{"id":833865,"date":"2025-12-17T10:46:41","date_gmt":"2025-12-17T10:46:41","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=833838\/"},"modified":"2025-12-22T09:34:19","modified_gmt":"2025-12-22T09:34:19","slug":"lebrun-prestashop-mobile-app-case-study","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/pt-br\/case-study\/lebrun-prestashop-mobile-app-case-study\/","title":{"rendered":"Lan\u00e7amento do aplicativo m\u00f3vel do Lebrun: do conceito \u00e0 realidade em poucas semanas."},"content":{"rendered":"<p><span style=\"font-weight: 400;\">A Lebrun, fornecedora francesa l\u00edder de utens\u00edlios de cozinha, copos, artigos de mesa e equipamentos profissionais de alta qualidade, \u00e9 uma parceira confi\u00e1vel para restaurantes, hot\u00e9is e empresas de catering em toda a Fran\u00e7a. Com uma ampla gama de produtos, desde elegantes copos e talheres at\u00e9 utens\u00edlios e itens essenciais para a cozinha, a Lebrun orgulha-se de fornecer solu\u00e7\u00f5es dur\u00e1veis, confi\u00e1veis \u200b\u200be de n\u00edvel profissional, adaptadas \u00e0s necessidades do setor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para atender \u00e0 crescente demanda por f\u00e1cil acesso e simplificar o processo de compra para seus clientes, a Lebrun fez uma parceria com a Knowband para desenvolver um aplicativo m\u00f3vel usando <\/span><a href=\"https:\/\/addons.prestashop.com\/en\/mobile-app-builder\/29188-knowband-android-and-ios-mobile-app-builder.html\"><span style=\"font-weight: 400;\">Prestashop Mobile App Builder<\/span><\/a><span style=\"font-weight: 400;\">O aplicativo m\u00f3vel facilita a navega\u00e7\u00e3o dos clientes pelos produtos, a realiza\u00e7\u00e3o de pedidos e o gerenciamento do estoque, com acesso r\u00e1pido ao cat\u00e1logo, atualiza\u00e7\u00f5es de estoque em tempo real e uma experi\u00eancia de compra descomplicada.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Essa colabora\u00e7\u00e3o demonstra como uma plataforma de desenvolvimento de aplicativos m\u00f3veis ajudou a Lebrun a operar com mais efici\u00eancia.<\/span><\/p>\n<h2><b>Desafios iniciais enfrentados por Lebrun<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Com o tempo, Lebrun percebeu uma queda na intera\u00e7\u00e3o dos clientes em sua loja online.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mais usu\u00e1rios acessavam o site por meio de smartphones e tablets. Embora o site fosse funcional, n\u00e3o atendia plenamente \u00e0s expectativas dos usu\u00e1rios profissionais que exigiam velocidade, simplicidade, f\u00e1cil acesso e efici\u00eancia.<\/span><\/p>\n<h2><b>Principais desafios:<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Um n\u00famero crescente de usu\u00e1rios de dispositivos m\u00f3veis apresenta taxas de convers\u00e3o mais baixas em compara\u00e7\u00e3o com os usu\u00e1rios de computadores.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A necessidade de uma experi\u00eancia de compra mais r\u00e1pida e intuitiva para pedidos recorrentes.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Capacidade limitada de interagir diretamente com os clientes por meio de canais de comunica\u00e7\u00e3o que priorizam dispositivos m\u00f3veis.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dificuldade em incentivar pedidos repetidos frequentes de clientes profissionais.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">O desejo de fortalecer a presen\u00e7a da marca e a fidelidade dos clientes existentes.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Atualmente, a maioria dos clientes prefere usar um aplicativo m\u00f3vel em vez de um site.<\/span><\/li>\n<\/ul>\n<h2><b>Parceria com a Knowband<\/b><\/h2>\n<p data-start=\"128\" data-end=\"381\">Para enfrentar esses desafios, a Lebrun fez uma parceria com a Knowband para acelerar o lan\u00e7amento de seu aplicativo m\u00f3vel. Como resultado, oferecemos o Prestashop Mobile App Builder, uma solu\u00e7\u00e3o projetada para tornar o com\u00e9rcio m\u00f3vel simples e eficiente para propriet\u00e1rios de lojas Prestashop.