{"id":818717,"date":"2022-12-14T11:20:46","date_gmt":"2022-12-14T11:20:46","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=818701\/"},"modified":"2026-08-10T13:20:19","modified_gmt":"2026-08-10T13:20:19","slug":"idee-creative-per-fidelizzare-i-clienti-per-la-tua-attivit%c3%a0-di-e-commerce","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/it\/ecommerce-blog\/idee-creative-per-fidelizzare-i-clienti-per-la-tua-attivit%c3%a0-di-e-commerce\/","title":{"rendered":"Idee creative per fidelizzare i clienti per la tua attivit\u00e0 di e-commerce!!"},"content":{"rendered":"

<\/head>I programmi di fidelizzazione dei clienti svolgono un ruolo importante nel successo di un’attivit\u00e0 online. Il programma fedelt\u00e0 non solo aumenta la fedelt\u00e0 dei clienti, ma incoraggia anche i clienti a riordinare. Anche i principali attori del business online come Amazon e Walmart utilizzano programmi di fidelizzazione dei clienti. Per coinvolgere i propri clienti con le piattaforme. Il programma fedelt\u00e0 \u00e8 disponibile in vari tipi. Ad esempio, in qualit\u00e0 di amministratore di un negozio di e-commerce, puoi fornire ai tuoi clienti moduli di riferimento e guadagno, opzioni della carta regalo<\/a><\/strong>, programmi fedelt\u00e0 per ogni ordine, ecc.<\/span><\/p>\n

<\/iframe> \n<\/span>Pertanto, nel seguente articolo, daremo uno sguardo ad alcune delle idee pi\u00f9 creative che aiutano un <a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/ecommerce-tips-tricks-ensure-fast-growth\/\">Il business dell’e-commerce cresce<\/a><\/strong>. Ma prima di discutere le idee per i programmi di fidelizzazione dei clienti, \u00e8 importante capire perch\u00e9 la fidelizzazione dei clienti \u00e8 fondamentale per un’azienda.<\/span><\/p>\n<h2>Importanza dei programmi di fidelizzazione dei clienti!<\/strong><\/h2>\n<a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Importance-of.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-818705 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Importance-of.png\" alt=\"Importanza dei programmi di fidelizzazione dei clienti!\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Importance-of.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Importance-of-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\nNell’era moderna dell’eCommerce, i clienti preferiscono le piattaforme che offrono loro qualcosa in cambio degli acquisti. Pertanto, diventa molto importante per un’azienda soddisfare le esigenze dei clienti. E fornisci loro ricompense o qualcosa di speciale come loro.<\/span> \n<\/span>Inoltre, i programmi di fidelizzazione dei clienti non sono solo vantaggiosi per i clienti, ma offrono anche vari vantaggi alle aziende. Ad esempio, se stai fornendo un programma di punti fedelt\u00e0 ai clienti. Quindi le possibilit\u00e0 del loro ritorno diventeranno molto maggiori.<\/span> \n<\/span>Pertanto, avere programmi di fidelizzazione dei clienti attraenti non \u00e8 solo importante, ma anche una moderna esigenza del settore dello shopping online.<\/span><\/p>\n<h2>Quali sono le idee del programma di fidelizzazione dei clienti creativi per un’azienda?<\/strong><\/h2>\n<a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/What-are-the-Creative-Customer-Loyalty.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-818704 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/What-are-the-Creative-Customer-Loyalty.png\" alt=\"Quali sono le idee del programma di fidelizzazione dei clienti creativi per un'azienda?\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/What-are-the-Creative-Customer-Loyalty.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/What-are-the-Creative-Customer-Loyalty-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<h3>Referral e Guadagna<\/strong><\/h3>\nTra tutti gli altri programmi di fidelizzazione dei clienti, referral e guadagna sono in cima alla lista. Perch\u00e9 non solo il programma di segnalazione e guadagno aiuta le aziende a mantenere i propri clienti coinvolti. Ma aiuta anche le aziende a identificare nuovi contatti. Ad esempio, in qualit\u00e0 di azienda PrestaShop online, puoi fornire codici di sconto ai tuoi clienti in cambio della presentazione dei tuoi prodotti ad altri utenti. Inoltre, puoi anche fornire punti per ogni segnalazione effettuata dai clienti. I clienti successivi possono utilizzare lo stesso per ottenere sconti sui loro ordini.<\/span><\/p>\nGuarda la <a href=\"https:\/\/www.knowband.com\/it\/prestashop-affiliate-and-referral-program\">PrestaShop Referral e Guadagna Addon<\/a><\/strong> per esempio.<\/span><\/p>\n<h3>Pop-up spin e vinci gamificati<\/strong> \n<\/span><\/h3>\nSconti e premi sono le parti preferite dei clienti nell’intera esperienza di acquisto. Tuttavia, mentre si presentano i codici coupon davanti ai visitatori, \u00e8 importante scegliere il momento giusto per mostrare gli sconti.\ufffd<\/span>Allo stesso modo, puoi mostrare il codice coupon in vari punti come la pagina del carrello, la pagina di pagamento e persino sulla home page. D’altra parte, l’altro modo di regalare codici coupon ai clienti \u00e8 Spin and Win Gamified pop-up. Nella seguente opzione, non appena il cliente visita il sito Web, viene visualizzato un lucroso pop-up Spin and Win di fronte a loro.