Category: Mobile App

6 Things Every M-Commerce Store Needs to be Sure of Before Getting Started

The initiation of a mobile app in order to promote the eCommerce store is one of the latest trend followed by store owners. It is one of the most propounding analysis that is proven to be more effective than desktop sites. The eCommerce store owners are ready to pace heavy bet in order to grow the web stores and improve store popularity. The launching of a mobile app is something which must be taken care of by the web store owners. They need to research on several factors before making sure, how they want their mobile app to look like.

The eCommerce store owners can easily launch the mobile app for their web store by making use of Mobile app creator. The module can easily assist the web store owner to launch the mobile app without any technical assistance. It is one of the simplest steps in the launch of the mobile app. The tough part is making it viable for the customer to make use. The establishment of a stable and successful mobile app that can be a strong demonstration of the web store and the customers are likely to engage themselves with the mobile app.

The eCommerce store owner needs to make some strong decisions which can help the web store owners for successful mCommerce establishment. In order to get through the tough part where the web store owners may go in the wrong direction, the following points discuss below may help the store owners to get a better insight of the features that must be included in the web store, so that it would be a better experience for the customers and help the web store to reach out to customers through the mobile app.

1. A better platform

One of the important factor that must be considered in mind before launching the mobile app is the selection of the extension in which the mobile app must perform. There is a list of various extensions such as Prestashop, Magento, OpenCart, Shopify which can be opt by the eCommerce store owners to set their mobile app. If we take a better look at the statistics we can see that the use of Magento as the platform for most of the store is quite popular. It covers almost 25% of the market, hence has the better chances of providing better assistance and chances of growth to the eCommerce store owners. Therefore, the web store owner needs to make a survey what they want to improvise in their web store as all these extensions have different features and which may be helpful in one or other way depending upon the owner’s preferences.

2. Admin control

The eCommerce mobile app maker makes sure that the store owners has full design control. The web admin interface helps them customize the application as per the requirement. The total control of the admin panel is with the owner, therefore, they need to make sure about the inclusion of various options in the control section. Admin panel holds one of the strongest point in the better working of the web store, it acts as the backend from where the owner can control every functioning of the web store using the mobile app. Therefore, the owners must take a better look at some of the other mobile apps and their functioning so that they are able to decide what they want to incorporate in the admin panel of their mobile app. The better options that the owner provides from the admin end will highly affect the customer satisfaction on the mobile app.

3. Mobile apps flow

The flow of mobile app holds an important process, as they are one of the building block of the interaction between the mobile app and the customers. The owner must have a profound understanding about the basic layout about the mobile app. Right from the homepage where the owner wants the customer to look at the content and its presentation. The owner needs to decide the utility of various applications on the mobile app which may affect the customer’s behavior on the store. The placement of order, delivery assistance, checkout options apps like this highly affect the conversion rate on the mobile app, thus, a clear insight will help in making the better availability of these options.

4. Back up care

Mobile app development is meant to fulfill a specific cause. If a web store owner is launching a mobile app than they must be sure about the future prospects of the app. The performance of the mobile app is one of the concern for the store owners. As the time passes, there may be some instances where the customers might face difficulty in accessing the mobile app r the performance of the mobile app may go down. In this case, the web store owners need to take proper care of the problem and resolve the issue as soon as possible.

5. Marketing

The launch of a mobile app is not an assurance for the web store owners that it is going to be a huge success. In order to drag the customers to the mobile app, the eCommerce store owners need to make several changes. They need to throw multiple offers and gifts using the mobile app. This will make the mobile app more engaging and better. The mobile app serve as a better medium of marketing of the web store. The web store can incorporate various sections and categories in the mobile app, which may be able to attract the customer’s attention and at the same time be able to encourage them to make a purchase using the mobile app.

6. Freedom to Design

Your mobile app should be as per your choice. The designing and configuration of the mobile app play a vital role in luring users to your store. You must be sure about the home page layout of a mobile app as it is the very first thing user experiences on opening the app. All the top products and deals must be highlighted on the main screen of the app. Also, you must go for the automated eCommerce mobile app module which comes with the full flexibility to adjust the home screen and color options based on various themes and occasions.

