{"id":814602,"date":"2021-09-07T08:15:57","date_gmt":"2021-09-07T08:15:57","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=814575\/"},"modified":"2026-08-10T13:00:40","modified_gmt":"2026-08-10T13:00:40","slug":"why-do-businesses-need-a-private-shop","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/pl\/ecommerce-pl\/why-do-businesses-need-a-private-shop\/","title":{"rendered":"Why Do Businesses need a &#8216;Private Shop&#8217;?"},"content":{"rendered":"<p><html lang=\"pl\"><head><meta charset=\"utf-8\"><\/head><body><span style=\"font-weight: 400;\">S\u0142ysza\u0142e\u015b kiedy\u015b s\u0142owo \u201eprywatny sklep\u201d? Jest kilka firm, kt\u00f3re pozwalaj\u0105 zobaczy\u0107 swoje produkty tylko po zarejestrowaniu. Zawarto\u015b\u0107 strony mo\u017ce by\u0107 dost\u0119pna po rejestracji. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Przegl\u0105daj\u0105c artyku\u0142y i prace naukowe, zwykle strony internetowe <a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/knowband-spin-win-popup-feedback\/\">poka\u017c wyskakuj\u0105ce okienko<\/a> i popro\u015b o rejestracj\u0119, aby uzyska\u0107 dost\u0119p do ca\u0142ej zawarto\u015bci. Pokazuj\u0105 one ograniczon\u0105 zawarto\u015b\u0107, aby wzbudzi\u0107 ciekawo\u015b\u0107, a aby uzyska\u0107 wi\u0119cej informacji, nie masz innego wyboru, jak tylko si\u0119 zarejestrowa\u0107.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Te strony zosta\u0142y sprywatyzowane i to samo mo\u017cna zrobi\u0107 w przypadku sklepu eCommerce. Mo\u017cesz ustawi\u0107 sw\u00f3j sklep Opencart, PrestaShop lub Magento jako prywatny za pomoc\u0105 modu\u0142\u00f3w \u201eSklep prywatny\u201d. Dlaczego potrzebujesz prywatnego sklepu? \u015amia\u0142o i dowiedz si\u0119 dlaczego.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ten artyku\u0142 jest kompilacj\u0105 101 \u201ePrywatnego sklepu\u201d dla firm B2B i innych przedsi\u0119biorstw<\/span><\/p>\n<h1><b>Czym jest prywatny sklep?<\/b><\/h1>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2021\/09\/Screenshot.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-814591\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2021\/09\/Screenshot.gif\" alt=\"Sklep-prywatny-eCommerce-strona-online\" width=\"800\" height=\"353\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">W przypadku, gdy sklep jest dost\u0119pny tylko dla zarejestrowanych klient\u00f3w, sklep nale\u017cy do kategorii \u201eSklep prywatny\u201d. Ustawienie sklepu internetowego jako prywatnego pozwala na bezproblemowe regulowanie sprzeda\u017cy sklepu. W ten spos\u00f3b administrator sklepu internetowego mo\u017ce uniemo\u017cliwi\u0107 klientom przegl\u0105danie sklepu, towar\u00f3w lub kategorii bez uprzedniego logowania lub rejestracji.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mo\u017cesz stworzy\u0107 prywatn\u0105 grup\u0119 klient\u00f3w i przyporz\u0105dkowa\u0107 wiele grup prywatnych do ka\u017cdego produktu\/kategorii, z kt\u00f3rych ka\u017cda jest dost\u0119pna tylko dla danej grupy konsument\u00f3w. Wysy\u0142aj e-maile do okre\u015blonej grupy klient\u00f3w o nowych ofertach, rabatach, kolekcjach i tak dalej.<\/span><\/p>\n<h1><b>Dlaczego firmy potrzebuj\u0105 prywatnego sklepu?<\/b><\/h1>\n<p>Je\u015bli masz produkty zar\u00f3wno dla B2B, jak i B2C w swojej witrynie eCommerce, musisz stworzy\u0107 prywatne \u015brodowisko dla ka\u017cdego z nich, do czego przydaje si\u0119 opcja Sklepu prywatnego.<\/p>\n<ul>\n<li>\n<h2><b>Firmy B2B wymagaj\u0105 prywatnych platform<\/b><\/h2>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Grupa hurtowa mo\u017ce uzyska\u0107 pe\u0142ny dost\u0119p do sklepu, natomiast grupa og\u00f3lna jest ograniczona do jednego produktu lub kategorii. Mo\u017cesz tworzy\u0107 w pe\u0142ni funkcjonalne strony internetowe i kategorie dla ograniczonych konsument\u00f3w i u\u017cytkownik\u00f3w.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Biznes dzia\u0142a w spos\u00f3b systematyczny, a udost\u0119pnienie detalistom po cenach hurtowych wp\u0142ynie na ich dzia\u0142alno\u015b\u0107. \u201ePrywatny sklep\u201d zapewnia prywatno\u015b\u0107 firmom B2B.