{"id":775839,"date":"2020-05-18T12:38:47","date_gmt":"2020-05-18T12:38:47","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=775661\/"},"modified":"2026-08-10T12:08:39","modified_gmt":"2026-08-10T12:08:39","slug":"facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/pl\/aktualnosci\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\/","title":{"rendered":"Facebook nabywa popularn\u0105 wyszukiwark\u0119 GIF Giphy"},"content":{"rendered":"<p>Najwi\u0119ksza platforma spo\u0142eczno\u015bciowa, kt\u00f3r\u0105 naby\u0142 Facebook <strong>Giphy<\/strong>; popularna wyszukiwarka, kt\u00f3ra pozwala u\u017cytkownikom udost\u0119pnia\u0107 animowane obrazy lub kr\u00f3tkie filmy bez d\u017awi\u0119ku, znana jako GIF. Faktyczny koszt akwizycji nie zosta\u0142 jeszcze ujawniony przez \u017cadne z tych dw\u00f3ch \u017ar\u00f3de\u0142, ale wiele \u017ar\u00f3de\u0142 ujawnia, \u017ce \u200b\u200btransakcja zosta\u0142a sfinalizowana na prawie 400 milion\u00f3w USD. Facebook planuje zintegrowa\u0107 Giphy z w\u0142asn\u0105 platform\u0105 spo\u0142eczno\u015bciow\u0105 do udost\u0119pniania zdj\u0119\u0107 Instagram, kt\u00f3r\u0105 nabyli w 2012 roku za 1 miliard dolar\u00f3w. Firma oficjalnie og\u0142osi\u0142a, m\u00f3wi\u0105c:<\/p>\n<blockquote><p><em>\u201eGIPHY, lider w dziedzinie ekspresji wizualnej i tw\u00f3rczo\u015bci, do\u0142\u0105cza dzi\u015b do firmy Facebook jako cz\u0142onek zespo\u0142u Instagram\u201d.<\/em><\/p><\/blockquote>\n<p>Nast\u0119pnie powiedzieli:<\/p>\n<blockquote><p><em>\u201eGIPHY sprawia, \u017ce \u200b\u200bcodzienne rozmowy s\u0105 bardziej zabawne, dlatego planujemy jeszcze bardziej zintegrowa\u0107 ich bibliotek\u0119 GIF z Instagramem i naszymi innymi aplikacjami, aby ludzie mogli znale\u017a\u0107 w\u0142a\u015bciwy spos\u00f3b wyra\u017cania siebie\u201d.<\/em><\/p><\/blockquote>\n<p>Dwa lata p\u00f3\u017aniej, w 2014 roku, Facebook kupi\u0142 r\u00f3wnie\u017c popularn\u0105 platform\u0119 do przesy\u0142ania wiadomo\u015bci WhatsApp za 19 miliard\u00f3w dolar\u00f3w. Przej\u0119cie nie oznacza, \u017ce \u200b\u200bGiphy nie b\u0119dzie ju\u017c posiada\u0107 \u017cadnej cz\u0119\u015bci, poniewa\u017c jest sprzedawany na Facebooku. Giphy b\u0119dzie nadal obs\u0142ugiwa\u0107 swoj\u0105 bibliotek\u0119. Facebook wyczy\u015bci\u0142 to, m\u00f3wi\u0105c:<\/p>\n<blockquote><p><em>\u201eLudzie nadal b\u0119d\u0105 mogli przesy\u0142a\u0107 pliki GIF; programi\u015bci i partnerzy API b\u0119d\u0105 nadal mie\u0107 taki sam dost\u0119p do interfejs\u00f3w API GIPHY, a spo\u0142eczno\u015b\u0107 kreatywna GIPHY b\u0119dzie nadal mog\u0142a tworzy\u0107 \u015bwietne tre\u015bci\u201d.<\/em><\/p><\/blockquote>\n<p>Giphy potwierdzi\u0142 to samo w swoim og\u0142oszeniu<\/p>\n<blockquote><p>&#8220;<em>A dla naszych partner\u00f3w i programist\u00f3w API \/ SDK: GIF-y GIPHY, naklejki, emotikony itp. Nigdzie si\u0119 nie wybieraj\u0105. B\u0119dziemy nadal udost\u0119pnia\u0107 GIPHY szerszemu ekosystemowi \u201d.<\/em><\/p><\/blockquote>\n<p>W blogu na Facebooku napisano, \u017ce 50% ruchu Giphy pochodzi z aplikacji Facebooka, z czego prawie po\u0142owa pochodzi z Instagrama.