{"id":818589,"date":"2022-11-25T09:04:05","date_gmt":"2022-11-25T09:04:05","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=818569\/"},"modified":"2024-06-04T12:47:19","modified_gmt":"2024-06-04T12:47:19","slug":"planejando-vender-no-etsy-em-2024-pros-e-contras","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/pt-br\/nao-categorizado\/planejando-vender-no-etsy-em-2024-pros-e-contras\/","title":{"rendered":"Planejando vender no Etsy em 2024: pr\u00f3s e contras"},"content":{"rendered":"<p>A Etsy \u00e9 conhecida por fazer mudan\u00e7as no processo de compra e venda. Pelo mesmo motivo, torna-se um dos mercados preferidos dos vendedores. N\u00e3o apenas o Etsy \u00e9 diferente de qualquer outro mercado. Mas tamb\u00e9m oferece uma experi\u00eancia nativa de loja para os vendedores durante a venda.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/8iK3fvDCit8\" width=\"660\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Embora a plataforma seja conhecida por itens artesanais, art\u00edsticos e artesanais. No entanto, existem enormes oportunidades para os vendedores do Etsy que est\u00e3o apenas aguardando por elas.<\/span><span style=\"font-weight: 400;\">A \u00fanica condi\u00e7\u00e3o \u00e9 que seus produtos sejam exclusivos e de alta qualidade e que os clientes considerem os mesmos atrativos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No final, depois de passar por v\u00e1rios pr\u00f3s e contras, a quest\u00e3o final \u00e9 se vale a pena vender <strong><a href=\"https:\/\/www.knowband.com\/etsy-integration\">Mercado Etsy<\/a><\/strong> em 2024. Para encontrar a resposta para a mesma quest\u00e3o, passamos por v\u00e1rios aspectos e obtivemos alguns pr\u00f3s e contras de vender no Etsy em 2024. Vamos abordar os motivos pelos quais voc\u00ea deve vender e outros pelos quais voc\u00ea n\u00e3o deveria.<\/span><\/p>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/V\u00e1rios-aspectos-e-alguns-pr\u00f3s-e-contras-de-vender-no-Etsy-em-2024.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-823980 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/V\u00e1rios-aspectos-e-alguns-pr\u00f3s-e-contras-de-vender-no-Etsy-em-2024.png\" alt=\"V\u00e1rios aspectos e alguns pr\u00f3s e contras de vender no Etsy em 2024 - Knowband\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/V\u00e1rios-aspectos-e-alguns-pr\u00f3s-e-contras-de-vender-no-Etsy-em-2024.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/V\u00e1rios-aspectos-e-alguns-pr\u00f3s-e-contras-de-vender-no-Etsy-em-2024-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<h3>Taxa de listagem Etsy:<\/h3>\n<p><span style=\"font-weight: 400;\">Em termos de <a href=\"https:\/\/www.knowband.com\/blog\/pt-br\/dicas\/como-ativar-desativar-a-listagem-no-etsy-marketplace\/\">Taxas de listagem do Etsy<\/a><strong>, <\/strong>A Etsy cobra 20 centavos por listagem dos vendedores online. Assim, se voc\u00ea planeja iniciar seu neg\u00f3cio online na plataforma Etsy. Voc\u00ea n\u00e3o ter\u00e1 muitas preocupa\u00e7\u00f5es com despesas. Como a taxa \u00e9 nominal e competitiva como outros mercados.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, mais de 150 milh\u00f5es de compradores aguardam seus produtos favoritos no Etsy. Assim, se voc\u00ea tiver produtos de s\u00f3lida qualidade em seu estoque, encontrar\u00e1 o mercado adequado para o seu neg\u00f3cio. Essa taxa nominal \u00e9 um dos motivos que torna o mercado Etsy acess\u00edvel \u00e0 comunidade de vendedores.