The chicken and egg problem is one of the most prominent problems of online business. The platform serves both sides of the market, that is, the supply side and the demand side. Satisfying both the aspects of the business scenario is a tricky affair, you need to take care of both the side in one […]
Month: August 2017
6 Prompt Tips for Creating an Effective Promotion Campaign on Prestashop
With the Holiday season just around the corner, it is high time for all the eCommerce store to gear up with their promotional and marketing strategies. Even though the business is not just dependent on the sales promotions, it is an essential aspect of building up the much-needed customer relation. This is not just a […]
Mondial Relay: Amplify Customer Satisfaction with Proactive Package Tracking option
Reducing the shipping cost are some of the main focus of the eCommerce business professionals in order to boost the sales. However, there are many other factors that contribute to it. Delivery tracking option is one of them. According to the result of a survey done on 1600 consumers, 79% of respondents considered the ability […]
Redsys: How it turned into a Boon for the eCommerce Businesses?
Every online transaction involves the integration of a seamless and secure payment gateway. The payment gateway directly affects the success rate of online trading. The traditional ways of payments through cheques and other offline channels is lengthy and tiring for the modern tech-savvy customers. This is the reason that payment gateways have gained popularity in […]
5 Checkout optimization that can Reduce Abandoned Carts and Boost Sales
As per a data shared by Business Insider, the U.S. online shoppers, in particular, are abandoning their carts during the payment phase. This is a common scenario on both desktop and mobile platforms. Here are some of the phases according to the survey from where the users tend to leave the cart without completing the […]
Prestashop Facebook Store Addon by Knowband – User Manual
1.0 Introduction Having a Facebook store is one of the intelligent ways to hike your business growth. One of the best steps to recognize your business globally is to step into a social community, one amongst them is Facebook. It allows you to seek attention of your new audiences and thereby generate more customers for the store. […]
One-page Checkout for eCommerce Stores, Is It a One Stop Solution for All Your Issues?
Here at Knowband, we get questions from all our clients looking to boost their checkout conversion rate, if they should switch to a one-page checkout? Their aim with the question is simple; they want to get more check-out page conversions, fewer cart abandonment, and more sales. We respond by always saying this, “It depends”. It […]
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