<\/span><\/p>\n<a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Spin-Win-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-818707\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Spin-Win-1.jpg\" alt=\"spin-win di Knowband\" width=\"1200\" height=\"1369\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Spin-Win-1.jpg 1200w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Spin-Win-1-263x300.jpg 263w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Spin-Win-1-768x876.jpg 768w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Spin-Win-1-898x1024.jpg 898w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a> \n<\/span>Inoltre, inserendo il proprio nome e indirizzo e-mail, i clienti possono girare la ruota e vincere grossi sconti.<\/span> \n<\/span>Inoltre, il modulo spin and win di PrestaShop offre agli amministratori un’opzione per scegliere la gravit\u00e0 per ogni risultato.<\/span> \n<\/span>Pertanto, utilizzando il <a href=\"https:\/\/www.knowband.com\/it\/prestashop-spin-and-win\">Componente aggiuntivo Spin and Win di Knowband PrestaShop<\/a><\/strong>. In qualit\u00e0 di venditore, non solo puoi fornire un pop-up gamificato sul front-end del tuo negozio. Inoltre, puoi ottenere gli indirizzi e-mail dei clienti e successivamente utilizzarli per il marketing.<\/span><\/p>\n<h3>Punti fedelt\u00e0 per ogni azione:<\/strong><\/h3>\nDalla visita di un sito Web per la prima volta al completamento degli ordini, dovrebbero esserci sempre punti premio per tutte le azioni intraprese dai clienti. Ad esempio, punti premio per l’iscrizione, il completamento del primo ordine sul sito Web, ricompensa per aver lasciato una recensione positiva.<\/span><\/p>\n<a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Gift-card-manager-testimonial.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-818708\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Gift-card-manager-testimonial.png\" alt=\"gift-card-manager-testimonial\" width=\"760\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Gift-card-manager-testimonial.png 760w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2022\/12\/Gift-card-manager-testimonial-300x118.png 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\nPremiare i clienti per varie azioni non solo li incoraggia a interagire con i siti Web di e-commerce. Ma aiuta anche le aziende a guadagnare la fiducia dei clienti. Ad esempio, se sei un amministratore del negozio eCommerce PrestaShop o OpenCart, puoi anche effettuare il check-out <a href=\"https:\/\/www.knowband.com\/it\/prestashop-loyalty-points\">Programma punti fedelt\u00e0 Knowband <\/a><\/strong>Collegare. Con l’aiuto del modulo Knowband, punti fedelt\u00e0 non solo puoi consentire ai tuoi clienti di guadagnare punti in base alle loro attivit\u00e0. Ma ottiene anche un’opzione all’estremit\u00e0 dell’amministratore per impostare il valore per ogni punto.<\/p>\n<h2 class=\"alignnone\" title=\"Gift Card Manager\">Alla fine,<\/strong><\/h2>\nSecondo i rapporti, il business online perde oltre il 70% dei nuovi clienti dopo un certo periodo. Pertanto, poich\u00e9 \u00e8 importante attirare nuovi clienti sul sito Web, \u00e8 importante anche trasformare i clienti per la prima volta in clienti abituali.\ufffd<\/span>Inoltre, se hai suggerimenti e domande sui moduli del programma fedelt\u00e0, puoi sempre trovarci all’indirizzo support@knowband.com.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"I programmi di fidelizzazione dei clienti svolgono un ruolo importante nel successo di un’attivit\u00e0 online. Il programma fedelt\u00e0 non solo aumenta la fedelt\u00e0 dei clienti, ma incoraggia anche i clienti a riordinare. Anche i principali attori del business online come Amazon e Walmart utilizzano programmi di fidelizzazione dei clienti. Per coinvolgere i propri clienti con […]<\/p>\n","protected":false},"author":2,"featured_media":818703,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[4],"tags":[17445,30622,30621,30623,30625,30624],"class_list":["post-818717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-blog","tag-fedelt-del-cliente","tag-moduli-del-programma-fedelt","tag-modulo-spin-win","tag-punti-premio","tag-referral-e-programma-di-guadagno","tag-sconti-e-premi"],"acf":[],"yoast_head":"\n<title>Idee creative per fidelizzare i clienti per la tua attivit\u00e0 di e-commerce!! - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/it\/ecommerce-blog\/idee-creative-per-fidelizzare-i-clienti-per-la-tua-attivit\u00e0-di-e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Idee creative per fidelizzare i clienti per la tua attivit\u00e0 di e-commerce!! - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"I programmi di fidelizzazione dei clienti svolgono un ruolo importante nel successo di un’attivit\u00e0 online. Il programma fedelt\u00e0 non solo aumenta la fedelt\u00e0 dei clienti, ma incoraggia anche i clienti a riordinare. Anche i principali attori del business online come Amazon e Walmart utilizzano programmi di fidelizzazione dei clienti. 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