.

Min. Cart Amount: In this field of Prestashop cart abandoned addon by Knowband, the store seller will have to enter the minimum cart amount required to avail of the offer.

Coupon Validity: This field of the Prestashop abandoned cart module offers the admin to enter the number of days for which the coupons will be valid.

Allow Free Shipping: Select whether you want to allow free shipping or not.

Minimum Cart Value: This tab allows you to add a minimum cart value to use the coupon code in the reminder.

Status: Select Enabled this option of Prestashop abandoned cart addon, if you want to enable this serial reminder.

Delay: This field of Prestashop email follow up extension provides the admin to enter some details. For instance, the number of days, from the day when the customer adds the product in his/her cart, and, after which this reminder will be sent.

4.4 Popup Templates

The Popup Template tab of the Prestashop abandoned cart addon by Knowband has is the format of the popup reminder that will display to the customers when they are on the site.

Prestashop Abandoned cart addon allows the PrestaShop admin to create as many popup templates as they want. They get in total 4 templates, out of which 2 are default templates and the other 2 are non-discounted templates.

4.4.1 Discounted Template:

On selecting the discounted template, a template form will appear, in which the admin will have to choose a translation language and cart template which he wants to display on the store. They can also customize the content of the popup the way they like.

4.4.2 Non-Discounted Template

If the admin wants to send a non-discounted popup reminder then he can select the non-discounted template and customize it accordingly.

4.5 Popup Reminders

Prestashop abandoned cart reminder addon offers to track the popup reminders templates active on the store front end. Here the admin can create as many popup reminders as they want.
On clicking the add new button, the admin will see a popup as shown below:

To create a popup reminder, the admin has to click on add new after which he has to fill in the following criteria

Template Name: The templates created in the Popup Template tab of the Prestashop abandoned cart module will list here. Select anyone from the drop-down list.

Discount Type: This field of Prestashop Abandoned cart addon allows the admin to select any one option from, Percentage, Fixed, or no discount type.

Discount Value: This field of Prestashop abandoned cart addon by Knowband enables the admin to enter the discount amount or percentage that you want to offer.

Priority: The admin can set the priority value of the reminder as well. For example, if they set the priority as 1 then this popup reminder will display 1st to the customers.

Available from and to: In here, the PrestaShop admin has to enter the validity period of the discount.

Coupon Validity: This field of the Prestashop abandoned cart module offers the admin to enter the number of days for which the coupons will be valid.

Allow Free Shipping: The admin can customize whether you want to allow free shipping or not.

Min. Cart Amount: In this field, the store seller will have to enter the minimum cart amount required to avail of the offer.

Status: Select Enabled if you want to enable the popup reminder otherwise disable it.

Delay: This field of PrestaShop email follow up extension provides the admin to enter the number of days, from the day when the customer adds the product to his/her cart, after which the popup reminder will display to the customers when they visit the store.

Display popup again after: The admin can choose to display the popup to the same customer after a certain number of hours. Further, by filling it in this field.

4.6 View Abandoned Carts

The abandoned cart tab contains a list of all the abandoned shopping carts in your store. Furthermore, the syncing of the list is done through Cron Instruction. Further, based on the delay time set for abandoned cart by the admin.

The list can also sync by clicking on the “Refresh” button at the top of the list.

The list contains pagination and several filters as well to sort and view the list more efficiently.

View Coupon Details

The details of the coupon sent to the customer are visible by clicking on the “Coupon Details” link in front of the abandoned cart.

Send Follow up EMail without Coupon

Click on the bell icon of this Prestashop abandoned cart addon. Furthermore, the admin can send reminders regarding the products saved in the cart of the customers. In fact, on clicking the same a pop-up will appear having all the fields that will be sent in the follow-up email.

Send follow up Email with Coupon

To send the follow-up email to the customer regarding the shopping cart abandonment with a discount coupon the admin has to click on the “Gift Icon” in front of the desired abandoned cart. In fact, on clicking the same a pop-up will appear having all the fields that will be sent in the follow-up email.

View Cart Details

To view the details about the abandoned cart the admin has to click on the “Cart Icon” in front of the desired cart. Further, a pop-up will appear having all the details of the cart.