Over to You

The mCommerce has brought a revolution to the eCommerce world. With the better feature and engaging content advantages of mobile apps are more likely to reach out to the customers and make them shop more from the web store.

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RTL (Right to Left) Language Support for Mobile Apps – The need of the hour?

The inclusion of mobile apps in order to promote the eCommerce store has proved its worth. Most of the web store owners have already started to use mobile apps in order to promote the store. The mobile apps provide a better and clear insight of the services delivered by the web store. The apps are easy to access and at the same time they make the concept of online shopping easier for both the seller and the customers. The popularity of smartphone usage and urge of the online shoppers to get everything then and there has added to the need of the merchants to upgrade their businesses on the mobile platform.

At the same time in the current era of globalization, an eCommerce store would like to go global in order to collect better revenues. In order to do that, various new options and features must be incorporated to the mobile app, to ensure the success. The web stores must be ready to tackle all sorts of situations that they are likely to face in different regions. One of the biggest challenges faced by the online companies while catering their customers globally is the Language Barrier. English cannot be used as a mode of interaction in the various regions.

How RTL languages can help you in targeting Middle-Eastern Countries?

The Middle Eastern retail market is growing rapidly in the past few years along with mobile commerce. As to believe a report by Statista, revenue in the eCommerce market amounts to US$20,744m in 2019. This makes it a compulsion to grab this opportunity.

In order to target the audience from these countries, you need to curb out the language barrier. Your Mobile App could easily do the task for you. All you need to do is to just go for such eCommerce mobile app solution for your online store which fully supports these Right to Left languages.

Thus, being multi-lingual is one of the biggest necessity of m-commerce. The eCommerce mobile apps must support the multi-lingual feature. One of an inevitable language issues faced by companies operating globally is RTL support. There are countries that use language like Arabic, Hebrew, Urdu and other that runs in RTL format. So, it becomes necessary for the web stores to provide this particular feature in the mobile applications.

Let us throw a brief light specifically on the concept of RTL support. What exactly is it and its advantages to the online companies.

What is RTL?

RTL stands for Right to Left. It is one of the format of writing where the words start from right and ends towards left. Since the users of these languages make a huge customer base, the mobile commerce ecosystem cannot flourish without taking them into consideration. With the help of RTL support feature in mobile app, you may easily run the app in following languages:

  • Arabic
  • Urdu
  • Hebrew
  • Dhivehi/Maldivian
  • Kurdish (Sorani)
  • Persian/Farsi
  • Aramaic
  • Azeri and many others

How can the RTL support help?

It won’t be wrong to state that keeping your business at an arm distance from the target audience is the need of the hour. In order to stay ahead of competition, you need to ease out the shopping experience of the customers. Listed below are some of the ways in which this functionality helps the online merchants.

Better Customer Interaction

The immediate advantages of using RTL system to a web store may include better interaction of the customers from a particular region. The righteous quote, “Language removes all barriers” apply here too. The customers from these regions are able to read the contents of the web store in a much better and focused way. It helps them clear their thoughts about particular product provided by the app and helping the seller in making more sales.

 

Skyrocket your conversions

Most of the countries do not follow the general trend of English. For instance, Saudi Arabia is a hub for growing all the business and new ideas. Any web store wouldn’t want to keep themselves out of these region. The fact is that almost 90% of Saudi Arabian interact using Arabic. Thus, the concept of including RTL and LTR multi-lingual support features in your mobile app is a must if you wish your web store to grow and prosper regardless of the culture and language barrier.

Build an app for your oversees clients

English is definitely a universal language, but in today’s cut-throat competition, just sticking to one language is not enough. With the increasing market penetration of internet, even the countries that are not well-versed with this language can offer you a huge chunk of the customer base. Countries that use right-to-left writing style can be your prospective market. Having RTL support can help you build an intuitive eCommerce mobile app for the international client. Moreover, by offering the products in their native language, you can create a strong customer relationships as well.

Boost the app’s authority

Every user will evaluate your eCommerce mobile app on the basis of features that you offer. When almost every app is offering the same features and similar kind of products to some extent, finding the contents in their native language will definitely delight them. Depending on how well you’ve structured your content, the RTL support can definitely give your eCommerce mobile app a competitive edge.