<\/p>\n<p data-start=\"383\" data-end=\"582\">O objetivo principal era transformar a loja Lebrun existente em um aplicativo m\u00f3vel totalmente funcional e de alto desempenho, mantendo, ao mesmo tempo, uma integra\u00e7\u00e3o perfeita com a loja.<\/p>\n<p class=\"gt-block\" data-start=\"584\" data-end=\"907\">Para conseguir isso, o <a href=\"https:\/\/www.knowband.com\/prestashop-mobile-app-builder\">Complemento do Prestashop Mobile App Builder<\/a> Isso permitiu que a Lebrun lan\u00e7asse um aplicativo m\u00f3vel nativo, sincronizando-o diretamente com o painel administrativo do Prestashop. Consequentemente, isso garantiu atualiza\u00e7\u00f5es em tempo real para produtos, pre\u00e7os, disponibilidade de estoque e contas de clientes, sincronizando perfeitamente os dados do site para o aplicativo m\u00f3vel.<\/p>\n<div class=\"mceTemp\"><\/div>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-833839 aligncenter\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-2.jpg\" alt=\"O aplicativo de compras m\u00f3vel Lebrun foi lan\u00e7ado usando o Knowband Prestashop Mobile App Builder, demonstrando uma transi\u00e7\u00e3o r\u00e1pida do conceito ao aplicativo m\u00f3vel em funcionamento.\" width=\"760\" height=\"550\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-2.jpg 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-2-300x217.jpg 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<p data-start=\"909\" data-end=\"1175\">Al\u00e9m disso, todo o processo de cria\u00e7\u00e3o e lan\u00e7amento do aplicativo m\u00f3vel foi extremamente simples. Primeiro, Lebrun instalou o m\u00f3dulo Mobile App Creator no painel administrativo do Prestashop. Imediatamente ap\u00f3s a instala\u00e7\u00e3o, aplicativos de demonstra\u00e7\u00e3o estavam dispon\u00edveis para testes.<\/p>\n<p class=\"gt-block\" data-start=\"128\" data-end=\"381\"><b>O impacto do aplicativo m\u00f3vel da KnowBand nos neg\u00f3cios da Lebrun<\/b><\/p>\n<p><b>Aplicativos nativos para iOS e Android<\/b><span style=\"font-weight: 400;\"> Para a loja de Lebrun, para que os clientes possam comprar facilmente em qualquer dispositivo.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><b>Sincroniza\u00e7\u00e3o em tempo real<\/b><span style=\"font-weight: 400;\"> Com a loja existente, \u00e9 importante manter os produtos, pre\u00e7os e estoque sempre atualizados.<\/span><\/p>\n<p><b>Login seguro e acesso \u00e0 conta<\/b><span style=\"font-weight: 400;\"> Para clientes B2B e B2C.<\/span><\/p>\n<p><b>Pesquisa r\u00e1pida de produtos<\/b><span style=\"font-weight: 400;\"> e navega\u00e7\u00e3o f\u00e1cil, mesmo com um cat\u00e1logo extenso de itens.<\/span><\/p>\n<p><b>Processo de finaliza\u00e7\u00e3o de compra simplificado e tranquilo<\/b><span style=\"font-weight: 400;\">Assim como o site.<\/span><\/p>\n<p><b>Sincroniza\u00e7\u00e3o autom\u00e1tica de todos os m\u00e9todos de envio e pagamento.<\/b><span style=\"font-weight: 400;\">, para que nada passe despercebido.<\/span><\/p>\n<p><b>Notifica\u00e7\u00f5es push<\/b><span style=\"font-weight: 400;\"> Para atualiza\u00e7\u00f5es de pedidos, promo\u00e7\u00f5es e an\u00fancios importantes.<\/span><\/p>\n<p><b>Marca e design<\/b><span style=\"font-weight: 400;\"> combinava com a identidade profissional de Lebrun para um visual consistente.<\/span><\/p>\n<p><b>Implementa\u00e7\u00e3o f\u00e1cil e eficiente<\/b><span style=\"font-weight: 400;\">, permitindo que o aplicativo entre em funcionamento rapidamente, sem grandes altera\u00e7\u00f5es t\u00e9cnicas ou trabalho extra de desenvolvimento.<\/span><\/p>\n<div class=\"module_in_content_container\">\n<div class=\"module_content\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"module_image\" src=\"https:\/\/cdn.knowband.com\/image\/cache\/data\/plugin_logo\/mobile-app-opencart-plugin-500-x-500-740x740.webp\" alt=\"Integre o chatbot de IA do Prestashop hoje mesmo.\" width=\"100\" height=\"100\" \/><\/p>\n<div class=\"module_content_part\">\n<h3 class=\"title\">Quer lan\u00e7ar seu aplicativo m\u00f3vel?<\/h3>\n<p>Descubra o Construtor de Aplicativos M\u00f3veis do Opencart e publique seu aplicativo em apenas uma semana! Crie, personalize e lance sua loja m\u00f3vel sem esfor\u00e7o.