Delete Abandoned Cart

To delete any abandoned cart, the admin has to click on the “Remove Button” in front of the desired cart. Therefore, a confirmation pop-up will appear asking for confirmation of the deletion. Further, once confirmed the abandoned cart will be gone forever.

4.7 Converted Carts

The Conversion Rate tab of Prestashop abandoned cart addon by Knowband enlists all converted orders for registered customers. Further, or we can say that the abandoned carts for whom the order has been placed after the reminder mail are sent.

Note: The abandoned cart is considered as converted only if the customer places an order for that cart after a reminder mail has been sent.

4.8 Web Browser Configuration

Abandoned Cart Serial Reminder module offers to configure a web browser reminder. The admin can integrate a web browser reminder by generating an API Key. To configure a firebase API following are the steps:

1. Visit the URL: https://console.firebase.google.com/u/0/?pli=1

2. Click on ‘Create a Project’

3. Enter your project name, check the terms and conditions. In addition, click on the continue button as pointed in the below screenshot.

4. Click again on the continue buttons pointed in the screenshot below.

5. Select your location. Further, hover on the? Mark to display the description and click on the continue button as pointed in the below screenshot.

6. Click on continue again

7. Click on the Project Setting button as pointed in the screenshot below.

8. Copy the project ID from here and paste it into [ Web browser configuration Project ID ]

9. Copy the server key and paste it into [ web browser configuration- server key]

10. Copy the legacy server key from here and paste it into [ web browser configuration- API Key]

11. Copy the sender ID from here and paste it into [ Web browser configuration- Messaging sender ID]

4.9 Web Browser Reminders

In the “Web Browser Reminders” tab the Prestashop admin can add various reminders (both discounted and non-discounted) as desired. In fact, this tab contains a list of all the web browser reminders present in the system.
Furthermore, the Prestashop store admin can edit or remove any reminder by clicking on the Edit or Remove action button in front of the reminder.

On clicking on the button, you’ll get a pop-up as shown below:

On choosing a reminder list form will appear. Further, the admin has to choose a reminder name. In fact, this form has the default notification subject and notification content. Moreover, the Prestashop admin can change it as desired. Furthermore, then click on the “Save” button to save the changes. Therefore, the Prestashop Abandoned cart addon offers multi-lingual support to the merchants. In fact, they can customize the subject and content in 3 different languages.

4.10 View Notification Click Data

Here, the admin can view if the customers have taken any action on seeing the browser popup. Further, they can check if the customers have clicked on the reminder popup or not, and more. For instance, the time of sending the popup, and the cart summary which will include customer information, products in their cart.

4.11 Cron Log

Prestashop abandoned cart reminder provides a cron log functionality to check if the cron executes successfully or not. In fact, they can also check the cart details of the customers as well.

4.12 Analytics – Shopping cart abandonment

The Analytics tab of the Prestashop email follow up module shows the overall insights of the store in a graphical interface.

4.12.1 Abandon cart vs Converted cart and Amount

This graph of Prestashop Abandoned cart recovery email addon by Knowband shows a do-nut chart which will display the information. For instance, the percentage of abandoned shopping carts on the store. Moreover, the percentage of abandoned shopping carts converted into orders.

4.12.2 Number of Carts and Cart Amount VS Time Interval

This chart of Prestashop abandoned cart addon by Knowband gives the overview of the total abandoned carts vs the carts converted. In addition, the amount abandoned vs the amount converts in the given period.

4.13 FAQs

This Prestashop abandoned cart addon by the Knowband tab contains several questions (with answers to them) that the customers ask. In fact, we recommend you go through the questions before raising any ticket for this addon.

4.14 Suggestions

In case you want to give any suggestions for some new features to be included in the new version of this Knowband Prestashop cart abandoned module then you can use this tab.

4.15 Other Plugins

This Prestashop email follow up by the Knowband tab redirects to our developer page having a list of other plugins developed by us. In fact, if you like this Knowband Prestashop abandoned cart addon then you can try our other addons as well.

