{"id":18726,"date":"2017-12-22T12:48:47","date_gmt":"2017-12-22T12:48:47","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=11808\/"},"modified":"2022-08-13T12:01:14","modified_gmt":"2017-12-22T22:53:10","slug":"is-ecommerce-conversion-your-problem","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/it\/ecommerce-blog\/is-ecommerce-conversion-your-problem\/","title":{"rendered":"Is eCommerce Conversion your Problem?"},"content":{"rendered":"<p style=\"text-align: justify;\">Con la giusta strategia SEO e l&#39;ottimizzazione del sito web, il traffico verso il sito Web diventa pi\u00f9 semplice. Anche il compito di trovare il giusto target di riferimento \u00e8 raggiungibile. Tuttavia, la maggior parte delle aziende eCommerce lamentano una bassa conversione. Se stai ottenendo il traffico desiderato, ma i visitatori non si convertono, la tua linea di fondo ne risentir\u00e0 sicuramente.<\/p>\n<p style=\"text-align: justify;\">Il tuo sito di shopping online \u00e8 afflitto da tali problemi? Il primo passo per affrontare un problema di questo tipo \u00e8 trovare la causa principale.<\/p>\n<p style=\"text-align: justify;\">Dall&#39;esterno, CRO potrebbe sembrare un compito scoraggiante, ma lo stesso \u00e8 ci\u00f2 che genera le entrate di 2% o 3%. Ci sono aree nel tuo sito web che richiedono consigli e miglioramenti da parte di esperti e questo \u00e8 esattamente dove <a href=\"https:\/\/www.velsof.com\/seo-smo\/search-engine-optimization\" target=\"_blank\">servizi di e-commerce SEO<\/a> entrare.<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block; text-align:center;\"\n     data-ad-layout=\"in-article\"\n     data-ad-format=\"fluid\"\n     data-ad-client=\"ca-pub-8286218770786366\"\n     data-ad-slot=\"5961993148\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>Investire in immagini ad alta risoluzione<\/strong><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/high-resolution-images.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11815\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/high-resolution-images.png\" alt=\"Immagine ad alta risoluzione\" width=\"414\" height=\"305\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/high-resolution-images.png 506w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/high-resolution-images-300x221.png 300w\" sizes=\"auto, (max-width: 414px) 100vw, 414px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Sappiamo cosa dicono tutti &#8211; un&#39;immagine pu\u00f2 dire pi\u00f9 di mille parole. Bene, non si sbagliano. Quando investi in pratiche come l&#39;ottimizzazione dei social media con blog e contenuti ricchi, investire in immagini ad alta risoluzione \u00e8 ci\u00f2 che vorresti dare un&#39;occhiata pi\u00f9 da vicino. Non solo nel contenuto, ma le immagini del prodotto utilizzate nelle pagine del prodotto dovrebbero essere di alta qualit\u00e0. Dopotutto, i clienti non sarebbero in grado di toccare quello che stai vendendo, quindi devono sentirlo con gli occhi. In conformit\u00e0 con la descrizione del prodotto disponibile sulla stessa pagina, l&#39;immagine dovrebbe apparire come un prodotto degno da acquistare. A seconda del dettaglio che si desidera raggiungere, assicurarsi che la risoluzione dell&#39;immagine sia elevata.<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block; text-align:center;\"\n     data-ad-layout=\"in-article\"\n     data-ad-format=\"fluid\"\n     data-ad-client=\"ca-pub-8286218770786366\"\n     data-ad-slot=\"5961993148\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>La spedizione gratuita \u00e8 la chiave<\/strong><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Free-shipping-is-the-key.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11814 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Free-shipping-is-the-key.png\" alt=\"Spedizione gratuita\" width=\"500\" height=\"293\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Free-shipping-is-the-key.png 500w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Free-shipping-is-the-key-300x176.png 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">A chi non piacciono le cose gratis? Ogni cliente fa. Ogni shopper online tiene d&#39;occhio alcune cose e la spedizione gratuita \u00e8 una di queste. Quando mantieni tali politiche (spedizione, reso, consegna e altro) in base a ci\u00f2 che piacciono agli acquirenti, sei pronto per conversioni elevate. Troverete qualche negozio che offre la spedizione gratuita su &quot;un ordine di x o pi\u00f9&quot; mentre; ci sono quelli che non hanno una rispettiva quantit\u00e0 pure. Quando offri la spedizione gratuita ai tuoi clienti, ci sono minori possibilit\u00e0 che i clienti rimbalzino abbandonando il carrello.