{"id":819527,"date":"2023-03-17T06:59:06","date_gmt":"2023-03-17T06:59:06","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=819501\/"},"modified":"2023-03-17T13:23:44","modified_gmt":"2023-03-17T13:23:44","slug":"quais-s%c3%a3o-os-melhores-m%c3%a9todos-para-tornar-um-site-de-com%c3%a9rcio-eletr%c3%b4nico-lucrativo","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/pt-br\/comercio-eletronico\/quais-s%c3%a3o-os-melhores-m%c3%a9todos-para-tornar-um-site-de-com%c3%a9rcio-eletr%c3%b4nico-lucrativo\/","title":{"rendered":"Quais s\u00e3o os melhores m\u00e9todos para tornar um site de com\u00e9rcio eletr\u00f4nico lucrativo?"},"content":{"rendered":"

<\/head>Para ter um neg\u00f3cio lucrativo, \u00e9 muito importante ter uma boa presen\u00e7a online. Os clientes querem que os sites sejam facilmente naveg\u00e1veis \u200b\u200be intuitivos. \u00c9 importante fornecer aos clientes uma experi\u00eancia de navega\u00e7\u00e3o perfeita<\/a><\/strong>, e para al\u00e9m destes v\u00e1rios benef\u00edcios e ofertas, outros tamb\u00e9m dever\u00e3o estar presentes.<\/p>\n

<\/iframe><\/p>\n<p>Com tanta concorr\u00eancia no mercado de com\u00e9rcio eletr\u00f4nico, \u00e9 muito dif\u00edcil estabelecer seu terreno. Para ter um site bom e consolidado, \u00e9 muito importante ter alguns pontos implementados no site que s\u00e3o essenciais para um site de sucesso.<\/p>\n<h3><b>Aumente o envolvimento do cliente<\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-819509 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/some-points-implemented-in-the-website-that-are-essential-for-a-successful-website.png\" alt=\"alguns-pontos-implementados-no-site-que-s\u00e3o-essenciais-para-um-site-de-sucesso\" width=\"760\" height=\"474\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/some-points-implemented-in-the-website-that-are-essential-for-a-successful-website.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/some-points-implemented-in-the-website-that-are-essential-for-a-successful-website-300x187.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u00c9 muito importante aumentar o engajamento dos clientes no site. Se os clientes passam mais tempo no site, h\u00e1 uma chance maior de comprarem se navegarem por um per\u00edodo prolongado. Existe um m\u00f3dulo pop-up de sa\u00edda, que pode <strong><a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/increase-user-engagement\/\">aumentar o engajamento do cliente <\/a><\/strong>no site. Assim que o cliente tenta sair do navegador, um pop-up de sa\u00edda aparece com ofertas para o usu\u00e1rio. Os usu\u00e1rios ficar\u00e3o felizes em usar os descontos e continuar\u00e3o comprando no site. Isso aumentar\u00e1 seu engajamento e aumentar\u00e1 sua base de clientes. Com esse pop-up de inten\u00e7\u00e3o de sa\u00edda, os usu\u00e1rios gastam mais tempo e acabam fazendo uma compra, o que resulta em lucro para o site de com\u00e9rcio eletr\u00f4nico.<\/span><\/p>\n<h3><b>Caixa P\u00e1gina<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">O checkout \u00e9 uma parte muito importante do site de com\u00e9rcio eletr\u00f4nico, pois, sem ele, a compra n\u00e3o \u00e9 conclu\u00edda. Uma boa integra\u00e7\u00e3o de checkout \u00e9 necess\u00e1ria para que qualquer loja online funcione corretamente. N\u00e3o \u00e9 agrad\u00e1vel para os clientes usar o longo processo de checkout. Os usu\u00e1rios devem ter facilidade para concluir o procedimento de checkout e se sentir \u00e0 vontade para faz\u00ea-lo. Os compradores on-line podem concluir suas compras de maneira r\u00e1pida e f\u00e1cil com a ajuda de nosso plug-in de checkout de etapa \u00fanica. Com o <strong><a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/one-page-checkout-ecommerce-stores-one-stop-solution-issues\/\">plug-in de checkout de uma p\u00e1gina<\/a><\/strong>, \u00e9 simples para os usu\u00e1rios fazerem o checkout, pois todas as informa\u00e7\u00f5es est\u00e3o presentes em uma p\u00e1gina. <\/span><\/p>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/02\/OPC.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-819100\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/02\/OPC.jpg\" alt=\"feedback do cliente do Checkout de uma p\u00e1gina da Knowband\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/02\/OPC.jpg 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/02\/OPC-300x118.jpg 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">O processo de checkout padr\u00e3o exige que voc\u00ea navegue por v\u00e1rias p\u00e1ginas, o que \u00e9 irritante. Devido \u00e0 avers\u00e3o dos clientes por caixas demoradas e demoradas, ocorre o abandono do carrinho. O checkout de p\u00e1gina \u00fanica tem sido eficaz na preven\u00e7\u00e3o de tais problemas, o que fica evidente nas avalia\u00e7\u00f5es dos clientes.