<\/p>\n<p><a class=\"link_2_to_module\" style=\"display: inline-block; color: #f36!important;\" href=\"https:\/\/www.knowband.com\/opencart-mobile-app-builder\" target=\"_blank\" rel=\"noopener\"><span class=\"read-more\">Integre-se hoje mesmo!<\/span><br \/>\n<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2><b>Implementa\u00e7\u00e3o e lan\u00e7amento do aplicativo Lebrun<\/b><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-833840 aligncenter\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-3.jpg\" alt=\"Lan\u00e7amento do aplicativo m\u00f3vel do Lebrun: do conceito \u00e0 realidade em semanas com a Knowband\" width=\"760\" height=\"550\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-3.jpg 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2025\/12\/Lebruns-Mobile-App-Launch_-From-Concept-to-Reality-in-Weeks-3-300x217.jpg 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">O aplicativo m\u00f3vel foi projetado para complementar a loja virtual existente da Lebrun. Dessa forma, os clientes podiam fazer login usando suas credenciais, acessar pre\u00e7os personalizados e realizar pedidos com o m\u00ednimo de esfor\u00e7o. Com a ajuda do Criador de Aplicativos M\u00f3veis da Knowband, o design do aplicativo, focado em desempenho, reduziu significativamente os tempos de carregamento em compara\u00e7\u00e3o com a experi\u00eancia na web m\u00f3vel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As notifica\u00e7\u00f5es push foram introduzidas como um novo canal de comunica\u00e7\u00e3o, permitindo \u00e0 Lebrun informar os clientes sobre confirma\u00e7\u00f5es de pedidos, atualiza\u00e7\u00f5es de entrega, ofertas especiais e produtos rec\u00e9m-dispon\u00edveis.\u00a0<\/span><\/p>\n<h2><b>Como a KnowBand gerou um impacto real nos neg\u00f3cios<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ap\u00f3s o lan\u00e7amento dos aplicativos m\u00f3veis para Android e iOS, a Lebrun observou melhorias not\u00e1veis \u200b\u200bem \u00e1reas-chave de desempenho:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Melhoramos a taxa de convers\u00e3o em dispositivos m\u00f3veis para clientes.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Maior reten\u00e7\u00e3o de clientes, especialmente entre aqueles que fazem pedidos repetidos com frequ\u00eancia.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Aumento na frequ\u00eancia de pedidos, j\u00e1 que a reposi\u00e7\u00e3o de pedidos se tornou mais r\u00e1pida e conveniente.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Maior engajamento do cliente por meio de notifica\u00e7\u00f5es push oportunas.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Por \u00faltimo, mas n\u00e3o menos importante, maior visibilidade da marca, com o aplicativo m\u00f3vel do Lebrun se tornando um aplicativo permanente em seus celulares.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Portanto, o <\/span><a href=\"https:\/\/www.knowband.com\/blog\/user-manual\/prestashop-mobile-app-builder\/\"><span style=\"font-weight: 400;\">Aplicativo m\u00f3vel Prestashop para Android e iOS <\/span><\/a><span style=\"font-weight: 400;\">tornou-se um fator-chave para as convers\u00f5es, integrando-se perfeitamente \u00e0 loja virtual existente e apoiando os objetivos de crescimento B2B da Lebrun.<\/span><\/p>\n<p><b>\u201cCom o PrestaShop Mobile App Builder, agora podemos oferecer uma experi\u00eancia de pedidos via celular mais r\u00e1pida e conveniente. O aplicativo se integra perfeitamente \u00e0 nossa loja e fortalece nosso relacionamento com os clientes\u201d, afirmou a equipe Lebrun.<\/b><\/p>\n<h2><b>Conclus\u00e3o<\/b><\/h2>\n<p>Ao utilizar o m\u00f3dulo PrestaShop Mobile App Builder da KnowBand, a Lebrun transformou com sucesso seu site profissional em um poderoso aplicativo m\u00f3vel. O aplicativo n\u00e3o apenas melhorou o desempenho geral, como tamb\u00e9m fortaleceu a fidelidade do cliente e atendeu com efic\u00e1cia \u00e0s necessidades em constante evolu\u00e7\u00e3o dos compradores B2B. Se voc\u00ea administra uma empresa e deseja expandir seu site com um aplicativo m\u00f3vel, n\u00f3s temos a solu\u00e7\u00e3o ideal, seja sua loja em OpenCart, PrestaShop, WooCommerce ou Magento 2.