Optimized UI

Just like any other language, RTL language does have their own user base. The people using these languages is vast and ignoring them will definitely cost you some easy conversions. Hence, the eCommerce store owners need to include this as one of the features in their mobile apps. It helps the customers to make a better purchase and at the same time the seller could reach out to potential buyers with minimal efforts.

Over to You

eCommerce mobile apps are the latest trends which are here to stay. Therefore, online merchants must try to make the web store more interactive and supportive by providing various features and innovative idea in mobile apps. Not only it provides convenience to the customers in making a purchase but also ensures the seller that the customers are able to connect them in a much better and organized manner to the web store.
Knowband offers a surefire way to take incorporate this functionality in your business. Our eCommerce Mobile App Builder offers an effortless way to tap the larger audience globally with the multi-lingual and RTL support. All the eCommerce store owners on PrestaShop, Magento, Magento 2, OpenCart, WooCommerce, Shopify platform can easily go mobile and target the worldwide mobile shoppers irrespective of all sorts of language differences.

Step by Step tutorial to test and create eCommerce mobile app for your web-store!

With a change in the eCommerce business scenario, the revenue of online stores has also been affected. Mobile optimization has become quite an essential requirement for eCommerce website sites nowadays. From conversion rate optimization to search engine optimization, no expert will tell you that targeting mobile customers is not beneficial. In fact, you will remain in a disadvantage against your rivals by not considering mobile customers in your marketing plan. In this write-up, I am going to tell you the easiest way to own a pair of native mobile apps. Earlier, you either required to learn the coding/programming or hire a professional to create eCommerce Mobile App. But, now all you need to go for automated solutions and launch fully synced eCommerce apps for your business.

KnowBand has brought one such solution with Mobile App Builder plugin. This is a readymade solution to provide you native Android/iOS apps for your store. It is designed in such a way that all the functionalities of the app can be controlled from the backend panel without making any code changes. The eCommerce Mobile App Creator is available for following CMS platforms:

PrestaShop Mobile App Builder
OpenCart Mobile App Builder
Magento Mobile App Builder
Magento 2 Mobile App Builder
WooCommerce Mobile App Builder

How to create eCommerce mobile app in a few steps?

In order to utilize the services of Mobile App Builder extension, you need to follow the following steps:

Step 1: Purchase the Module

Visit the above links as per your eCommerce website platform. Purchase the module and install the zip file on your store. Once installed you get the complete admin panel access to control the app. Open it and enable the respective Mobile App Builder.

Step 2: Share your App Specifications

After purchasing the module, you will receive an email having a small questionnaire that you need to fill and respond back. In the questionnaire, you will be asked to share some information regarding your app. Based on which, the development team will develop and customize the app.

Step 3: Publish APK/IPA on App Stores

After the development is complete, the team will share the APK file of the app with you. Now, you need to publish this APK on Google Play to make your App available to your customers. You can publish the app by yourself, or it can also be done by Knowband for a small fee.

That’s all with the process to create your own mobile app with KnowBand. You can even test your store on our demo app before going for the actual module purchase. Let’s find out how?

How to test your store on our demo Mobile App for free?

In case you want to see how your mobile app would look like, there are free versions of the Mobile App builder that you can try. The free version of the Mobile App Builder lets you see how your eCommerce store will look and work on the App. You need to implement the following steps that are mentioned below for having a free demo:

Step 1: Visit any of the links below according to your eCommerce platform:

Android Mobile App Builder Free – Prestashop Addon
Android Mobile App Builder Free – OpenCart Extension
Android Mobile App Builder Free – Magento Extension
Android Mobile App Builder Free – Magento 2 Extension
Android Mobile App Builder Free – WooCommerce Extension

Step 2: Download, install and enable the free mobile app builder extension on your store.

Step 3: Next, install the respective demo Mobile app on your Android/iOS testing phone from the Play Store/App Store as per your choice:

PrestaShop Mobile App – Android & iOS
OpenCart Mobile App –   Android & iOS
Magento Mobile App –    Android & iOS
Magento 2 Mobile App – Android & iOS
WooCommerce Mobile App – Android & iOS

Step 4: Open the App and enter your store URL in the field.  Make sure you enter the full store URL of your store i.e. https://www.example.com/

Step 5: You have successfully completed the initial setup of the demo app. Now you can experience your store as a mobile app and test it as you want.

