{"id":814598,"date":"2021-09-07T08:15:57","date_gmt":"2021-09-07T08:15:57","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=814575\/"},"modified":"2026-08-10T13:00:25","modified_gmt":"2026-08-10T13:00:25","slug":"why-do-businesses-need-a-private-shop","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/es\/sin-categorizar\/why-do-businesses-need-a-private-shop\/","title":{"rendered":"Why Do Businesses need a &#8216;Private Shop&#8217;?"},"content":{"rendered":"<p><html lang=\"es\"><head><meta charset=\"utf-8\"><\/head><body><span style=\"font-weight: 400;\">\u00bfAlguna vez escuchaste la palabra &#8220;Tienda privada&#8221;? Hay algunas empresas que le permiten ver sus productos solo cuando se registra. Se puede acceder al contenido del sitio web despu\u00e9s de registrarse.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al explorar art\u00edculos y trabajos de investigaci\u00f3n, los sitios web generalmente <a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/knowband-spin-win-popup-feedback\/\">mostrar una ventana emergente<\/a> y solicite registrarse para acceder a todo el contenido. Le muestran contenido limitado para generar curiosidad y, para obtener m\u00e1s detalles, no tiene m\u00e1s remedio que registrarse.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Estos sitios web fueron privatizados y se puede hacer lo mismo con su tienda de comercio electr\u00f3nico. Puede hacer que su tienda Opencart, PrestaShop o Magento sea privada utilizando los m\u00f3dulos de &#8216;Tienda privada&#8217;. \u00bfPor qu\u00e9 necesitas una tienda privada? Adelante, averig\u00fce por qu\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este art\u00edculo es una compilaci\u00f3n de 101s de &#8216;Private Shop&#8217; para empresas B2B y otras empresas<\/span><\/p>\n<h1><b>\u00bfQu\u00e9 es una tienda privada?<\/b><\/h1>\n<p><a href=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2021\/09\/Screenshot.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-814591\" src=\"https:\/\/www.knowband.com\/blog\/wp-content\/uploads\/2021\/09\/Screenshot.gif\" alt=\"Tienda-privada-eCommerce-online-website\" width=\"800\" height=\"353\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Cuando una tienda es accesible solo para clientes registrados, la tienda entra en la categor\u00eda &#8216;Tienda privada&#8217;. Hacer que una tienda web sea privada le permite regular sin esfuerzo las ventas de la tienda. De esta manera, el administrador de la tienda en l\u00ednea puede evitar que los clientes vean la tienda, los productos o las categor\u00edas sin antes iniciar sesi\u00f3n o registrarse.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Puede crear un grupo de clientes privado y asignar numerosos grupos privados a cada producto \/ categor\u00eda, cada uno de los cuales solo es accesible para el grupo dado de consumidores. Env\u00ede correos electr\u00f3nicos a un grupo espec\u00edfico de clientes sobre nuevas ofertas, descuentos, cobros, etc.<\/span><\/p>\n<h1><b>\u00bfPor qu\u00e9 las empresas necesitan una tienda privada?<\/b><\/h1>\n<p>Si tiene productos para B2B y B2C en su sitio de comercio electr\u00f3nico, deber\u00e1 crear un entorno privado para cada uno, que es donde entra en juego la opci\u00f3n de Tienda privada.<\/p>\n<ul>\n<li>\n<h2><b>Las empresas B2B requieren plataformas privadas<\/b><\/h2>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">El grupo mayorista puede tener acceso completo a la tienda, mientras que el grupo general est\u00e1 limitado a un solo producto o categor\u00eda. Puede crear p\u00e1ginas web y categor\u00edas completamente funcionales para consumidores y usuarios restringidos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El negocio funciona de manera sistem\u00e1tica y dar acceso a los minoristas a los precios mayoristas afectar\u00e1 su negocio. Una &#8216;Tienda Privada&#8217; brinda privacidad a las empresas B2B.<\/span><\/p>\n<ul>\n<li>\n<h2><b>Aumento de suscriptores de registro y correo electr\u00f3nico<\/b><\/h2>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Una &#8216;Tienda Privada&#8217; tambi\u00e9n puede beneficiar a las empresas B2C. Si ejecuta campa\u00f1as y les dice a sus clientes que est\u00e1 ofreciendo descuentos en su tienda, <a href=\"https:\/\/www.knowband.com\/blog\/ecommerce-blog\/customers-buyer-motivation\/\">influir en ellos<\/a> para registrarse con su marca y obtener acceso a esos productos con descuento.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En cierto modo, los est\u00e1 obligando a registrarse para acceder a su tienda. Esto aumenta el registro en su tienda y aumenta su lista de correo electr\u00f3nico.<\/span><\/p>\n<ul>\n<li>\n<h2><b>Acceso temprano a clientes registrados para productos de alta gama:  <\/b><\/h2>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Muchas empresas que venden productos de lujo o mercanc\u00edas que tienen ediciones limitadas deben optar por una &#8220;Tienda privada&#8221;. Si tiene un peque\u00f1o grupo de audiencias para su marca que compra productos de alta gama, definitivamente no quiere que todos accedan a \u00e9l.