<\/p>\n<p><b>Comece hoje:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Explore o nosso <\/span><a href=\"https:\/\/www.knowband.com\/mobile-app\/\"><span style=\"font-weight: 400;\">construtores de aplicativos m\u00f3veis<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Estenda a m\u00e3o para <\/span><a href=\"mailto:support@knowband.com\"><b>support@knowband.com<\/b><\/a><span style=\"font-weight: 400;\">Nossa equipe est\u00e1 pronta para te ajudar.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"> Confira o <\/span><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.lebrun.androidapp&amp;hl=en_IN\"><b>Aplicativo Lebrun<\/b> <\/a><span style=\"font-weight: 400;\">E imagine a pr\u00f3xima hist\u00f3ria de sucesso sendo a sua!<\/span><\/p>\n<p><strong>Saiba Mais<\/strong><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"hCBw6hDL6L\"><p><a href=\"https:\/\/www.knowband.com\/blog\/prestashop-blog\/gear-up-2026-with-next-gen-ai-content-generator-plugin\/\">Gear Up for 2026 with the Next-Gen Knowband AI Content Generator Plugin<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Gear Up for 2026 with the Next-Gen Knowband AI Content Generator Plugin&#8221; &#8212; Knowband Blog | Ecommerce Modules\" src=\"https:\/\/www.knowband.com\/blog\/prestashop-blog\/gear-up-2026-with-next-gen-ai-content-generator-plugin\/embed\/#?secret=CWvF6GymsM#?secret=hCBw6hDL6L\" data-secret=\"hCBw6hDL6L\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Lebrun, fornecedora francesa l\u00edder de utens\u00edlios de cozinha, copos, artigos de mesa e equipamentos profissionais de alta qualidade, \u00e9 uma parceira confi\u00e1vel para restaurantes, hot\u00e9is e empresas de catering em toda a Fran\u00e7a. Com uma ampla gama de produtos, desde elegantes copos e talheres at\u00e9 utens\u00edlios e itens essenciais para a cozinha, a Lebrun [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":833937,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[3267,5856,3271],"tags":[33160,9264,38050,38049,32169,27877,42647,33161,33129,33628,33158,33157,38052,38051,38053,42648,32170,33190,33189,33159,33624,757],"class_list":["post-833865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aplicativo-movel","category-case-study","category-prestashop-pt-br","tag-android-e-ios-app-maker-para-prestashop","tag-aplicao-mvel-prestashop","tag-aplicativo-mvel-gratuito-prestashop-para-android","tag-aplicativo-mvel-gratuito-prestashop-para-ios","tag-aplicativo-mvel-para-prestashop","tag-aplicativo-mvel-prestashop-ecommerce","tag-aplicativo-movel-prestashop-ecommerce","tag-complemento-mobile-app-builder-para-prestashop","tag-complemento-prestashop-android-e-ios-mobile-app-builder","tag-complemento-prestashop-android-e-ios-mobile-app-creator","tag-complemento-prestashop-android-e-ios-mobile-app-maker","tag-construtor-de-aplicativos-android-prestashop","tag-construtor-de-aplicativos-ios-prestashop","tag-construtor-de-aplicativos-mveis-gratuitos-prestashop-para-android","tag-criador-de-aplicativo-mvel-gratuito-prestashop-para-ios","tag-criador-de-aplicativos-moveis-prestashop","tag-criador-de-aplicativos-mveis-prestashop","tag-criador-de-aplicativos-prestashop","tag-criador-de-aplicativos-prestashop-para-ios","tag-mdulo-prestashop-android-e-ios-mobile-app-builder","tag-prestashop-android-and-ios-mobile-app-creator-addon","tag-prestashop-mobile-app-builder"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jornada do Aplicativo M\u00f3vel da Lebrun com o Prestashop Mobile App Builder<\/title>\n<meta name=\"description\" content=\"Descubra como o Prestashop Mobile App Builder da Knowband ajudou a Lebrun, um fornecedor franc\u00eas l\u00edder de utens\u00edlios de cozinha, a aumentar as convers\u00f5es m\u00f3veis e o engajamento dos clientes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/pt-br\/aplicativo-movel\/lebrun-prestashop-mobile-app-case-study\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jornada do Aplicativo M\u00f3vel da Lebrun com o Prestashop Mobile App Builder\" \/>\n<meta property=\"og:description\" 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