Best eCommerce platforms for starting a multi-vendor marketplace

The eCommerce world has started shifting its base towards the multi vendor  model  in the  past few  years. The  traditional inventory model which used  to be the king some while ago is now becoming a choice of lesser  importance. The reason for which it is cited in the nature  and scope  of the multi vendor model which fits in with the aspirations of the eCommerce world.  Being mutually beneficial and inclusive in nature, it not only caters to the demand of sellers, but also brings delight to the customers by  providing a wide range  to choose from.The importance of having a multi vendor platform for an e-commerce website is what that cannot be bogged down.E-Commerce platforms have made the path of getting an online store so easy today. Best thing is most of these platforms are open-source and you don’t have to pay a penny for using them to build your eCommerce site.A ready made eCommerce site, what could be better than this?-a ready made marketplace site, perhaps?

As a result, the developers around the globe have come up with various solutions that allow the inventory model website owners to convert their site to a multi-vendor marketplace.

Top eCommerce platforms that can be easily used for developing a marketplace by a simple module installation.

1. Magento


With currently more than 251,287 live eCommerce stores running on the Magento platform, it is one of the top-most eCommerce platforms worldwide. With almost 25% of the total market share of eCommerce platforms, Magento is popular brand that powers many other top brands like Burger King, Huawei, Pepe Jeans & Liverpool F.C etc.

Magento is an Open-Source platform, and certainly an ideal platform to build an eCommerce site, especially a multi-vendor marketplace. However, despite Magento poses a number of suitable features built-in for B2B eCommerce, it cannot be used as a multi-vendor platform in it default form.

Fortunately, because of high end flexibility and massive scalability, Magento can be introduced to the multi-vendor features by installing the Marketplace extension.

The Magento Multi vendor marketplace extension is a custom solution developed by certified Magento developers. By simply installing this extension you can convert your existing inventory based Magento store to a ready-made marketplace site. It introduces some new features to the Magento platform which facilitate the operation of a marketplace site. These extra features include the:

  • Management for seller account registration

Management for seller account registration

  • Management for seller account approval and declination

Management for seller account approval and declination

  • Management for different shops by different sellers

Management for different shops by different sellers

  • Management for Product upload by sellers

Management for Product upload by sellers

  • Management for Seller product approval or declination

All product approval request list

  • Management for Marketplace Commissions, and much more.

Management for Marketplace Commissions

In addition to these features there are several other features that you can check on the extension’s demo from the link given above. Moreover, there are also Marketplace Addons for this extension which can be used to add some more advanced features to your marketplace site.   You should Read “Ingredients for starting a Marketplace site on Magento” for more knowledge about Marketplaces on Magento platform.

2. PrestaShop


PrestaShop is one of the top eCommerce platforms in European nations, which is also getting popular across the globe these days. If you are a PrestaShop store owner, and thinking about owning a Marketplace site, you are on a right path. With the extraordinary flexibility and superb community support PrestaShop is always the best choice for developing a marketplace site. Like Magento, PrestaShop does not support the multi-vendor feature by default. However, with the highly active PrestaShop community, nothing is impossible on this platform. The PrestaShop Marketplace Module developed by the expert community developers makes the conversion of a PrestaShop store into a marketplace site so easy. You just need to spare a minute to install the Marketplace module on your store, and bingo, you own a marketplace site now.

Here is the detailed account of some excellent functionalities that are offered by this PrestaShop module:

  • Provides better control over seller accounts-

As a store admin, you have the full control over the management of various seller accounts on your marketplace store. You can manage and monitor the list of vendors in a coherent manner. Apart from this, you can also view the list of all the sellers on your marketplace store.

Marketplace General Settings

  • Authority to accept/reject the seller’s request-

One of the remarkable feature of this Marketplace module is the freedom to store admin to accept or reject the seller’s requests for adding products on their marketplace store. Before that every seller has to create a seller account on the marketplace which can be either approved or disapproved by the marketplace admin.

  • Manages the commission rates for the multiple vendors-

Order Wise Admin Commissions

Store admin can smoothly manage the commission rates for various vendors based on a global percentage basis or can even set commission rates for individual sellers.

  • Ability to restrict product categories for multiple sellers-

Store admin can decide the number of product categories that can be used for product addition by multiple sellers. Sellers are allowed to upload the products under the allowed categories only.