<\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>I codici promozionali fanno miracoli<\/strong><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/miracles.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11813 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/miracles.png\" alt=\"codice coupon\" width=\"477\" height=\"177\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/miracles.png 477w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/miracles-300x111.png 300w\" sizes=\"auto, (max-width: 477px) 100vw, 477px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Perch\u00e9 pensi che le societ\u00e0 di coupon stiano guadagnando cos\u00ec bene? Perch\u00e9 offrono sconti da tutti i grandi negozi online. Se dai un&#39;occhiata all&#39;immagine qui sotto, scoprirai che il negozio di abbigliamento femminile che offre una sezione in cui puoi applicare il codice coupon e il cliente otterr\u00e0 un notevole sconto. E, quando parli di sconti, \u00e8 uno dei modi migliori per soddisfare gli acquirenti e far convertire il tuo visitatore in un cliente.<\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>Personalizza i prezzi<\/strong><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Tailor-make-the-prices-1.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11812 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Tailor-make-the-prices-1.png\" alt=\"Il sarto fa i prezzi\" width=\"554\" height=\"255\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Tailor-make-the-prices-1.png 554w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Tailor-make-the-prices-1-300x138.png 300w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Con un negozio come Amazon che offre una gamma di marchi sotto lo stesso tetto, dovresti ridurre i prezzi o almeno aggiustare lo stesso per essere visibile al cliente. Al giorno d&#39;oggi, sai come \u00e8 la concorrenza tra i negozi e la consapevolezza tra gli acquirenti ha dato loro la libert\u00e0 di confrontare i prezzi su tutti i rispettivi negozi per ottenere il miglior acquisto. Non mantenere un prezzo specifico tutto il tempo. Mantenere le fluttuazioni entro il limite e anche mantenere un controllo sui negozi della concorrenza. Ci\u00f2 renderebbe il tuo negozio online imbattuto in uno credibile risultante nella soluzione al problema di conversione.<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block; text-align:center;\"\n     data-ad-layout=\"in-article\"\n     data-ad-format=\"fluid\"\n     data-ad-client=\"ca-pub-8286218770786366\"\n     data-ad-slot=\"5961993148\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>Modifica la tua procedura di checkout<\/strong><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Modify-your-checkout-process.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11810\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Modify-your-checkout-process.png\" alt=\"Processo di pagamento\" width=\"546\" height=\"322\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Modify-your-checkout-process.png 600w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Modify-your-checkout-process-300x177.png 300w\" sizes=\"auto, (max-width: 546px) 100vw, 546px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Or<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/checkout-process.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11809\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/checkout-process.png\" alt=\"cassa-process\" width=\"516\" height=\"300\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/checkout-process.png 554w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/checkout-process-300x174.png 300w\" sizes=\"auto, (max-width: 516px) 100vw, 516px\" \/><\/a><\/p>\n<p><strong>Fonte immagine: Awake<\/strong><\/p>\n<p style=\"text-align: justify;\">Sono finiti quei giorni in cui dovresti dare i moduli lunghi ai clienti per riempire prima di effettuare il pagamento per l&#39;acquisto. Ora, se ti concedi queste pratiche, il tuo tasso del carrello abbandonato salir\u00e0 di livello. Ora \u00e8 il momento di modificare la pagina di checkout e adottare il modulo di verifica di una pagina per recuperare le informazioni di base di cui hai bisogno dal cliente e convincerle a effettuare il pagamento senza perdere tempo. Questo \u00e8 il passo in cui puoi cercare l&#39;opzione migliore con <a href=\"https:\/\/www.mockingfish.com\/blog\/6-reasons-ab-testing-is-a-must-for-the-ecommerce-sites\/\" target=\"_blank\">vantaggi del test A \/ B<\/a> o qualsiasi altro metodo che ti permetta di conoscere meglio i tuoi visitatori.