How to Boost Your Sales and Revenue with Mobile Apps?

Modern eCommerce trends have changed the way people shop. Where in the past decade did consumers prefer visiting offline stores? On the other hand, nowadays online businesses are ruling the eCommerce industry. The reason behind the same is simple. Online shopping not only saves time and costs for the customers but also provides a lot more options to choose from. Even the trend did not remain till the websites. Nowadays, customers are giving priority to mobile apps when going for online purchases. The same reason is increasing the need for Mobile Apps for online businesses. Thus, eCommerce App Development is running towards its peak.

But the question is that is the Mobile Apps relevant? Are mobile apps one of the effective ways that can boost your online business sales?

We have covered some of the most sounding reasons why you should give eCommerce Mobile App Development a go. Let’s find out in the below-mentioned points.

Additional Selling Channel

One of the major reasons that attract online sellers towards mobile apps is that mobile apps work as an additional sales channel. For example, if you sell the same products on Mobile Apps along with your website, the chances of getting more views increase at a considerable rate.

Moreover, multi-channel selling is the modern way of doing online business. Because selling on as many platforms as possible is always beneficial for an online business.

Thus, if you are looking for the reasons for having Android and iOS mobile Apps, additional selling channels are the first one.

Brand Recognization and Reach

Having native iOS and Android Mobile Apps for every business is the modern trend in the online business community. From start-ups to major players like Amazon, businesses prefer mobile apps along with their websites.

The reason behind the same is that, while ordering mobile app enables the beat of confidence in the customers. Thus, not only mobile apps provide a plus from the brand recognization aspect. But also, the apps add significant boosts to the brand reach.

Business Customer Interaction

Business customer relation is the backbone of the eCommerce business industry. For example, the major factor is that if a customer visits the apps or the web, he will surely have queries about the business or the products.

On the other hand, if you have a pair of eCommerce Android and iOS Apps, you can interact with your customer base in various ways. For example, you can take aid from Push Notifications, Live chat support, abandoned cart follow-ups, and many more direct communication methods.

Instance, we also provide unlimited Push Notifications and WhatsApp chat support features in Knowband PrestaShop and OpenCart App Maker.

True Native Experience

One of the major reasons why customers prefer mobile apps over websites is the native experience. Not only the Mobile App provides faster and smooth responses. But also, enables the true buzz while exploring the eCommerce platform.

Moreover, the chances of web abandonment are much more on websites in comparison to Mobile Apps.

Thus, if you are looking for offering a truly native experience to your customer, Mobile Apps are the most suitable choice you can go with. Instance, the enhanced customer experience will not take much time to turn single-time customers into returning ones.

Competitive Advantage

If you consider yourself a unique online seller, you might be getting the wrong ideas about the market. Although the eCommerce market is tough to enter because of market competition. Yet, you can find thousands of online sellers selling the same products online.

Thus, in the busy neighborhood, the sellers invent and adopt the latest market trends to come over the market competition. Moreover, having eCommerce Mobile Apps not only adds a boost to the brand reputation but also helps the business to stand out from the market competition.

How to Get Mobile App for Your Business?

Although getting your Android and iOS Mobile Apps will require a lot of coding and technical skills. Yet, there is another way. With the help of the Knowband Mobile App Builder Module, the OpenCart, PrestaShop, WooCommerce, and Magento 2 online sellers can get their Mobile Apps within 3-5 business days.

Moreover, the amazing fact is that you will not require any sort of coding or technical skills. On top of that, you get fully flagged Flutter-based Android and iOS Apps which can be easily configured from the admin panel of your store.

Thus, in case you are planning to review the free demo apps for your store, you can always find us at support@knowband.com.

Flipkart’s new eCommerce App Shopsy for Local Enterprises

‘Shopsy’ is a new app launched by Flipkart, a Walmart-owned company that will help local entrepreneurs to use their networking and set up their own business. Flipkart is an Indian marketplace with 15 crore products that include fashion, beauty, mobiles, and homes offered by several sellers across the platform. On Shopsy App, all Flipkart products are listed for people who want to start a business with their local networking.

Flipkart thrives to democratize e-commerce in India, along with accessibility and affordability, they delight customers, create lakhs of jobs in the ecosystem, and empower generations of entrepreneurs and MSMEs. The innovative ideas presented by Flipkart company have inspired small businesses in many ways.

How Shopsy App Works?

