{"id":19802,"date":"2017-02-06T13:40:17","date_gmt":"2017-02-06T13:40:17","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=3144"},"modified":"2018-03-22T14:39:29","modified_gmt":"2018-03-22T05:09:29","slug":"gerenciador-de-devolu%c3%a7%c3%a3o-f%c3%a1cil-para-carrinhos-menos-abandonados-e-uma-taxa-de-convers%c3%a3o-aumentada","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/pt-br\/magento-pt-br\/gerenciador-de-devolu%c3%a7%c3%a3o-f%c3%a1cil-para-carrinhos-menos-abandonados-e-uma-taxa-de-convers%c3%a3o-aumentada\/","title":{"rendered":"Gerenciador de devolu\u00e7\u00e3o f\u00e1cil para carrinhos menos abandonados e uma taxa de convers\u00e3o aumentada"},"content":{"rendered":"<p style=\"text-align: justify;\">Na era das competi\u00e7\u00f5es extremas de e-commerce, manter a taxa de convers\u00e3o no n\u00edvel desejado \u00e9 uma tarefa complicada. Torna-se mais complexo com a taxa adulta de abandono de carrinho. Onde todos em <a href=\"https:\/\/www.mockingfish.com\/blog\/tips-and-techniques-to-optimize-your-b2b-conversions\/\" target=\"_blank\">Mercado de com\u00e9rcio eletr\u00f4nico B2B<\/a> est\u00e1 procurando maneiras de refrear os carrinhos abandonados em seus sites, <a href=\"https:\/\/www.knowband.com\/blog\/opencart-blog\/boost-conversion-rates-for-your-site-with-this-one-page-checkout-module\/\" target=\"_blank\">otimizar as taxas de convers\u00e3o<\/a> parece ser uma tarefa mega. Por esta raz\u00e3o, sozinhos a maioria dos donos de sites, mant\u00eam as campanhas de CRO de lado e concentram toda a sua abordagem na redu\u00e7\u00e3o do abandono de carrinhos.<\/p>\n<p style=\"text-align: justify;\">E se houver uma maneira que pode n\u00e3o apenas minimizar os carrinhos de abandono, mas tamb\u00e9m <a href=\"https:\/\/www.mockingfish.com\/resources\/ecommerce-conversion-optimization\" target=\"_blank\">taxas de convers\u00e3o<\/a> ao mesmo tempo? Estou falando de retornos, reembolsos, substitui\u00e7\u00f5es e gerenciamento de c\u00e2mbio em seus sites. Com o f\u00e1cil gerenciamento de retorno, voc\u00ea n\u00e3o pode simplesmente otimizar sua taxa de convers\u00e3o, mas tamb\u00e9m pode criar um \u00f3timo ambiente no seu site de com\u00e9rcio eletr\u00f4nico. Um ambiente que permite que seus clientes fa\u00e7am compras sem qualquer tens\u00e3o no seu site. Aqui, estou tomando o exemplo de um <a href=\"https:\/\/www.knowband.com\/magento-2-plugins\" target=\"_blank\">Magento 2<\/a> site para explicar como um eficiente <a href=\"https:\/\/www.knowband.com\/magento-2-return-manager\" target=\"_blank\">Extens\u00e3o do gerenciador de retorno Magento 2<\/a> iria ajud\u00e1-lo a fazer compras on-line uma bola para seus clientes.<\/p>\n<h2 style=\"text-align: justify;\"><strong>Como um dono de site se beneficiaria da extens\u00e3o do gerenciador de retorno Magento2?<\/strong><\/h2>\n<p style=\"text-align: justify;\"><strong>Com o retorno f\u00e1cil, mais clientes ser\u00e3o atra\u00eddos para fazer compras com voc\u00ea<\/strong> Na era da enorme competi\u00e7\u00e3o dos sites de e-commerce similares, se voc\u00ea conseguir a menor vantagem competitiva contra seus rivais, voc\u00ea ganhar\u00e1 fortunas com suas convers\u00f5es. O que a maioria dos compradores de eCommerce teme s\u00e3o os procedimentos complicados de devolu\u00e7\u00e3o dos sites de com\u00e9rcio eletr\u00f4nico. Instalando o gerenciador de retorno Magento 2 em seu site, voc\u00ea pode ter certeza de que esses procedimentos complicados ser\u00e3o convertidos nos mais f\u00e1ceis.<\/p>\n<ul style=\"text-align: justify;\">\n<li><strong>Retorno \u00fanico de produto:<\/strong> O gerente de devolu\u00e7\u00e3o permitir\u00e1 que os clientes devolvam o carrinho inteiro ou at\u00e9 mesmo um \u00fanico produto do carrinho. Esse recurso do gerenciador de devolu\u00e7\u00f5es garantir\u00e1 que os clientes n\u00e3o precisem retornar o volume inteiro para retornar um \u00fanico produto. Assim, evitando uma perda s\u00e9ria que poderia acontecer se o seu gerenciador de devolu\u00e7\u00f5es Magento 2 n\u00e3o pudesse lidar com o retorno de um \u00fanico produto.