<\/span><\/p>\n<ul>\n<li>\n<h2><b>Zwi\u0119kszona rejestracja i liczba subskrybent\u00f3w e-mail<\/b><\/h2>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u201ePrywatny sklep\u201d mo\u017ce r\u00f3wnie\u017c przynie\u015b\u0107 korzy\u015bci firmom B2C. Je\u015bli prowadzisz kampanie i m\u00f3wisz swoim klientom, \u017ce korzystasz z rabat\u00f3w w swoim sklepie, to: <a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/customers-buyer-motivation\/\">wp\u0142yn\u0105\u0107 na nich<\/a> aby zarejestrowa\u0107 si\u0119 w Twojej marce i uzyska\u0107 dost\u0119p do tych przecenionych produkt\u00f3w. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">W pewnym sensie zmuszasz ich do zarejestrowania si\u0119, aby uzyska\u0107 dost\u0119p do Twojego sklepu. Zwi\u0119ksza to rejestracj\u0119 w Twoim sklepie i buduje Twoj\u0105 list\u0119 e-mailow\u0105.<\/span><\/p>\n<ul>\n<li>\n<h2><b>Wczesny dost\u0119p do zarejestrowanych klient\u00f3w dla produkt\u00f3w z najwy\u017cszej p\u00f3\u0142ki: <\/b><\/h2>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Wiele firm sprzedaj\u0105cych luksusowe produkty lub towary, kt\u00f3re maj\u0105 limitowane edycje, powinno i\u015b\u0107 do \u201ePrywatnego Sklepu\u201d. Je\u015bli masz niewielk\u0105 grup\u0119 odbiorc\u00f3w swojej marki, kt\u00f3ra kupuje produkty z najwy\u017cszej p\u00f3\u0142ki, zdecydowanie nie chcesz, aby wszyscy mieli do niej dost\u0119p.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mo\u017cna o tym powiadomi\u0107 ograniczon\u0105 grup\u0119 os\u00f3b. Dzi\u0119ki temu poczuj\u0105 si\u0119 uprzywilejowani, a Ty b\u0119dziesz w stanie zapewni\u0107 satysfakcjonuj\u0105ce do\u015bwiadczenie klienta.<\/span><\/p>\n<h1><b>Jak przekonwertowa\u0107 sw\u00f3j sklep na Private Shop?<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">Ju\u017c tylko trzy kroki dziel\u0105 Tw\u00f3j sklep w Prywatny Sklep.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Kup modu\u0142 i rozpakuj pliki i zapoznaj si\u0119 z instrukcj\u0105 obs\u0142ugi<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Zainstaluj modu\u0142 na swojej stronie z kodem \u017ar\u00f3d\u0142owym.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Skonfiguruj ustawienia prywatnego sklepu i rozpocznij!<\/span><\/li>\n<\/ol>\n<h2><b>Funkcje, kt\u00f3re warto rozwa\u017cy\u0107 przed zakupem modu\u0142u sklepu prywatnego<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">W\u0142a\u015bciciel sklepu ma mo\u017cliwo\u015b\u0107 wybudowania w pe\u0142ni prywatnego sklepu<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tw\u00f3rz tajne grupy z adresami IP i zezwalaj tylko niekt\u00f3rym klientom<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Odwiedzaj\u0105cy nie b\u0119d\u0105 mogli zobaczy\u0107 prywatnych produkt\u00f3w ani kategorii<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Dzia\u0142aj r\u00f3wnie\u017c jako rozszerzenie uprawnie\u0144 do katalog\u00f3w<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ka\u017cdy produkt\/kategoria mo\u017ce mie\u0107 przypisanych przez administratora kilka grup<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Klienci mog\u0105 przegl\u0105da\u0107 swoje osobiste produkty\/kategorie wed\u0142ug prywatnej grupy<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Zezw\u00f3l Google na indeksowanie prywatnych stron Twojej witryny<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ka\u017cdy produkt\/kategoria mo\u017ce zosta\u0107 upubliczniony przez administratora<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ponadto administrator powinien mie\u0107 mo\u017cliwo\u015b\u0107 wysy\u0142ania e-maili do cz\u0142onk\u00f3w grupy prywatnej<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Etykieta produktu\/obraz etykiety produktu mo\u017ce zosta\u0107 zmieniony przez administratora<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Spersonalizuj witryn\u0119 sklepu z formularzem rejestracyjnym, kt\u00f3ry umo\u017cliwia zmian\u0119 t\u0142a<\/span><\/li>\n<\/ul>\n<h1><b>Demo na \u017cywo dla modu\u0142\u00f3w Private Shop<\/b><\/h1>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.knowband.com\/pl\/prestashop-private-shop\">Kliknij tutaj<\/a> aby zobaczy\u0107 demo PrestaShop<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mo\u017cesz sprawdzi\u0107 demo na \u017cywo dla OpenCart <a href=\"https:\/\/www.knowband.com\/opencart-private-shop\">tutaj<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sprawd\u017a demo na \u017cywo dla Magento z <a href=\"https:\/\/www.knowband.com\/magento-private-shop\">tutaj<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>S\u0142ysza\u0142e\u015b kiedy\u015b s\u0142owo \u201eprywatny sklep\u201d? Jest kilka firm, kt\u00f3re pozwalaj\u0105 zobaczy\u0107 swoje produkty tylko po zarejestrowaniu. Zawarto\u015b\u0107 strony mo\u017ce by\u0107 dost\u0119pna po rejestracji. Przegl\u0105daj\u0105c artyku\u0142y i prace naukowe, zwykle strony internetowe poka\u017c wyskakuj\u0105ce okienko i popro\u015b o rejestracj\u0119, aby uzyska\u0107 dost\u0119p do ca\u0142ej zawarto\u015bci. Pokazuj\u0105 one ograniczon\u0105 zawarto\u015b\u0107, aby wzbudzi\u0107 ciekawo\u015b\u0107, a aby uzyska\u0107 wi\u0119cej [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":814592,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[3231],"tags":[25474,25475,25476],"class_list":["post-814602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-pl","tag-prestashop-dodatek-do-prywatnego-sklepu","tag-prywatny-sklep","tag-stwrz-prywatny-sklep-dla-ecommerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Do Businesses need a &#039;Private Shop&#039;? - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/pl\/ecommerce-pl\/why-do-businesses-need-a-private-shop\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Do Businesses need a &#039;Private Shop&#039;? - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"S\u0142ysza\u0142e\u015b kiedy\u015b s\u0142owo \u201eprywatny sklep\u201d? Jest kilka firm, kt\u00f3re pozwalaj\u0105 zobaczy\u0107 swoje produkty tylko po zarejestrowaniu. Zawarto\u015b\u0107 strony mo\u017ce by\u0107 dost\u0119pna po rejestracji. Przegl\u0105daj\u0105c artyku\u0142y i prace naukowe, zwykle strony internetowe poka\u017c wyskakuj\u0105ce okienko i popro\u015b o rejestracj\u0119, aby uzyska\u0107 dost\u0119p do ca\u0142ej zawarto\u015bci. Pokazuj\u0105 one ograniczon\u0105 zawarto\u015b\u0107, aby wzbudzi\u0107 ciekawo\u015b\u0107, a aby uzyska\u0107 wi\u0119cej [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.knowband.com\/blog\/pl\/ecommerce-pl\/why-do-businesses-need-a-private-shop\/\" \/>\n<meta property=\"og:site_name\" content=\"Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Knowband\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-07T08:15:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-10T13:00:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2021\/09\/Why-Do-Businesses-need-aPrivate.png\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Vishakha Nathani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@KnowbandPlugin\" \/>\n<meta name=\"twitter:site\" content=\"@KnowbandPlugin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vishakha Nathani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/ecommerce-pl\\\/why-do-businesses-need-a-private-shop\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/ecommerce-pl\\\/why-do-businesses-need-a-private-shop\\\/\"},\"author\":{\"name\":\"Vishakha Nathani\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#\\\/schema\\\/person\\\/01d659ead37f3e6a5c3b134ee8b48c21\"},\"headline\":\"Why Do Businesses need a &#8216;Private Shop&#8217;?\",\"datePublished\":\"2021-09-07T08:15:57+00:00\",\"dateModified\":\"2026-08-10T13:00:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/ecommerce-pl\\\/why-do-businesses-need-a-private-shop\\\/\"},\"wordCount\":754,\"publisher\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/ecommerce-pl\\\/why-do-businesses-need-a-private-shop\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/Why-Do-Businesses-need-aPrivate.png\",\"keywords\":[\"Prestashop Dodatek do prywatnego sklepu\",\"Prywatny sklep\",\"stw\u00f3rz prywatny sklep dla eCommerce\"],\"articleSection\":[\"Ecommerce\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/ecommerce-pl\\\/why-do-businesses-need-a-private-shop\\\/\",\"url\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/ecommerce-pl\\\/why-do-businesses-need-a-private-shop\\\/\",\"name\":\"Why Do Businesses need a 'Private Shop'? 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