Web Push Notification is a widely adopted method used by eCommerce merchants to reach out to the prospects and drive more conversions. It creates a communication channel between the brand and the customers to deliver important or useful information to the latter. Through this article, we will try to understand the tactics behind using Web Push […]
Author: Manish Barthwal
8 Simple Tips to Reduce Product Returns in eCommerce
Returns are a part of the e-commerce space. If you run an eCommerce website, you will have to deal with the horror of product returns. As per the return rate stats collected by Invesp, at least 30% of the products ordered online are returned. Though eCommerce returns cannot be eradicated, it can be controlled. In […]
One Page Checkout vs Multi-Page Checkout
The success of your eCommerce business does not depend on how many people visit your website but on how many of them convert. The more conversions you get, the more revenue you make and it majorly depends on your checkout page. Which checkout process do you follow? One Page Checkout or Multi-Page Checkout? Customers desire […]
11 Checkout Page Optimization Practices to Increase Conversions
This article revolves around Checkout optimization and provides you with 11 effective ways to optimize your eCommerce Checkout and bring more conversions. Out of all the elements in an eCommerce website, the checkout page surpasses every other factor in terms of importance. It is the page that brings you conversions or you can say it […]
Pagination vs Infinite Scrolling
Pagination or Infinite Scrolling, which would be better? This thought has struck website owners many times and they still get stuck in a dilemma when it comes to choosing between any one of the UX patterns for their website. In this article, I will share deep insights into both these processes and help you choose […]