<\/li>\n<li><strong>Cada pedido n\u00e3o \u00e9 um pedido de devolu\u00e7\u00e3o:<\/strong> Nem todo cliente deseja devolver um produto ou obter um reembolso. Alguns podem at\u00e9 querer substituir ou trocar um produto. Se a sua extens\u00e3o de gerente de devolu\u00e7\u00e3o trata cada solicita\u00e7\u00e3o de devolu\u00e7\u00e3o como uma solicita\u00e7\u00e3o de reembolso, isso representa uma s\u00e9ria amea\u00e7a \u00e0 sua taxa de convers\u00e3o como um todo.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Por exemplo, a extens\u00e3o do gerenciador de retorno Magento 2 \u00e9 capaz de lidar com tr\u00eas tipos de solicita\u00e7\u00f5es de retorno &#8211; Substituir, Reembolsar ou Obter Cr\u00e9dito. Para aqueles que querem obter um reembolso, para aqueles que querem substituir um produto e para aqueles que querem obter um reembolso, compre algo do seu site, respectivamente.<\/p>\n<ul style=\"text-align: justify;\">\n<li><strong>Controle do Status-<\/strong> Quando um cliente faz uma solicita\u00e7\u00e3o de devolu\u00e7\u00e3o, ele quer ficar atualizado com o procedimento. Os clientes querem que possam rastrear o status da solicita\u00e7\u00e3o de devolu\u00e7\u00e3o da mesma forma que acompanharam o status de entrega do produto. Essa \u00e9 uma das partes mais complicadas em qualquer processo de gerenciamento de retorno. Uma extens\u00e3o de gerenciador de retorno eficaz como <a href=\"https:\/\/www.knowband.com\/magento-2-return-manager\" target=\"_blank\">Gerenciador de devolu\u00e7\u00f5es Magento2<\/a>, permite que os clientes acompanhem seu status de devolu\u00e7\u00e3o com muita facilidade usando um ID exclusivo fornecido no momento da solicita\u00e7\u00e3o de devolu\u00e7\u00e3o.<\/li>\n<\/ul>\n<p>[Caption id = &quot;attachment_3145&quot; align = &quot;aligncenter&quot; width = &quot;561&quot;]<a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/02\/Status-tracking.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3145\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/02\/Status-tracking.png\" alt=\"rastreamento de status | KnowBand\" width=\"561\" height=\"330\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/02\/Status-tracking.png 791w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/02\/Status-tracking-300x176.png 300w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/02\/Status-tracking-768x451.png 768w\" sizes=\"auto, (max-width: 561px) 100vw, 561px\" \/><\/a> Processo de devolu\u00e7\u00e3o f\u00e1cil com o gerenciador de devolu\u00e7\u00f5es Magento2 [\/ caption]<\/p>\n<p style=\"text-align: justify;\"><strong>Finalmente,<\/strong><\/p>\n<p style=\"text-align: justify;\">A import\u00e2ncia de uma extens\u00e3o eficiente do gerenciador de devolu\u00e7\u00f5es no seu site de com\u00e9rcio eletr\u00f4nico n\u00e3o pode ser ignorada. Proporcionar um processo de devolu\u00e7\u00e3o f\u00e1cil aos seus clientes \u00e9 algo que pode ser \u00fatil para voc\u00ea em todo o jogo de aquisi\u00e7\u00e3o de convers\u00e3o. A fim de obter algumas vantagens s\u00e9rias contra seus sites rivais, voc\u00ea n\u00e3o deve perder nenhuma oportunidade de otimizar <a href=\"https:\/\/www.knowband.com\/blog\/magento-blog\/reinvent-the-shopping-experience-of-your-customers-with-this-magento-abandoned-cart-extension\/\" target=\"_blank\">experi\u00eancia de compra<\/a> no seu site. Lidar com as situa\u00e7\u00f5es de devolu\u00e7\u00e3o mais complicadas com a ajuda de uma extens\u00e3o adequada do gerenciador de devolu\u00e7\u00f5es \u00e9 tudo o que voc\u00ea precisa.<\/p>\n<p style=\"text-align: justify;\">\u00c9 uma dura verdade que voc\u00ea tem que fornecer um reembolso ou retorno contra alguns pedidos de devolu\u00e7\u00e3o genu\u00ednos. Ent\u00e3o, por que se tornar t\u00e3o s\u00e9rio com rela\u00e7\u00e3o a isso, quem sabe que uma experi\u00eancia de devolu\u00e7\u00e3o f\u00e1cil em seu site incentive o comprador a fazer compras com voc\u00ea na pr\u00f3xima vez que decidir fazer compras on-line. \u00c9 um jogo de longo prazo e precisamos ficar abertos para todas as oportunidades.<\/p>\n<p style=\"text-align: justify;\">N\u00e3o \u00e9 apenas sobre um <a href=\"https:\/\/www.knowband.com\/magento-2-plugins\" target=\"_blank\">Magento 2<\/a> website, existem m\u00f3dulos e extens\u00f5es de gerenciador de retorno <a href=\"https:\/\/www.knowband.com\/prestashop-plugins\" target=\"_blank\">PrestaShop<\/a>e <a href=\"https:\/\/www.knowband.com\/magento-extensions\" target=\"_blank\">Magento<\/a> Al\u00e9m disso. Voc\u00ea s\u00f3 precisa instalar a respectiva extens\u00e3o do gerenciador de devolu\u00e7\u00f5es de acordo com sua plataforma de e-commerce e estar\u00e1 pronto para gerenciar os retornos mais dif\u00edceis do seu site.