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Se puede notificar esto a un grupo limitado de personas. Como resultado de lo cual se sienten privilegiados y usted podr\u00e1 brindar una experiencia satisfactoria al cliente.<\/span><\/p>\n<h1><b>\u00bfC\u00f3mo convertir tu tienda en Tienda Privada?<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">Est\u00e1s a solo tres pasos de convertir tu tienda en una Tienda Privada.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Compre el m\u00f3dulo y descomprima los archivos y consulte el manual del usuario<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Instale el m\u00f3dulo en su sitio web respectivo con el c\u00f3digo fuente.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a1Configure los ajustes de la Tienda Privada y comience!<\/span><\/li>\n<\/ol>\n<h2><b>Caracter\u00edsticas que debe considerar antes de comprar un m\u00f3dulo de tienda privada<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">El due\u00f1o de la tienda tiene la capacidad de construir una tienda completamente privada.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cree grupos secretos con direcciones IP y permita solo algunos de los clientes<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Los visitantes no podr\u00e1n ver productos o categor\u00edas privados.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Adem\u00e1s, funciona como una extensi\u00f3n de permisos para cat\u00e1logos.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cada producto \/ categor\u00eda puede tener varios grupos asignados por el administrador<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Los clientes pueden ver sus productos \/ categor\u00edas personales por un grupo privado<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Permita que Google rastree las p\u00e1ginas privadas de su sitio web<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">El administrador puede hacer que cada producto \/ categor\u00eda sea privado<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Adem\u00e1s, el administrador debe tener la capacidad de enviar correos electr\u00f3nicos a miembros de un grupo privado.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">El administrador puede cambiar la etiqueta del producto \/ imagen de la etiqueta del producto<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tener un escaparate personalizado con un formulario de registro que permita cambiar el fondo<\/span><\/li>\n<\/ul>\n<h1><b>Demostraci\u00f3n en vivo para los m\u00f3dulos de la tienda privada<\/b><\/h1>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.knowband.com\/es\/prestashop-private-shop\">Haga click aqu\u00ed<\/a> para ver la demostraci\u00f3n de PrestaShop<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Puede consultar la demostraci\u00f3n en vivo de OpenCart <a href=\"https:\/\/www.knowband.com\/opencart-private-shop\">aqu\u00ed<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consulte la demostraci\u00f3n en vivo de Magento desde <a href=\"https:\/\/www.knowband.com\/magento-private-shop\">aqu\u00ed<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfAlguna vez escuchaste la palabra &#8220;Tienda privada&#8221;? Hay algunas empresas que le permiten ver sus productos solo cuando se registra. Se puede acceder al contenido del sitio web despu\u00e9s de registrarse. Al explorar art\u00edculos y trabajos de investigaci\u00f3n, los sitios web generalmente mostrar una ventana emergente y solicite registrarse para acceder a todo el contenido. [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":814592,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[218],"tags":[25462,25464,25463],"class_list":["post-814598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","tag-complemento-de-tienda-privada-de-prestashop","tag-crear-tienda-privada-para-comercio-electrnico","tag-tienda-privada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Do Businesses need a &#039;Private Shop&#039;? - Knowband Blog | Ecommerce Modules<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.knowband.com\/blog\/es\/sin-categorizar\/why-do-businesses-need-a-private-shop\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Do Businesses need a &#039;Private Shop&#039;? - Knowband Blog | Ecommerce Modules\" \/>\n<meta property=\"og:description\" content=\"\u00bfAlguna vez escuchaste la palabra &#8220;Tienda privada&#8221;? Hay algunas empresas que le permiten ver sus productos solo cuando se registra. Se puede acceder al contenido del sitio web despu\u00e9s de registrarse. Al explorar art\u00edculos y trabajos de investigaci\u00f3n, los sitios web generalmente mostrar una ventana emergente y solicite registrarse para acceder a todo el contenido. 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