<\/span><\/p>\n<h3><strong>Contras:<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Como os algoritmos do Etsy s\u00e3o especialmente adaptados para comerciantes que lidam com artesanato, galerias de arte ou qualquer outro tipo de item exclusivo. \u00c0s vezes, torna-se uma situa\u00e7\u00e3o um pouco complicada para os fornecedores gastar 20 USD por listagem a cada 4 meses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Assim, se voc\u00ea \u00e9 um novato na plataforma, \u00e9 prov\u00e1vel que tenha algumas dificuldades em pagar 20 centavos por listagem ap\u00f3s um intervalo de 4 meses.<\/span><\/p>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Ads-\u00e9-uma-das-melhores-ideias-para-vender-no-mercado-Etsy.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-823979 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Ads-\u00e9-uma-das-melhores-ideias-para-vender-no-mercado-Etsy.png\" alt=\"Etsy Ads \u00e9 uma das melhores ideias para vender no mercado Etsy - Knowband\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Ads-\u00e9-uma-das-melhores-ideias-para-vender-no-mercado-Etsy.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Ads-\u00e9-uma-das-melhores-ideias-para-vender-no-mercado-Etsy-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<h3><strong>An\u00fancios Etsy:<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Como comerciante do Etsy, se voc\u00ea n\u00e3o estiver obtendo tr\u00e1fego suficiente, o Etsy oferece uma maneira incr\u00edvel de promover sua loja online. Voc\u00ea pode obter um grande n\u00famero de avisos apenas com a ajuda de <a href=\"https:\/\/help.etsy.com\/hc\/en-in\/articles\/360033701174-How-to-Set-Up-and-Manage-an-Etsy-Ads-Campaign?segment=selling\">An\u00fancios Etsy<\/a>. Al\u00e9m disso, o Etsy garante trazer clientes promissores para sua loja. Tudo gra\u00e7as aos algoritmos Etsy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, como vendedor individual, o mercado tem um pouco mais para voc\u00ea. Por exemplo, se voc\u00ea conseguir ultrapassar as vendas de $ 10,000, ser\u00e1 cobrado apenas 15% de suas vendas totais.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, caso por algum motivo voc\u00ea n\u00e3o consiga ultrapassar os 10,000 USD em vendas, a Etsy reduzir\u00e1 a taxa de comiss\u00e3o para 12%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Assim, promover a sua loja Etsy com Etsy Ads \u00e9 uma das melhores ideias que voc\u00ea pode experimentar.<\/span><\/p>\n<h3><strong>Contras:<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Embora o Etsy Marketplace cobre apenas no caso de o usu\u00e1rio clicar nos an\u00fancios e comprar seus produtos. No entanto, 12 e 15% do valor total das vendas ainda \u00e9 um valor consider\u00e1vel a pagar. Al\u00e9m disso, em anos anteriores, <a href=\"https:\/\/www.knowband.com\/blog\/pt-br\/comercio-eletronico\/how-to-sell-on-etsy-marketplace\/\">Etsy permitiu que os vendedores promovessem seus neg\u00f3cios<\/a> com os an\u00fancios do Google Shopping, que eram mais baratos. Nos \u00faltimos tempos, se voc\u00ea deseja promover seus produtos Etsy, a \u00fanica maneira que voc\u00ea tem \u00e9 contando com a ajuda do pr\u00f3prio mercado.<\/span><\/p>\n<h3><strong>Otimiza\u00e7\u00e3o do mecanismo de pesquisa Etsy:<\/strong><\/h3>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Marketplace-Search-Engine-Optimization-Knowband.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-823978 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Marketplace-Search-Engine-Optimization-Knowband.png\" alt=\"Etsy Marketplace-Search-Engine-Optimization - Knowband\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Marketplace-Search-Engine-Optimization-Knowband.