<\/p>\n<p><strong>Gostou disso? Voc\u00ea tamb\u00e9m vai gostar disso:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/magento-blog\/abandoned-cart-biggest-lie-probably-believe-true\/\" target=\"_blank\">Carrinho abandonado: Maior mentira que voc\u00ea provavelmente acredita ser verdade<\/a><\/li>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/magento-blog\/forget-abandoned-carts-on-your-magento-store-with-the-help-of-this-magento-abandoned-cart-alert-module\/\" target=\"_blank\">Esque\u00e7a os Carrinhos Abandonados na sua Loja Magento com a Ajuda do Magento Abandoned Cart Alert Module<\/a><\/li>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/magento-blog\/how-to-get-the-best-plugin-out-of-various-available-magento-abandoned-cart-extensions\/\" target=\"_blank\">Como obter o melhor plugin de v\u00e1rias Extens\u00f5es de Carrinho Abandonado Magento dispon\u00edveis?<\/a><\/li>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/magento-blog\/ow-to-use-magneto-abandoned-cart-extension-to-recover-lost-sales\/\" target=\"_blank\">Como usar o Magento Abandoned Cart Extension para recuperar vendas perdidas?<\/a><\/li>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/magento-blog\/magento-abandoned-cart-extension-that-acts-as-a-conversion-booster-for-your-site\/\" target=\"_blank\">Magento Abandoned Cart Extension que funciona como um impulsionador de convers\u00f5es para o seu site<\/a><\/li>\n<\/ul>\n<p><!-- delivered by GTranslate v4.8.4 in 0.009s visit https:\/\/gtranslate.io --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na era das competi\u00e7\u00f5es extremas de e-commerce, manter a taxa de convers\u00e3o no n\u00edvel desejado \u00e9 uma tarefa complicada. Torna-se mais complexo com a taxa adulta de abandono de carrinho. Onde todos em Mercado de com\u00e9rcio eletr\u00f4nico B2B est\u00e1 procurando maneiras de refrear os carrinhos abandonados em seus sites, otimizar as taxas de convers\u00e3o parece [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3146,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[3235],"tags":[5400,5297,5298,5326,5361,5360],"class_list":["post-19802","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magento-pt-br","tag-carrinho-abandonada","tag-converso","tag-gerenciador-de-devolues-magento","tag-gerenciador-de-devolues-magento-2","tag-gerente-de-retorno"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gerenciador de devolu\u00e7\u00e3o f\u00e1cil para carrinhos menos abandonados e uma taxa de convers\u00e3o aumentada - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/pt-br\/magento-pt-br\/gerenciador-de-devolu\u00e7\u00e3o-f\u00e1cil-para-carrinhos-menos-abandonados-e-uma-taxa-de-convers\u00e3o-aumentada\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gerenciador de devolu\u00e7\u00e3o f\u00e1cil para carrinhos menos abandonados e uma taxa de convers\u00e3o aumentada - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"Na era das competi\u00e7\u00f5es extremas de e-commerce, manter a taxa de convers\u00e3o no n\u00edvel desejado \u00e9 uma tarefa complicada. Torna-se mais complexo com a taxa adulta de abandono de carrinho. Onde todos em Mercado de com\u00e9rcio eletr\u00f4nico B2B est\u00e1 procurando maneiras de refrear os carrinhos abandonados em seus sites, otimizar as taxas de convers\u00e3o parece [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.knowband.com\/blog\/pt-br\/magento-pt-br\/gerenciador-de-devolu\u00e7\u00e3o-f\u00e1cil-para-carrinhos-menos-abandonados-e-uma-taxa-de-convers\u00e3o-aumentada\/\" \/>\n<meta property=\"og:site_name\" content=\"Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Knowband\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-06T13:40:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-03-22T05:09:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/02\/Easy-return-management-for-least-abandoned-carts-and-a-boosted-conversion-rate.png\" \/>\n\t<meta property=\"og:image:width\" 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