<\/p>\n<h2>Kilka rzeczy, kt\u00f3re musisz wiedzie\u0107 o Giphy<\/h2>\n<p>1. Giphy zosta\u0142a za\u0142o\u017cona przez Alexa Chunga i Jace&#39;a Cooke w lutym 2013 r. 2. W sierpniu 2013 r. Giphy zintegrowa\u0142 si\u0119 z Facebookiem, umo\u017cliwiaj\u0105c tym samym u\u017cytkownikom sieci publikowanie, umieszczanie i udost\u0119pnianie plik\u00f3w GIF na Facebooku. Trzy miesi\u0105ce p\u00f3\u017aniej Giphy r\u00f3wnie\u017c zintegrowa\u0142 si\u0119 z Twitterem. 3. Giphy zosta\u0142 uznany za 100 najlepszych stron internetowych w 2013 r., Zgodnie z <a href=\"https:\/\/en.wikipedia.org\/wiki\/PC_Magazine\" target=\"_blank\" rel=\"nofollow\">PC Magazine<\/a>. 4. W marcu 2015 r. Giphy naby\u0142a Nutmeg; us\u0142uga przesy\u0142ania wiadomo\u015bci GIF. Przej\u0119cie zbieg\u0142o si\u0119 w czasie z w\u0142asn\u0105 platform\u0105 programistyczn\u0105 Facebook Messenger, w kt\u00f3rej Giphy do\u0142\u0105czy\u0142 do kilku ekskluzywnych aplikacji w swoim debiucie. 5. W sierpniu 2015 r. Giphy uruchomi\u0142a drug\u0105 aplikacj\u0119 mobiln\u0105 \u201eGIPHY Mobile Cam\u201d, kt\u00f3ra pozwoli\u0142a u\u017cytkownikom tworzy\u0107 i udost\u0119pnia\u0107 pliki GIF w r\u00f3\u017cnych sieciach spo\u0142eczno\u015bciowych. 6. W lipcu 2017 r. Giphy og\u0142osi\u0142a, \u017ce \u200b\u200bma 200 milion\u00f3w aktywnych u\u017cytkownik\u00f3w dziennie zar\u00f3wno mi\u0119dzy interfejsem API, jak i witryn\u0105, przy prawie 250 milionach aktywnych u\u017cytkownik\u00f3w miesi\u0119cznie w witrynie.<\/p>\n<p><em>Tw\u00f3j koszyk <strong>Modu\u0142 sklepu FB Knowband<\/strong> kt\u00f3ra pozwala zintegrowa\u0107 stron\u0119 biznesow\u0105 Facebooka z witryn\u0105 i pozwala dostosowa\u0107 sklep Facebook. Modu\u0142 jest dost\u0119pny dla <a href=\"https:\/\/www.knowband.com\/pl\/prestashop-fb-store\" target=\"_blank\">PrestaShop<\/a> i <a href=\"https:\/\/www.knowband.com\/magento-fb-store\" target=\"_blank\">Magento<\/a>.<\/em><script data-cfasync=\"false\" src=\"https:\/\/tdns2.gtranslate.net\/tdn-bin\/queue.js\"><\/script><!-- Yandex.Metrika counter for GTranslate --><script data-cfasync=\"false\">(function (d, w, c) { (w[c] = w[c] || []).push(function() { try { w.yaCounter36618640 = new Ya.Metrika({ id:36618640, clickmap:false, trackLinks:true, accurateTrackBounce:true, ut:\"noindex\" }); } catch(e) { } }); var n = d.getElementsByTagName(\"script\")[0], s = d.createElement(\"script\"), f = function () { n.parentNode.insertBefore(s, n); }; s.type = \"text\/javascript\"; s.async = true; s.src = \"https:\/\/mc.yandex.ru\/metrika\/watch.js\"; if (w.opera == \"[object Opera]\") { d.addEventListener(\"DOMContentLoaded\", f, false); } else { f(); } })(document, window, \"yandex_metrika_callbacks\"); <\/script> <noscript><\/p>\n<div><img decoding=\"async\" src=\"https:\/\/mc.yandex.ru\/watch\/36618640?ut=noindex\" style=\"position:absolute; left:-9999px;\" alt=\"\" \/><\/div>\n<p><\/noscript><br \/>\n<!-- delivered by GTranslate v4.8.8 in 2ms visit https:\/\/gtranslate.io --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Najwi\u0119ksza platforma spo\u0142eczno\u015bciowa, kt\u00f3r\u0105 naby\u0142 Facebook Giphy; popularna wyszukiwarka, kt\u00f3ra pozwala u\u017cytkownikom udost\u0119pnia\u0107 animowane obrazy lub kr\u00f3tkie filmy bez d\u017awi\u0119ku, znana jako GIF. Faktyczny koszt akwizycji nie zosta\u0142 jeszcze ujawniony przez \u017cadne z tych dw\u00f3ch \u017ar\u00f3de\u0142, ale