That’s all! Now, analyze your app functionalities. You can even find the detailed testing process from here.

Why own a pair of native eCommerce mobile app?

In addition to having a mobile responsive site, mobile apps have come up as a more advanced way to target mobile users. No doubt you still need a mobile site to come in the good eyes of Google and your mobile customers. But, all of your rival sites know this too, and that’s why they have already started the mobile optimization for their stores. So, what else do you need to have an upper hand against your competitors? A mobile app for sure. Let’s take a look at some of the major benefits of tapping into mobile commerce:

1. Improved Usability for online shoppers-

Downloading and installing the app is a one-time process. After that, your customers can visit your store anytime in just a single click. This ease of visiting your store improves the interactivity of the customers with your business and ensures a 24X7 availability. The exclusive mobile app interface makes navigation through your store quite easy, quick, and interactive. Furthermore, mobile apps can be presented as per your will. You can design the home screen and highlight popular products of your store as well.

2. Leverage built-in Smart Phone features-

The Android and iOS platforms provide a number of built-in features on smartphones. Mobile apps can adapt to these built-in features and leverage them for providing a more engaging user experience to the customers. For example, you can use the GPS location tracking to present the location-based shopping experience to your customers. You can leverage microphone to provide voice-based app search for faster-searching experience.

3. Users always prefer mobile apps over the mobile site-

Apps make the shopping experience faster, interactive, more secure, and reliable. Users don’t have to remember an URL or log in each time they visit the store. Sites having both mobile apps and mobile sites receive more qualified traffic on the mobile app than on the mobile sites.

4. Mobile app push notifications is a boon-

You don’t have to depend only on email marketing for communicating with your customers. Through mobile apps push notifications, you can always and instantly send messages to your users that too in a more personalized way. You can’t integrate push notifications to boost sales if you don’t have an app. Push notifications are more hardware features that are based on GPS, secure connection and some API and it’s not available for websites.

5. Brand loyalty will enhance user engagement-

Nothing can be more useful for putting your products and brand in the center of attraction than a mobile app. Apps are the shortest route to your business available for 24X7. Just a single click on the app icon and customer is on your business center. Mobile apps are useful tools for creating a more loyal section of customers who love online shopping anytime from anywhere. Showcasing your brand logo on the mobile app leave your professionalism on the shoppers.

Over To You

So, this is how you can get a mobile app for your eCommerce store without doing much of the complex tasks. KnowBand’s Mobile app builder is the easiest way to get a native Android/iOS app for your store. Moreover, I have also explained how you can try a free demo of the app to experience your store as a mobile app. Leverage this useful service and get your app developed today by the expert eCommerce and mobile app developers.

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How to get a cost-effective PrestaShop Mobile App in just 3 steps?

PrestaShop websites are getting popular day by day. PrestaShop has released its latest version 1.7 with more new and advanced features. We might observe an increase in the number of PrestaShop sites in the near future soon. For the time being, this eCommerce platform has already gained popularity and is expected to even become more popular in the upcoming years. A large number of PrestaShop website owners who are competing with each other and other eCommerce platforms to secure their shares of conversions can be highly be benefited with the adaptation of a mobile app for their site. This is a statistics report that suggests the mobile app revenue would grow up to $188.9B by the year 2021.

KnowBand makes PrestaShop App development easy for you!

KnowBand has brought this automated PrestaShop Mobile App Builder plugin to own a pair of the native mobile app. This module is designed as such to provide mobile apps in a pure non-coding way. All you need to do is to follow a few simple steps and get your apps in no-time.

Step1: Purchase the PrestaShop Mobile App Builder module and install the zip file on your PrestaShop store.

Step 2: Once the module is installed, we will share a pre-requisites form through the mail. You can share all the specifications and requirements with us.

Step 3: Once all the required information is received, our skilled development team will develop an APK/IPA file and share with you to which you can host on the PlayStore/App Store. Your customers will download the App from respective stores and install on their phone.

So, these are the three easiest steps that can help to get a mobile app for your PrestaShop website in a much economic manner.