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/11\/Etsy-Marketplace-Search-Engine-Optimization-Knowband-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Por aparecer no topo dos resultados de pesquisa do Etsy, o marketplace oferece uma op\u00e7\u00e3o de gerenciamento de SEO. Com base nas palavras-chave da consulta e nas classifica\u00e7\u00f5es, o algoritmo fornece os resultados da pesquisa aos clientes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, se voc\u00ea est\u00e1 familiarizado com o jogo SEO, isso vai te ajudar muito no jogo de ganhar tr\u00e1fego de clientes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Assim, se voc\u00ea \u00e9 mesmo um vendedor iniciante no mercado e capaz de trabalhar no seu Etsy SEO. A plataforma promete resultados garantidos para os vendedores.<\/span><\/p>\n<h3><strong>Contras:<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Em determinados per\u00edodos, o Etsy altera seus algoritmos de SEO. Por esse motivo, \u00e9 uma tarefa dif\u00edcil acompanhar as mudan\u00e7as no algoritmo de SEO do Etsy e ainda conseguir marcar seus produtos no topo da lista. No entanto, o conceito de SEO permanece o mesmo dos algoritmos de SEO do Google. Assim, se voc\u00ea est\u00e1 mantendo sua Loja Etsy de acordo com as diretrizes do mercado, ainda pode aproveitar. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, o SEO do Etsy Marketplace depende do nome do produto, da descri\u00e7\u00e3o e da se\u00e7\u00e3o Sobre para relacionar seus produtos com os resultados da pesquisa.<\/span><\/p>\n<div class=\"module_in_content_container\">\n<div class=\"module_content\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"module_image\" src=\"https:\/\/www.knowband.com\/catalog\/view\/theme\/journal2\/images\/esty-small.jpg\" alt=\"Knowband - Etsy Marketplace Integration\" width=\"100\" height=\"100\" \/><\/p>\n<div class=\"module_content_part\">\n<h3 class=\"title\">Knowband &#8211; Integra\u00e7\u00e3o com Etsy Marketplace<\/h3>\n<p class=\"module_content_text\">O m\u00f3dulo Knowband Etsy Marketplace Integration conecta perfeitamente sua loja de com\u00e9rcio eletr\u00f4nico ao Etsy, simplificando listas de produtos, gerenciamento de estoque e processamento de pedidos.<\/p>\n<p><a class=\"link_2_to_module\" style=\"display: inline-block; color: #f36!important;\" href=\"https:\/\/www.knowband.com\/etsy-integration\" target=\"_blank\" rel=\"noopener\"><span class=\"read-more\">Compre agora<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<style>\n.module_in_content_container { display: flex; flex-direction: column; padding: 20px; border: 1px solid #ccc; font-size: 16px; line-height: 26px; box-shadow: 0 3px 0 #ebebeb; -webkit-box-shadow: 0 3px 0 #ebebeb; position: relative; margin-bottom: 1.5em; } .module_in_content_container>a { position: absolute; left: 0; top: 0; width: 100%; height: 100%; } .module_content { display: flex; align-items: flex-start; } .module_content img { max-width: 100px; margin-right: 20px; } .module_content_part p.module_content_text { margin-bottom: 10px; margin-top: 0; font-size: 18px; color: #000; } .module_content h3 { font-size: 24px; font-weight: 700; line-height: 1.5em; padding-left: 0; padding-top: 0; margin: 0; } .read-more { font-size: 18px; font-weight: 700; line-height: 1.5em; position: relative; display: inline-block; text-transform: uppercase; color: #f36; } .read-more:after { position: absolute; content: ''; width: 1.5em; height: 1.5em; top: -1px; right: -1.5em; background: url(https:\/\/knowband.com\/mobile-app\/wp-content\/uploads\/images\/readmore-arrow.svg) no-repeat center \/ .75em; transition: all .2s; } .read-more:focus, .read-more:hover { text-decoration: none; cursor: pointer; } .read-more:hover:after { right: -2em; transition: all .2s; } @media (max-width: 600px) { .module_content { flex-direction: column; align-items: center; text-align: center; } .module_content img { margin: 0 auto 20px auto; max-width: 100%; } .module_content .title { flex-basis: auto; margin-top: 20px; } .module_content_part p.module_content_text { font-size: 16px; line-height: 24px; } .read-more { font-size: 16px;}}<\/style>\n<h2><span style=\"font-weight: 400;\">Voc\u00ea sabe!