Based on a recent announcement, let us understand how the Shopsy app works and what revenue model is being followed:

Shopsy is an app that works on a commission-based revenue model. It is easy to register and start earning and for that, you just have to follow three simple steps:

Firstly, download and register with Shopsy, there you can explore the 15 crore products
Secondly, Share the handpicked products using the WhatsApp share option and Facebook share
Finally, if anyone likes the product, place an order on their behalf on Shopsy App and earn the commission.

Benefits of Shopsy App

With few clicks, local entrepreneurs can use their networks to earn money without making any extra efforts.

The process is very simple and does not require you to manage the inventory, logistics, or shipping. Many local businesses selling online come across logistic issues and trust issues from customers.

While purchasing on a new platform, customers have trust issues. But, Flipkart is a brand that has established its name in the topmost marketplaces in India hence; it is easier for small businesses to get over these challenges.

Anyone with a good social network on WhatsApp and Facebook can earn a good amount by selling through Flipkart’s Shopsy App.

Common digital commerce problems and solutions

Along with this, there are other digital commerce problems that newbies are facing and to resolve that, we have some ultimate solutions.

Website development: Developing a website with beautiful design and configuration is a daunting task. KnowBand, with ten years of industry experience, provides eCommerce website development services all over the world. Get in touch!

Marketplace: for instance, if you are looking forward to developing a marketplace, here is a guide for beginners. You can download the multi-vendor marketplace app and start a new marketplace.

Hyperlocal Marketplace: A marketplace that only allows local delivery! Start selling services or groceries to your local customers online with the Hyperlocal Marketplace plugin. The plugin works on two factors: Geolocation and time.

Mobile app: The mobile application plugins are cost-effective and allow you to create your mobile app just by installing the plugin. The app versions are available for both iOS and Android. Here is the free mobile app to give you an idea of how it works.

If you want to allow customers to share your products on Facebook then there is a way you can motivate them. Offer Facebook Share and Win feature on your product page and win more new potential buyers.

In conclusion, the Shopsy App is a crazy startup by Flipkart, giving an exclusive opportunity to people with good networking. What is stopping you? Make better use of networks and start selling today to earn profits as commission.

More recent updates in eCommerce:

Facebook is Introducing Shops to WhatsApp and Other Commerce Updates

Etsy Overtaking the Brazilian Marketplace Elo7, for handmade items

How to Add and Manage Facebook Page Shop to Expand Your Business?

Custom Mobile App Development – E-Commerce

Mobile Commerce shouldn’t be ignored in 2020 for all the eCommerce business owners. The steady shift of eCommerce (online retail) to mobile commerce (smartphone shopping) is leading to eCommerce mobile app development becoming a necessity than just a luxury.

With such a boom in the usage of smartphones and handheld devices, it’s more likely for e-merchants to take such a route. Also, from the online users’ point-of-view, eCommerce Mobile Apps have been serving in a better manner when compared to desktop websites & mobile sites. If you are willing to get a custom-built eCommerce Mobile App, now is the right time. Seeing such a demand for apps & also rise in the competition in the market, it is quite obvious to extend your reach to the most-used channel i.e. mobile devices.

In this write-up, you will get to know about the eCommerce shopping app & how can you get one custom solution for your business?

Types of E-Commerce Mobile Applications

Following are the types of eCommerce Mobile Apps based on different business models:

B2C eCommerce Mobile Apps
B2B eCommerce Mobile Apps
B2A eCommerce Mobile Apps
C2C eCommerce Mobile Apps
C2B eCommerce Mobile Apps
Hybrid eCommerce Mobile Apps

Each of these categories of eCommerce apps mostly requires some unique features & functionalities that are different from each other. To meet such a requirement, it’s best suited to have custom-built apps according to specific business needs.

We mostly come across two scenarios when any businesses decide to build their eCommerce Apps:

a) The first scenario is when e-business already has its eCommerce website running & decides to be available on mobile platforms too. For example, Amazon.

b) The second scenario is when a business initially decides to directly build a custom Mobile App for their online presence. For instance, food delivery apps.

The former would require to make both the app & the website be in real-time synchronization with each other whereas the latter would require to build all things in the app from scratch with no reference from its parent website (if there is any).

Factors To Check While eCommerce Mobile App Development:

#1. Platform Support:

In case, you have a running online store on any of the eCommerce platforms, here are the perfect solutions:

PrestaShop Mobile App Builder
OpenCart Mobile App Builder
Magento Mobile App Builder
Magento 2 Mobile App Builder
WooCommerce Mobile App Builder

But for those who are building an eCommerce Mobile App from scratch (with no parent website), be sure to choose the right platform according to your business needs. Take expert consultation & guidance before investing huge amounts in the project.

In case you don’t have any website and looking for a custom application, drop us an email at support@knowband.com or visit KnowBand.