Here are some benefits of using PrestaShop Mobile App builder :

1. Real-time Synchronization:

The PrestaShop Mobile App and the website are two entities of your eCommerce business, that need to run in proper sync. Using a Mobile app developed with PrestaShop Mobile App Builder, you will get an API (web service module) which will synchronize the mobile app with the website in much much quicker manner.

Every inventory (Product, category addition), order details and other store-related details are automatically reverted on the mobile app. This does not let store admin make the changes on a manual basis.

2. Tablet & Mobile Support:

Your apps are fully native and work flawlessly on all the handheld devices. With multiple screen-size support, your users can browse the app on all sorts of tablets, smartphones, iPad, and iPhone. Moreover, taking your app to the Android and iOS platform targets almost every mobile users around the world effortlessly.

3. Multi-lingual & RTL Support:

The Mobile Apps for PrestaShop supports all sorts of languages like English, French, Spanish, Italian, Polish etc. The module even supports various Right To Left scripts like Urdu, Hebrew, Arabic etc.

4. Brand Presence:

The eCommerce Mobile App for PrestaShop provides complete white label app to enhance your store branding strategies. The module allows you to display the store logo on the header of the app and strengthen your brand loyalty.

5. Rich Color Choices:

Right color schemes play a very vital role in luring potential users to your app. The PrestaShop Mobile App Maker provides various color options in the module backend like the theme, background, button, button text etc. Now, you can choose the desired color for your app and change them whenever required.

6. Flexible Home Screen:

Provide impeccable design to the home screen of your app. The PrestaShop Mobile App Creator has simplified the home screen by making it fully flexible to all sorts of customization. You can create multiple layouts based on various festivals & events. They can be easily used from the backend whenever required.

Furthermore, this feature brings various attributes for home screen customization like banners, sliders, countdown banner, recent products etc. You can provide whichever look you feel right for your app.

7. Quick Login Options:

Your PrestaShop Mobile App should have the perfect login screen in the mobile app as it is responsible to massive users retention on your store. With this module, your users get Google, Facebook, OTP, Fingerprint login options. It enhances the UX to another level.

8. Simplified Checkout:

The multi-screen and lengthy checkout screen often becomes the reason behind the user abandoning the cart. The PrestaShop Mobile App Builder provides simplified single-page checkout screen and makes the order submission easy for the users.

9. Easy Payment Options:

Making online payment with PrestaShop Mobile App is easier than ever. The PrestaShop Mobile App Creator supports all sorts of website payment methods along with custom payment method like Stripe, Braintree, PayU etc. The robust and easy payments in app motivate the users to make the purchase.

10. Effortless Trade:

The PrestaShop Mobile App Creator supports all sorts of shipping methods on the eCommerce app. All placed order deliveries can be easily handled by store admin without any hassle.

11. Social Sharing:

Promoting your store products on different social networks could be the sale booster for your business. The PrestaShop Mobile App Builder allows the users to share your products with their family and friends with their product screen.

12. Coupons & Vouchers Support:

Mobile coupons are the modern way to offer discounts and deals to app users. The PrestaShop Mobile App Creator support all sorts of coupons and vouchers on the mobile app.

13. Gamified E-mail Subscription Pop-up:

The PrestaShop Mobile App Creator provides the gamified e-mail subscription pop-up in the mobile app. The store admin can offer various deals and discounts with the same and capture the user’s e-mail as well. This spin-wheel responsive interface will only work on an app if KnowBand’s PrestaShop Spin and Win module is installed on the store.

14. Unlimited Push Notifications:

Deliver all sorts of information and notifications to the app users with unlimited push notifications service and grab their immediate attention. The PrestaShop Mobile App Builder provides both automated as well as manual notifications to mobile shoppers.

15. Web-admin Interface:

The PrestaShop Android/iOS Mobile App Builder provides complete admin panel access to the store admin. This allows them to manage the app functionalities on their own.

Conclusion

That’s all! Having a PrestaShop Mobile App would definitely prove to be one of the strides to enhance the reach and visibility of your online business. In lieu of it boost the sales and conversions of your store. KnowBand even provides the Mobile App Builder for other eCommerce platforms as well. Get to know more from here.

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Step by step tutorial to test and create eCommerce Mobile App!