<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Embora voc\u00ea possa ouvir um grande n\u00famero de rumores sobre o Etsy Marketplace. No entanto, est\u00e1 entre um dos mercados favoritos de todos os tempos da comunidade mundial de vendedores.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, na Knowband, oferecemos conectores de mercado Etsy para as plataformas OpenCart, WooCommerce, Magento 2 e PrestaShop. Com a ajuda dos conectores do Etsy Marketplace, como vendedor, voc\u00ea n\u00e3o s\u00f3 poder\u00e1 vender o estoque da sua loja no Etsy. Mas tamb\u00e9m, voc\u00ea pode acompanhar todos os pedidos do Etsy na ponta dos dedos, no back-end da sua loja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Assim, se pretende aproveitar a alegria da venda multicanal vendendo na Esty e na sua loja ao mesmo tempo. Sinta-se \u00e0 vontade para nos enviar um e-mail para nosso endere\u00e7o support@knowband.com.<\/span><\/p>\n<p>Al\u00e9m disso, voc\u00ea pode visitar nossos M\u00f3dulos aqui:<\/p>\n<p><a href=\"https:\/\/www.knowband.com\/prestashop-etsy-marketplace-integration\">Complemento de integra\u00e7\u00e3o Prestashop Etsy<\/a><\/p>\n<p><a href=\"https:\/\/www.knowband.com\/opencart-etsy-marketplace-integration\">Extens\u00e3o de integra\u00e7\u00e3o Opencart Etsy<\/a><\/p>\n<p><a href=\"https:\/\/www.knowband.com\/woocommerce-etsy-marketplace-integration\">Complemento de integra\u00e7\u00e3o WooCommerce etsy<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/kUJKg-2MHmw?si=t3IzQIXxYWNVZfX8\" width=\"660\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Etsy \u00e9 conhecida por fazer mudan\u00e7as no processo de compra e venda. Pelo mesmo motivo, torna-se um dos mercados preferidos dos vendedores. N\u00e3o apenas o Etsy \u00e9 diferente de qualquer outro mercado. Mas tamb\u00e9m oferece uma experi\u00eancia nativa de loja para os vendedores durante a venda. Embora a plataforma seja conhecida por itens artesanais, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":823982,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[32853],"tags":[30467,30489,30490,30427,30426,30465,30464,30492,34474,30466,30491,34473],"class_list":["post-818589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nao-categorizado","tag-anncios-etsy","tag-componentes-do-mercado-de-comrcio-eletrnico","tag-elementos-do-mercado-de-comrcio-eletrnico","tag-etsy-marketplace-seo","tag-etsy-seo","tag-listagem-etsy","tag-loja-etsy","tag-mobile-responsiva","tag-otimizao-de-mecanismo-de-pesquisa-etsy","tag-otimizao-do-mecanismo-de-busca-etsy","tag-plataformas-online","tag-seo-do-mercado-etsy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Planejando vender no Etsy em 2024: pr\u00f3s e contras - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/pt-br\/nao-categorizado\/planejando-vender-no-etsy-em-2024-pros-e-contras\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planejando vender no Etsy em 2024: pr\u00f3s e contras - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"A Etsy \u00e9 conhecida por fazer mudan\u00e7as no processo de compra e venda. Pelo mesmo motivo, torna-se um dos mercados preferidos dos vendedores. N\u00e3o apenas o Etsy \u00e9 diferente de qualquer outro mercado. Mas tamb\u00e9m oferece uma experi\u00eancia nativa de loja para os vendedores durante a venda. 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