#2. Omni-Channel eCommerce App:

Ideally, it’s good to be available on both operating systems i.e. Android & iOS & the app must be compatible with smartphones as well as tablets. But if the business model requires, you must choose only the channels selectively.

#3. Custom mCommerce Theme:

Take expert assistance to develop a well-tailored & unique theme for your eCommerce Mobile App. The eCommerce App Developers’ team at KnowBand ensures that all such goals are accomplished & you can make the best out of your custom mobile app Theme.

#4. User-Centric Design:

To cater to the app users in a better way, having a customer-centric design is a must these days. Such designs not only improve the UI & UX of the app but also help in boosting sales.

#5. Enhanced Navigation:

Have convenient navigation in your App using sorting & filtering options. Also, keep the navigation bar/ toggle-menu as a sticky bar so that users did need to scroll to the top to access the menu.

#6. Language & Currency Support:

Based on the audiences & the countries that your business is serving, set your app in one or multiple languages as well as currencies. Catering global or regional audiences can be an effective way to increase sales.

#7. Offline Mode Accessibility:

The reason why apps stand out from the websites is their ability to be accessed in offline mode. Adding this functionality, while developing your eCommerce Mobile App, ensures that users can access previously loaded data (like wishlist, cart, previously loaded products & categories) even if there is no internet connection.

#8. Advanced Search Options:

Ease the task of searching & browsing products by adding advanced search options like Voice Search, Bar-Code Search & Image Search options.

#9. Payment Gateway Setup:

To cater to all kinds of customers, add multiple payment methods on the application. Some of the payment methods are debit/ credit cards, net banking, eWallets, Gift Cards, mobile banking, cryptocurrencies, cash-on-delivery, EMI, etc. Also, be sure to have secure payment gateways that are convenient to use as well.

#10. Checkout Optimization:

Add a simplified version of the checkout page, like one-page checkout with limited yet necessary entries. This aids the app users to shop without the hassle to go through lengthy checkout pages.

#11. Order Tracking & Shipment:

Develop your eCommerce Mobile App with efficient shipping methods & order tracking. The order tracking feature is what most online shoppers look for these days as it keeps them updated with the whereabouts & estimate of their ordered products. Also, in case of any shipment mishap, it’s easier for the customer support team to track down the fault using the order tracking feature.

#12. Returns, Exchange & Refunds:

Configure your eCommerce Mobile App to have options for returns, exchange & refunds. At KnowBand, we ensure that on the vendor panel/ admin panel, the merchants get full control of the products on which they want to enable/ disable the return or exchange options. Similarly, the modes of refunds are also configured so that admins & customers don’t face any glitch while sending/ receiving the refunds by desired payment methods.

#13. Security:

On every eCommerce platform, adding an extra layer of security is a must. Be sure to have all the relevant encryption & certificates to have your eCommerce App secure on both frontends as well as backend.

#14. Brand Uniqueness:

Don’t go for the pre-existing templates & styles as it may set your app off-brand. Have your own unique Mobile App design as it also helps in brand recognition & hence promotion.

#15. Push Notifications:

Set up Push Notifications using Firebase to drive more user engagement & retention. They are mostly used to inform the app users about upcoming offers, about their abandoned carts, price drops & a lot more. Push Notifications help reduce the cart abandonment rate & increase overall sales.

#16. Quick HomePage Editing:

Because of the nature of the eCommerce Industry, the homepage must undergo frequent changes designed to be in line with the new arrivals, trending items, sale & offers. So, be sure to have to feature quick-edit options for effectively modifying the home page. Also, such editing panels must be user friendly for the non-tech savvy admins as well.

#17. Chat Support & Chatbot Integrations:

Add chat support options in your eCommerce Mobile App to easily communicate with your customers. You can even add automated chatbots. These chat support options help resolve the issues your customers could be facing. Be sure to choose the right platform for your chat support.

#18. Live Synchronization With The Website:

If you also have an eCommerce website, both your app and website likely are to use the same database. This ensures Automatic Inventory Management & both the platforms remain synchronized in real-time with each other. Hence, changes made on one must instantly reflect on the other.

#19. Testing & Quality Assurance:

Upon the completion of the eCommerce Mobile Development task, have your developers thoroughly test & debug the app for better Quality Assurance.

#20. Option For Unlimited Customizations:

Like most businesses, you may want to customize your app in the future. So, make sure that your eCommerce Mobile App can undergo heavy modifications of any kind. Having the app updated according to the latest trends is a must-considered factor while eCommerce Mobile App Development.

Tag: eCommerce mobile app development