{"id":22866,"date":"2018-11-23T07:45:53","date_gmt":"2018-11-23T07:45:53","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=22866\/"},"modified":"2020-08-26T10:23:09","modified_gmt":"2018-11-23T11:10:03","slug":"how-to-track-visitors-data-on-magento","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/magento-tutorials\/how-to-track-visitors-data-on-magento\/","title":{"rendered":"How to Track Visitor\u2019s Data on Magento?"},"content":{"rendered":"<p style=\"text-align: justify;\">Magento is one of the most powerful open source e-commerce platform based on PHP. One of its powerful features is user activity logging system. By using user\u2019s data we can analyze the customers\/visitors behaviour which ultimately helps in business. For example, if we know that the customers are frequently visiting a particular section of a category then you can run the campaign to increase the conversion rate in terms of an order placed on your Magento store.<\/p>\n<p style=\"text-align: justify;\">Magento has a dedicated module <strong>Mage_Log<\/strong> to store the log of the customer\/visitor.<\/p>\n<p>It mainly stores the following data<\/p>\n<p>1.Customers who logged in<br \/>\n2.Current Visitors<br \/>\n3.Past Visitors<br \/>\n4.Details like IP, First visit, Last visit etc<\/p>\n<p style=\"text-align: justify;\">Two main tables in which data is stored are<\/p>\n<p>1.log_customer<br \/>\n2.log_visitor<\/p>\n<p style=\"text-align: justify;\">Every time a user visits the store the Magento generates a <strong>visitor_id<\/strong> and store it in a <strong>log_visitor<\/strong> table. When a registered customer visits the store using their credentials then a <strong>log_customer<\/strong> table is updated.<\/p>\n<p style=\"text-align: justify;\">One can enable or disable logging option from Magento admin panel. Steps to do so are<\/p>\n<p style=\"text-align: justify;\">Go to<\/p>\n<p><strong>System\u00a0-&gt;\u00a0Configuration\u00a0-&gt;\u00a0System\u00a0-&gt;\u00a0Log<\/strong><\/p>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Dashboard.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22869 size-medium\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Dashboard-300x151.png\" alt=\"Magento Admin Panel\" width=\"300\" height=\"151\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Dashboard-300x151.png 300w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Dashboard.png 623w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Sysytem-Info.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22868 size-medium\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Sysytem-Info-300x157.png\" alt=\"Magento System \" width=\"300\" height=\"157\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Sysytem-Info-300x157.png 300w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Sysytem-Info.png 499w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22867 size-medium\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-300x140.png\" alt=\"Magento Configuration\" width=\"300\" height=\"140\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-300x140.png 300w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento.png 623w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">We can get visitor\u2019s data using the following code<\/p>\n<p style=\"text-align: justify;\"><strong>$visitor_data = Mage::getSingleton(&#8216;core\/session&#8217;)-&gt;getVisitorData();<\/strong><\/p>\n<p style=\"text-align: justify;\">Here $visitor_data will return an array of the customer\/visitor information which is stored in the session<\/p>\n<pre class=\"brush: actionscript3; gutter: true\">Array\r\n(\r\n[] =&gt;\r\n[server_addr] =&gt; 197777237\r\n[remote_addr] =&gt; 197777237\r\n[http_secure] =&gt;\r\n[http_host] =&gt; www.testmage1.com\r\n[http_user_agent] =&gt; Mozilla\/5.0 (X11; Linux x86_64) AppleWebKit\/537.36 (KHTML, like Gecko) Chrome\/68.0.3440.84 Safari\/537.36\r\n[http_accept_language] =&gt; en-US,en;q=0.9\r\n[http_accept_charset] =&gt;\r\n[request_uri] =&gt; \/test\r\n[session_id] =&gt; njt3e2cc4g5c85o8gccnjs1ep3\r\n[http_referer] =&gt;\r\n[first_visit_at] =&gt; 2018-11-22 14:42:15\r\n[is_new_visitor] =&gt;\r\n[last_visit_at] =&gt; 2018-11-22 14:42:20\r\n[visitor_id] =&gt; 19\r\n)\r\n<\/pre>\n<p>If you need some specific data like the first visitor last visit time then you can use its model too<\/p>\n<pre class=\"brush: actionscript3; gutter: true\">echo $firstVisitAt = Mage::getModel(&#039;log\/visitor&#039;)-&gt;getFirstVisitAt();\r\necho $lastVisitAt = Mage::getModel(&#039;log\/visitor&#039;)-&gt;getLastVisitAt();<\/pre>\n<p style=\"text-align: justify;\">Hope this will help you in tracking visitor\u2019s data on your Magento store. Happy Coding:)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Magento is one of the most powerful open source e-commerce platform based on PHP. One of its powerful features is user activity logging system. By using user\u2019s data we can analyze the customers\/visitors behaviour which ultimately helps in business. For example, if we know that the customers are frequently visiting a particular section of a [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[6],"tags":[8071,8072,8063,8065,8064,8070],"class_list":["post-22866","post","type-post","status-publish","format-standard","hentry","category-magento-tutorials","tag-magento-1-visitors-tracking","tag-magento-visitors-data-tracking","tag-track-visitors-data-on-magento","tag-track-visitors-information","tag-track-visitors-information-on-magento","tag-visitors-tracking-in-magento-1"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Magento Track visitor\u2019s data : Knowband Blog<\/title>\n<meta name=\"description\" content=\"Magento is one of the most powerful open source e-commerce platform based on PHP. By using user\u2019s data we can analyze the customers\/visitors behavior which ultimately helps in business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/magento-tutorials\/how-to-track-visitors-data-on-magento\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Magento Track visitor\u2019s data : Knowband Blog\" \/>\n<meta property=\"og:description\" content=\"Magento is one of the most powerful open source e-commerce platform based on PHP. By using user\u2019s data we can analyze the customers\/visitors behavior which ultimately helps in business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.knowband.com\/blog\/magento-tutorials\/how-to-track-visitors-data-on-magento\/\" \/>\n<meta property=\"og:site_name\" content=\"Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Knowband\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-23T07:45:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-11-23T11:10:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2018\/11\/Magento-Dashboard.png\" \/>\n\t<meta property=\"og:image:width\" content=\"623\" \/>\n\t<meta property=\"og:image:height\" content=\"313\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Prashant Kumar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@KnowbandPlugin\" \/>\n<meta name=\"twitter:site\" content=\"@KnowbandPlugin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Prashant Kumar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/\"},\"author\":{\"name\":\"Prashant Kumar\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#\\\/schema\\\/person\\\/04499d0d3f542a4f42182b91f772986c\"},\"headline\":\"How to Track Visitor\u2019s Data on Magento?\",\"datePublished\":\"2018-11-23T07:45:53+00:00\",\"dateModified\":\"2018-11-23T11:10:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/\"},\"wordCount\":276,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/Magento-Dashboard-300x151.png\",\"keywords\":[\"Magento 1 visitors tracking\",\"magento visitors data tracking\",\"Track Visitor's Data on Magento\",\"track Visitor's information\",\"track Visitor's Information on Magento\",\"visitors tracking in Magento 1\"],\"articleSection\":[\"Magento Tutorials\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/\",\"url\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/\",\"name\":\"How to Magento Track visitor\u2019s data : Knowband Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/magento-tutorials\\\/how-to-track-visitors-data-on-magento\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/Magento-Dashboard-300x151.png\",\"datePublished\":\"2018-11-23T07:45:53+00:00\",\"dateModified\":\"2018-11-23T11:10:03+00:00\",\"description\":\"Magento is one of the most powerful open source e-commerce platform based on PHP. 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