<\/span><\/p>\n<h3><b>Complemento de acompanhamento de e-mail<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Para resolver o problema de abandono de carrinho pelos usu\u00e1rios, o plug-in de acompanhamento de e-mail \u00e9 \u00fatil. O m\u00f3dulo de carrinho abandonado \u00e9 ativado quando os usu\u00e1rios adicionam um item ao carrinho de compras e o removem por qualquer motivo. Um dos maiores problemas com os quais as empresas de com\u00e9rcio eletr\u00f4nico est\u00e3o lidando \u00e9 o abandono do carrinho. Este plug-in ajuda a aumentar a convers\u00e3o do carrinho e diminuir o abandono do carrinho, recuperando assim as vendas perdidas. Usando o <strong><a href=\"https:\/\/www.knowband.com\/prestashop-abandoned-cart\">m\u00f3dulo carrinho abandonado,<\/a><\/strong> podemos enviar aos clientes v\u00e1rios e-mails de acompanhamento se eles deixarem itens em seus carrinhos de compras. Existem duas varia\u00e7\u00f5es desses e-mails de acompanhamento: aqueles com descontos e aqueles sem descontos. Os clientes ser\u00e3o persuadidos a finalizar suas compras com esta oferta atraente. Enviamos lembretes a eles quando se esquecem de finalizar a compra para que se lembrem de finalizar a compra.<\/span><\/p>\n<h3><b>Pop-up de assinatura gamificada<\/b><\/h3>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/Gamified.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-819508 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/Gamified.png\" alt=\"Pop-up de assinatura gamificada\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/Gamified.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2023\/03\/Gamified-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">O pop-up de assinatura de e-mail ajuda a aumentar as vendas e o n\u00famero de assinantes do site. Os clientes s\u00e3o persuadidos a se inscrever na lista de e-mail com este “<strong><a href=\"https:\/\/www.knowband.com\/prestashop-spin-and-win\">Rode e ganhe<\/a><\/strong>” plug-in que oferece presentes ou c\u00f3digos de desconto. Como eles receber\u00e3o recompensas por girar a roda, os usu\u00e1rios est\u00e3o ansiosos para gir\u00e1-la na esperan\u00e7a de receber as recompensas gratuitas. Ao empregar este plug-in gamificado para se inscrever no site, os usu\u00e1rios se inscrevem sem hesita\u00e7\u00e3o enquanto recebem presentes. Ao contr\u00e1rio de outros pop-ups de assinatura que incomodam os clientes, os m\u00f3dulos Spin and Win n\u00e3o o fazem, pois n\u00e3o s\u00e3o como os outros pop-ups de assinatura. Al\u00e9m disso, os clientes s\u00e3o incentivados a se inscrever no site loja.<\/span><\/p>\n<h3><b>Envios gr\u00e1tis<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A taxa de convers\u00e3o impacta muito o custo total do carrinho. Frete gr\u00e1tis \u00e9 oferecido aos clientes para seus pedidos quando o <strong><a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/free-shipping\/\">plug-in gerenciador de frete gr\u00e1tis <\/a><\/strong>est\u00e1 ativado. Quando os clientes percebem que, ao comprar itens adicionais, podem reduzir o custo do frete, \u00e9 mais prov\u00e1vel que adicionem mais itens ao carrinho de compras. As condi\u00e7\u00f5es para fornecer frete gr\u00e1tis aos clientes s\u00e3o configur\u00e1veis \u200b\u200bno m\u00f3dulo de frete gr\u00e1tis. Quando um site de com\u00e9rcio eletr\u00f4nico oferece entrega gratuita, as pessoas ficam felizes em fazer uma compra e s\u00e3o mais propensas a retornar para fazer compras adicionais.<\/span><\/p>\n<h2><b>Resumindo<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Neste artigo, discutimos as v\u00e1rias implementa\u00e7\u00f5es que podemos realizar para melhorar o site. Caso voc\u00ea tenha alguma d\u00favida ou problema relacionado ao nosso m\u00f3dulo, voc\u00ea pode se conectar conosco em <\/span><span style=\"font-weight: 400;\">support@knowband.com<\/span><span style=\"font-weight: 400;\">. Tamb\u00e9m auxiliamos com desenvolvimentos personalizados de acordo com suas necessidades. Al\u00e9m disso, podemos adicionar um recurso ao m\u00f3dulo ou modific\u00e1-lo, dependendo dos requisitos do seu neg\u00f3cio. Por favor, deixe-nos saber para que possamos ajud\u00e1-lo com suas necessidades.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para ter um neg\u00f3cio lucrativo, \u00e9 muito importante ter uma boa presen\u00e7a online. Os clientes querem que os sites sejam facilmente naveg\u00e1veis \u200b\u200be intuitivos. \u00c9 importante fornecer aos clientes uma experi\u00eancia de navega\u00e7\u00e3o perfeita, e para al\u00e9m destes v\u00e1rios benef\u00edcios e ofertas, outros tamb\u00e9m dever\u00e3o estar presentes. Com tanta concorr\u00eancia no mercado de com\u00e9rcio eletr\u00f4nico, […]<\/p>\n","protected":false},"author":2,"featured_media":819507,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[3232],"tags":[5400,12777,31502,17062,19286,29882,31501],"class_list":["post-819527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comercio-eletronico","tag-carrinho-abandonada","tag-carrinho-de-abandono","tag-check-out-em-uma-nica-etapa","tag-gerente-de-frete-grtis","tag-o-envolvimento-do-cliente","tag-plugin-de-checkout-de-uma-pgina","tag-pop-up-de-assinatura-de-e-mail"],"acf":[],"yoast_head":"\n<title>Quais s\u00e3o os melhores m\u00e9todos para tornar um site de com\u00e9rcio eletr\u00f4nico lucrativo? - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/pt-br\/comercio-eletronico\/quais-s\u00e3o-os-melhores-m\u00e9todos-para-tornar-um-site-de-com\u00e9rcio-eletr\u00f4nico-lucrativo\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quais s\u00e3o os melhores m\u00e9todos para tornar um site de com\u00e9rcio eletr\u00f4nico lucrativo? - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"Para ter um neg\u00f3cio lucrativo, \u00e9 muito importante ter uma boa presen\u00e7a online. 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