  • Easy management of the seller’s account on front-

Registered sellers get a seller panel to manage their Marketplace shops on the front end itself. It’s the best way to save the sellers from the tricky back-office panel and provide the easiest and customized management controls on the front itself.

management of the seller’s account

In addition to these features, there are separate control for Vendors to manage their shops. Moreover, this module is also backed by several Marketplace Addons that can be used to extend it’s features.

 3. WooCommerce

WooCommerce is definitely the solution for all the business minds around who are planning to have their own marketplace. WooCommerce, however, is a plugin that converts a WordPress powered site into an eCommerce store. While this platform has powers over 4,00,000+ sites, WooCommerce is ideal for creating a multi vendor site as well.

Here are some of the key features this platforms that can take your business to new heights:

  • It has reduced the cost of inventory management. Thus, managing the digital and physical stock becomes effortless.
  • The CMS platform comes with a bundle of payment methods like COD, PayPal, BACS and others.
  • The multiple shipping methods enables you to manage the logistics with greater ease.
  • You can run complex marketing strategies with this intuitive interface. Moreover, WooCommerce can even be used to sell affiliate products.
  • Other than this, it supports all type of products, simple, bundled, virtual, configurable and others. Your third-party sellers can effortlessly list their products on your sites.

In the quest of choosing the best CMS platform for creating a multi-vendor marketplace, WooCommerce is definitely a prominent name for you. However, Magento and WooCommerce are having a cut-throat competition in the egg-and-spoon race. If you are over the edge in picking up one, then, here are some points that can help you out in making a decision.


WooCommerce is user-friendly and easy-to-use. For a non-techie who is planning to make it big in the eCommerce industry, WooCommerce can definitely be a solution. On the other hand, Magento requires advanced coding skills. Managing the store might become difficult without delving into code changes.

Magento allows you to operate multiple stores from a single back-end. However, WooCommerce doesn’t offer the multi-store functionality.

Magento is specifically designed for eCommerce, so, it is ideal for large enterprise. While WooCommerce is perfect for all size of the organization. Having said this, it should be taken into account that when you talk about a multi-vendor setup, the business expansion is the ultimate result. Hence, in the long run, Magento definitely has an edge over the other platforms.

4. OpenCart


Opencart is another open source CMS platform that may do wonders for you while creating a standard online marketplace. OpenCart offers a feature-rich interface along with powerful catalog functionality. OpenCart offers an enormous range of plugins to optimize the UI and UX of your site. The user-friendly and easy-to-use interface makes OpenCart the best CMS platform for creating a marketplace, especially, for the store owners who do not have much technical knowledge.

Additionally, upgrading the OpenCart store into an online marketplace with the OpenCart marketplace plugin is effortless as well.


The vendors get an easy way of registering as a seller of the site and manage their profile. They can list the products from the dashboard and track/manage the inventory at a single button-click.

The store admin can manage every single seller and their products from the back-end of the OpenCart multi vendor marketplace extension.


The ease of tracking is coupled with effective commission management. The admin can fix the commission to be charged to the sellers. The amount fixed will be automatically deducted from the total earning of the sellers.

5. Magento 2


Online business is growing everyday so to match it more efficient and structured platforms are required. Magento 2, the upgraded version,is a suitable platform for both medium and large sized eCommerce stores.It can work well with both HHVM and PHP7 that make eCommerce user friendly.
Magento 2 offers more seamless and effortless user experience as the catalogue and web pages opens more quickly. Moreover, Magento 2  offers more flexibility and adaptability to meet all types of customers requirements. Magento 2 offers more flexibility in terms  of  secure  checkout procedure. Customers can easily logout in guest mode without being concerned about passwords. With Magento 2, videos can be  added on the main page just by adding the video link, title and a short description.

Final Words

The choice of the CMS platforms should depend on your business requirement. No matter what you choose, make sure that the multi vendor marketplace extensions makes the management and tracking effortless for you.

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Joe Parker

We boast of the best in the industry plugins for eCommerce systems and has years of experience working with eCommerce websites. We provide best plugins for platforms like - Magento, Prestashop, OpenCart and Shopify . We also provide custom module development and customization services for the website and modules..

One thought on “Best eCommerce platforms for starting a multi-vendor marketplace

  1. Hey Joe!
    I was really very confused between these different platforms to start my eCommerce website. After reading this article, all my doubts are cleared and now I am able to choose the perfect platform wisely. Thanks, Joe for such an amazing article.

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