Knowband Blog | Ecommerce Modules

OpenCart AMP (Accelerated Mobile Page) Extension

“OpenCart AMP Extension reduces the page load time of your website in mobile devices and offers faster loading to enhance the experience of your mobile users”

According to a report by Invesp, more than 2 billion people use their mobile devices for online shopping, globally. Also, as per Statista, 53.9% of all U.S retail e-commerce is expected to be generated via m-commerce, by 2021.

Mobile Commerce or M-commerce looks promising to be a dominating e-commerce force in the upcoming years. With the increase in the number of mobile users, e-retailers have started looking out for ways to optimize their e-commerce website for mobile and one such way is the implementation of Google AMP.

What is Google AMP?

Accelerated Mobile Pages or AMP is an initiative by Google that is designed to offer faster loading of web pages on mobile devices.

Data from KISSmetrics reveals that if a website takes more than 3 seconds to load, 40% of people are likely to abandon the page, resulting in an increased bounce rate. This is where AMP comes in handy.

AMP for OpenCart

An AMP-enabled web page or website is the topmost priority for a customer when they are looking for any info on the search results.

OpenCart AMP (Accelerated Mobile Pages) Extension optimizes your website and converts your website pages into flexible mobile pages when browsed via a mobile device, and delivers content quickly. It gets rid of all the clunky elements from your website and displays only the relevant content. OpenCart Accelerated Mobile Pages is a powerful mobile optimization tool that helps you index your mobile pages faster.

Features of OpenCart AMP Extension

1. Home Page AMP

OpenCart Google AMP module helps you implement the AMP functionality on the Homepage of your website.

You can display a custom text on the Home Page and select whether you want to display it on the top or bottom.

Display Featured Products, Bestsellers, New Arrivals on your Home page.

Choose a minimum number of featured products, best sellers, new arrivals that you want to display.

Display featured products, best sellers, new arrivals in a carousel mode.

 

You can also add videos from YouTube, Vimeo, DailyMotion and display them on your Home Page. Videos can be set to autoplay.

OpenCart AMP extension allows you to display Instagram or Twitter feed on the Home Page.

2. Category Page AMP

Implement Google AMP on your category page and allow quick navigation to your users through the listed categories.

Create a custom text for the category page and select the display position.

3. Product Page AMP

Implement AMP on your product pages with the help of the OpenCart AMP module.

Create a custom text for the product page and select the display position.

Display product reviews and related products.

4. CMS Page AMP

Implement AMP on CMS (Content Management System) pages and optimize the website content for mobile users.

5. Customize the Look and Feel for the Mobile Devices

Try out different color options and make your AMP-enabled website appealing in front of mobile users. Google AMP OpenCart consists of a “look and feel” tab, from where you can customize the website appearance accordingly.

6. Add your Social Media Pages

You can add your social media pages to your AMP-enabled website. With the OpenCart AMP extension, you can add your Facebook page, LinkedIn Page, Instagram account, Twitter account, Pinterest account, and Tumblr account, etc.

7. Enable Google Analytics, Google AdSense, and Facebook Pixel

You can link your Google Analytics ID to track the performance of AMP pages. Similarly, you can link the Google AdSense and Facebook pixel id.

Apart from these features, you can

Upload your website logo and adjust its width and height

Upload a banner for featured products, best sellers, and new arrivals.

Create your cookie consent message

Select the number of products to be displayed on a single page.

AMP for OpenCart FAQ

Ans: Yes, the module does not get affected by the Journal theme. The UI of the AMP pages will remain the same as configured. (Independent of the site theme).

Ans: No, it does not require any coding to set up. 

Ans: Yes, with the Accelerated Mobile Pages, the home page design can be customized. Admin can change the banners, colors, look and feel and add featured images of the home page. 

Ans: Yes, the OpenCart AMP extension is multi-lingual and works well with all the languages.

Ans: It is very easy to embed Twitter and Instagram profiles on the AMP extension. Check out the admin demo for the same.

Ans: Yes, the extension is compatible with any website including the marketplaces.

You can purchase the OpenCart AMP Extension from:

OpenCart Marketplace 

KnowBand Store 

Final word

Since AMP provides instant loading, the bounce rate of your website decreases. OpenCart AMP extension helps you gain excellent conversions from mobile devices which otherwise could have been lost due to the poor page load speed. By speeding up the website load time, AMP will push your site above in the mobile search engine rankings. It will enhance the user experience and increase your website visibility.

Try out the OpenCart AMP Extension today! If you have any queries regarding this extension, feel free to ask in the comments below or you can raise a ticket at support@knowband.com

Also read:

Benefits of Google AMP for E-Commerce

Benefits of Google Accelerated Mobile Pages (AMP) for eCommerce