5. Recommendations

– If Prestashop Abandoned cart email follow-up addon is not working after installation then please check permissions on modules folder. Further, the folder should be writable. Please make the folder permission to 755.

– It is necessary to add the CRON instructions to your cron without that this Prestashop abandoned cart addon is not as useful.

– Make sure that the Cart Re-Display Setting (Preferences -> Customers -> Cart re-display at login) is ON otherwise the Prestashop email follow up addon will not work as expected.

Buy PrestaShop Abandoned Cart module: https://www.knowband.com/prestashop-abandoned-cart

Admin Demo: https://psm.knowband.com/demo/index.php?module=ps_abandoned_cart_demo_knowband&demo=admin&referrer=kb&lang=en

Front Demo: https://psm.knowband.com/demo/index.php?module=ps_abandoned_cart_demo_knowband&demo=front&referrer=kb&lang=en

Addon Store Link: https://addons.prestashop.com/en/remarketing-shopping-cart-abandonment/18297-knowband-abandoned-cart-serial-reminders-smart.html

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Email 1: Recover the interrupted shopping session

Email 2: Address the reason they hesitated

Email 3: Give the final nudge

How a PrestaShop Abandoned Cart Module supports the sequence

Timing depends on the store, not just the benchmark

Don’t make discounts the entire strategy

The technical layer matters more than the email copy

Track recovered carts, not just email engagement

Don’t forget shoppers who return to the site

Build the flow around real abandonment reasons

Where the PrestaShop Email Follow Up Module fits

A practical setup for a PrestaShop store

What the 37% figure should actually mean for a merchant

Conclusion: Build a recovery sequence, then improve it

Final Thought

1 . Prestashop Video Manager Module:

2. Prestashop AI Content Generator Module:

3. Prestashop One Page Checkout Module

4. Prestashop Mobile App Builder

5. Prestashop Abandoned Cart Module

Conclusion

1. The Timely Reminder

2. Targeted Email Engagement

3. Address Common Objections

4. The Limited-Time Offer

5. The Cart Summary

Integrate Your Opencart Shop with Abandoned Cart Module

6. The Gentle Reminder

7. The Urgency Email with Restocked Items

How These Modules Operate

Putting It All Together with Knowband

Start Recovering Lost Sales Today

1. Streamlining the Checkout Process: One Page Checkout

Key Features:

2. Enhancing Customer Engagement: Spin and Win

Key Features:

3. Boosting Customer Confidence: Product Review Reminder

Key Features:

4. Managing Returns Efficiently: Return Manager (RMA)

Key Features:

5. Reducing Abandoned Carts: Abandoned Cart Module

Key Features:

Conclusion!

1. PrestaShop One Page Checkout:

Key Features:

2. PrestaShop Marketplace Module:

Key Features:

3. PrestaShop Mobile App Builder:

Key Features:

4. PrestaShop Spin and Win:

Key Features:

5. PrestaShop Abandoned Cart Module:

Key Features:

Conclusion!

Why Recovering Abandoned Carts is Crucial?

Increase in Lost Sales:

Maximize Customer Lifetime Value (CLV):

Reduce Marketing Costs:

How Knowband’s Prestashop Abandoned Cart Serial Reminders Addon Can Help!

1. Automated Email Follow-Ups:

2. Highly Customizable Reminders:

3. Track and Analyze Results:

4. Reduce Cart Abandonment in the Long Run:

5. Easy to Install and Use:

Knowband’s Prestashop Abandoned Cart Addon

Key Features of Our Prestashop Abandoned Cart Addon!

Conclusion!

Highlights of the Prestashop Abandoned cart recovery email addon

Send serial reminders to customers

Prestashop Email Follow up addon sends emails as a reminder

Separate emails for discounted and non-discounted items using the Prestashop addon

GDPR adherence

Customizable email reminder forms in the Prestashop Cart Abandoned addon

Establishes a time frame for when the cart will be considered abandoned

The Prestashop Abandoned cart addon has a cron functionality

There is a test mode for the Prestashop plugin

Many serial reminders are available with the Prestashop Email Follow up module

A view of the Converted Cart List and Abandoned Cart List is provided by the Prestashop plugin on the back end