wiele \u017ar\u00f3de\u0142 ujawnia, \u017ce \u200b\u200btransakcja zosta\u0142a sfinalizowana na prawie 400 milion\u00f3w USD. Facebook planuje zintegrowa\u0107 Giphy z w\u0142asn\u0105 [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":775702,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[3255],"tags":[22682,22681,22675],"class_list":["post-775839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","tag-facebook-przejmuje-giphy","tag-facebooka","tag-giphy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook nabywa popularn\u0105 wyszukiwark\u0119 GIF Giphy - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/pl\/aktualnosci\/facebook-nabywa-popularn\u0105-wyszukiwark\u0119-gif-giphy\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook nabywa popularn\u0105 wyszukiwark\u0119 GIF Giphy - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"Najwi\u0119ksza platforma spo\u0142eczno\u015bciowa, kt\u00f3r\u0105 naby\u0142 Facebook Giphy; popularna wyszukiwarka, kt\u00f3ra pozwala u\u017cytkownikom udost\u0119pnia\u0107 animowane obrazy lub kr\u00f3tkie filmy bez d\u017awi\u0119ku, znana jako GIF. 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Facebook planuje zintegrowa\u0107 Giphy z w\u0142asn\u0105 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.knowband.com\/blog\/pl\/aktualnosci\/facebook-nabywa-popularn\u0105-wyszukiwark\u0119-gif-giphy\/\" \/>\n<meta property=\"og:site_name\" content=\"Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Knowband\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-18T12:38:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-10T12:08:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2020\/05\/Facebook-acquires-Giphy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Manish Barthwal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@KnowbandPlugin\" \/>\n<meta name=\"twitter:site\" content=\"@KnowbandPlugin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Manish Barthwal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/aktualnosci\\\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/aktualnosci\\\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\\\/\"},\"author\":{\"name\":\"Manish Barthwal\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#\\\/schema\\\/person\\\/224835eb436630f63b36c7514bad31ce\"},\"headline\":\"Facebook nabywa popularn\u0105 wyszukiwark\u0119 GIF Giphy\",\"datePublished\":\"2020-05-18T12:38:47+00:00\",\"dateModified\":\"2026-08-10T12:08:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/aktualnosci\\\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\\\/\"},\"wordCount\":526,\"publisher\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/aktualnosci\\\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/05\\\/Facebook-acquires-Giphy.jpg\",\"keywords\":[\"Facebook przejmuje Giphy\",\"Facebooka\",\"Giphy\"],\"articleSection\":[\"Aktualno\u015bci\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/aktualnosci\\\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\\\/\",\"url\":\"https:\\\/\\\/www.knowband.com\\\/blog\\\/pl\\\/aktualnosci\\\/facebook-nabywa-popularn%c4%85-wyszukiwark%c4%99-gif-giphy\\\/\",\"name\":\"Facebook nabywa popularn\u0105 wyszukiwark\u0119 GIF Giphy - 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