<\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>Incorporare lo strumento del carrello abbandonato<\/strong><\/h2>\n<p style=\"text-align: justify;\">Le conversioni basse si verificano quando il tuo visitatore non si \u00e8 convertito. Sia lasciando gli articoli nel carrello o non riempiendo i dettagli sulla pagina di pagamento, o in qualsiasi altro modo, il risultato \u00e8 una frequenza di rimbalzo elevata. Ora, in particolare parlando di carrelli abbandonati, \u00e8 quando un cliente arriva sul tuo sito, aggiunge prodotti al carrello e poi lascia senza convertire Invia notifiche al cliente sugli articoli nel carrello con le opzioni di te fornendo loro un coupon speciale per compra il prodotto che hanno dimenticato nel carrello.<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block; text-align:center;\"\n     data-ad-layout=\"in-article\"\n     data-ad-format=\"fluid\"\n     data-ad-client=\"ca-pub-8286218770786366\"\n     data-ad-slot=\"5961993148\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h2 style=\"font-size: 22px; margin-bottom: 15px; text-align: justify;\"><strong>Usa i chatbot<\/strong><\/h2>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Use-chatbots.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11816 size-full\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Use-chatbots.png\" alt=\"utilizzare-chatbots\" width=\"540\" height=\"279\" srcset=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Use-chatbots.png 540w, https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2017\/12\/Use-chatbots-300x155.png 300w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">I chatbots sono uno dei modi pi\u00f9 imminenti per mantenere i clienti coinvolti nel negozio. Sia che si tratti di fornire aiuto nella loro ricerca di caccia o dando loro l&#39;opzione desiderabile basata sui loro gusti, i chatbots sono diventati molto utili in <a href=\"https:\/\/www.velsof.com\/seo-smo\" target=\"_blank\">eCommerce SEO<\/a>. La disponibilit\u00e0 quando il cliente ha bisogno di te fornisce un senso di credibilit\u00e0 verso il tuo negozio e questo \u00e8 esattamente dove ottieni un punto bonus dal tuo cliente.<\/p>\n<p style=\"text-align: justify;\">Se sei impostato con qualcuno o l&#39;altro per essere disponibile a gestire le domande che compaiono dal punto di vista del cliente, questo modulo pu\u00f2 aiutarti a lungo termine.<\/p>\n<p style=\"text-align: justify;\">Con questi metodi, puoi trasformare il tuo tasso di conversione basso in tassi di conversione elevati.<\/p>\n<p style=\"text-align: justify;\"><strong>Storie correlate:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/shopify\/5-ways-exit-popup-can-help-boost-ecommerce-conversions\/\" target=\"_blank\">5 Ways Exit Popup pu\u00f2 aiutarti a potenziare le tue conversioni eCommerce<\/a><\/li>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/how-can-you-boost-ecommerce-conversions-with-your-site-deals\/\" target=\"_blank\">Come puoi aumentare le conversioni eCommerce con le offerte del tuo sito?<\/a><\/li>\n<li><a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/how-to-drive-ecommerce-conversions-through-email-marketing\/\" target=\"_blank\">Come guidare le conversioni eCommerce tramite l&#39;email marketing?<\/a><\/li>\n<\/ul>\n<p><!-- delivered by GTranslate v4.8.4 in 0.008s visit https:\/\/gtranslate.io --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Con la giusta strategia SEO e l&#39;ottimizzazione del sito web, il traffico verso il sito Web diventa pi\u00f9 semplice. Anche il compito di trovare il giusto target di riferimento \u00e8 raggiungibile. Tuttavia, la maggior parte delle aziende eCommerce lamentano una bassa conversione. Se stai ottenendo il traffico desiderato, ma i visitatori non si convertono, la [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":11818,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[4],"tags":[751,3368,3895,3936],"class_list":["post-18726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-blog","tag-ecommerce-conversions","tag-ecommerce-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Is eCommerce Conversion your Problem? - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/it\/ecommerce-blog\/is-ecommerce-conversion-your-problem\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Is eCommerce Conversion your Problem? - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"Con la giusta strategia SEO e l&#039;ottimizzazione del sito web, il traffico verso il sito Web diventa pi\u00f9 semplice. 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