{"id":657081,"date":"2020-04-01T06:44:54","date_gmt":"2020-04-01T06:44:54","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=656920\/"},"modified":"2026-10-06T09:26:51","modified_gmt":"2026-10-06T09:26:51","slug":"c%c3%b3mo-dise%c3%b1ar-un-sitio-web-de-prestashop-con-caracter%c3%adsticas-de-aumento-de-ventas","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/es\/sin-categorizar\/c%c3%b3mo-dise%c3%b1ar-un-sitio-web-de-prestashop-con-caracter%c3%adsticas-de-aumento-de-ventas\/","title":{"rendered":"\u00bfC\u00f3mo dise\u00f1ar un sitio web de PrestaShop con caracter\u00edsticas de aumento de ventas?"},"content":{"rendered":"

Online shopping is trending and only growing with each passing day. Looking at the data, around 61% of users worldwide are choosing to buy products online. This makes e-commerce stores a top-tier channel for selling products and generating revenue. However, the competition is fierce, giving you a limited chance of reaching your sales goals. In this article, we’ll explore some brilliant ways to simplify the process of designing a PrestaShop website. A well-designed and functional website is what makes your PrestaShop e-commerce site stand out from the competition. The PrestaShop platform not only makes it easy for online store owners to design their site, but it’s also visually appealing and user-friendly. Along with the inherent ease of designing a PrestaShop website, going the extra mile by adding sales-boosting features can lead to even greater success. Read on to discover various PrestaShop designs that can be incredibly profitable.<\/span><\/span><\/p>\n

Sales booster features for the PrestaShop website:<\/span><\/span><\/h2>\n

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1. Social exchange options:<\/span><\/span><\/h3>\n

Design your site with social login options via Facebook, Google, and other platforms. Additionally, add quick access icons so users can easily share web pages and products on their social media channels. Being logged in through social channels makes it incredibly convenient for them to share across multiple platforms. A word-of-mouth recommendation from friends has proven to be a powerful tool for generating new leads organically with minimal effort.<\/span><\/span><\/p>\n

2. Sort and filter for easy searching:<\/span><\/span><\/h3>\n

Making navigation faster for customers automatically improves their satisfaction with your services. Ultimately, it helps them buy what they want with less search effort. Design your filtering options considering the different categories available on your PrestaShop website. For example, filters like ‘size’, ‘fit’, ‘color’, etc., for clothing and ‘OS’, ‘RAM’, etc., for smartphones. Both categories cannot maintain the same set of filters.<\/span><\/span><\/p>\n

3. Labels and batches:<\/span><\/span><\/h3>\n

Automate your website to label certain products as “Best Seller,” “Trending,” or “Special Offer” based on the products sold in PrestaShop. Having these labels\/categories set up for some of your products can build trust and improve usability among your customers. This way, more of your customers will be willing to purchase those products, giving you an instant boost in sales of the labeled items.<\/span><\/span><\/p>\n

4. Allow product reviews:<\/span><\/span><\/h3>\n

Design your product pages with a review section where users can write comments and rate the product. Most online shoppers even prefer negative reviews for the sake of impartiality. Reviews can be invaluable for new users viewing the products.<\/span><\/span><\/p>\n

5. Infinite displacement:<\/span><\/span><\/h3>\n

Manual pagination or scrolling is a traditional approach that can slow down your customers’ browsing experience. Add an infinite scroll button. This allows for automatic scrolling of products at a slow and noticeable pace. Such features enhance the interface and enable users to shop faster, ultimately increasing sales. Check out <\/span><\/span>the Infinite Scroll Add-on<\/span><\/span><\/a> for PrestaShop.
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