{"id":5788,"date":"2017-06-12T06:48:59","date_gmt":"2017-06-12T06:48:59","guid":{"rendered":"https:\/\/www.knowband.com\/blog\/?p=5788\/"},"modified":"2026-08-10T09:46:11","modified_gmt":"2026-08-10T09:46:11","slug":"por-que-abandonan-el-carro-la-perspectiva-de-un-cliente-en-el-abandono-de-carritos","status":"publish","type":"post","link":"https:\/\/www.knowband.com\/blog\/es\/sin-categorizar\/por-que-abandonan-el-carro-la-perspectiva-de-un-cliente-en-el-abandono-de-carritos\/","title":{"rendered":"\u00bfPor qu\u00e9 abandonan el carro? La perspectiva de un cliente en el abandono de carritos"},"content":{"rendered":"

la compra abandonado es la principal causa de muerte de ingresos para todos los sitios web de comercio electr\u00f3nico que est\u00e1n operando por ah\u00ed. Con una tasa promedio carrito abandono de m\u00e1s del 50% para casi todos los sitios web de comercio electr\u00f3nico, surge la pregunta, \u00bfcu\u00e1l es la raz\u00f3n detr\u00e1s de ella?Para obtener una mirada m\u00e1s profunda en el problema, tenemos que mirar el tema desde la perspectiva de un cliente para entenderlo mejor. Aqu\u00ed, vamos a discutir los puntos que molestan al cliente a abandonar el carro.<\/p>\n

\u00bfPor qu\u00e9 cliente abandona un carro?<\/strong><\/p>\n

    \n
  1. La falta de detalles:<\/strong> La mayor\u00eda de los clientes se\u00f1alan que debido a la falta de cierta informaci\u00f3n como la pol\u00edtica de devoluci\u00f3n y env\u00edo, que se ven obligados a abandonar el carro. Esta informaci\u00f3n es crucial, ya que contribuyen en la promoci\u00f3n de la transparencia y construye un cliente conectarse al instante, ya que el cliente sabe qu\u00e9 esperar de su lado.<\/li>\n
  2. Sitio web crash \/ carga lenta:<\/strong> Esta es otra raz\u00f3n importante, que los clientes encuentran muy molesto. Ya que todo el significado del comercio electr\u00f3nico es transacci\u00f3n r\u00e1pida, f\u00e1cil y sin problemas para el cliente, retraso innecesario en la carga y los accidentes no deseados de su sitio web le dar\u00eda un duro golpe a esta experiencia sin fisuras. Por lo tanto, debe asegurarse de que su sitio web es, sensible libre de errores y hasta la fecha fin de atender las necesidades de los clientes. Es necesario trabajar en su velocidad de carga de p\u00e1gina web<\/a>inmediatamente si est\u00e1 teniendo cualquier tema de la velocidad.<\/li>\n
  3. La falta de opciones de pago:<\/strong> Limitado opciones de pago durante las cajas act\u00faan como \u00faltimo clavo en su tasas de conversi\u00f3n<\/a> ata\u00fad. Hoy en d\u00eda, los clientes quieren aprovechar los beneficios que ofrecen los distintos modos de pago a fin de aprovechar el descuento en su compra.La restricci\u00f3n del cliente a un modo de pago en particular no s\u00f3lo se traduce en abandono de carritos sino tambi\u00e9n restringe su base de clientes. Porque, algunos clientes pueden no querer usar ese m\u00e9todo de pago o no tener un acceso a la modalidad de pago que usted est\u00e1 ofreciendo.<\/li>\n
  4. Largo proceso de pago:<\/strong> proceso de pago y env\u00edo de largo con una gran cantidad de detalles innecesarios que se llenar\u00e1n a menudo obliga al cliente a participar. A nadie le gusta esperar a que la carga de las p\u00e1ginas 5-10 para llenar una informaci\u00f3n detallada cuando su \/ su motivo es una transacci\u00f3n r\u00e1pida y f\u00e1cil. En este sentido, es necesario actualizar su sitio web de comercio electr\u00f3nico con cualquiera de losm\u00f3dulos de pago y env\u00edo una p\u00e1gina<\/a> en base a su plataforma de CMS.PrestaShop un pago y env\u00edo p\u00e1gina<\/a> es un tal complemento que se puede optar por su sitio web de comercio electr\u00f3nico.<\/li>\n
  5. Los gastos de env\u00edo:<\/strong> La solicitud de los gastos de env\u00edo act\u00faan como un gran divergen de sus conversiones. La mayor\u00eda de los clientes que prefieren realizar transacciones en l\u00ednea para la compra de un sitio web que ofrece el env\u00edo gratis o un cargo m\u00ednimo para el env\u00edo.Generalmente, los clientes no les gusta que pagar cargos por encima del precio del producto y cuando se a\u00f1aden ciertos gastos de env\u00edo que hacen que el producto costoso desde el punto de vista clientes. Por otra parte, los clientes pueden encontrar f\u00e1cilmente una alternativa a su sitio que podr\u00eda ofrecer el env\u00edo gratis en el mismo tipo de compra.<\/li>\n<\/ol>\n

    Conclusi\u00f3n<\/strong><\/p>\n

    En cuanto a los problemas desde la perspectiva del cliente tiene una oportunidad \u00f3ptima para que entregue con ciertas soluciones positivas. Cesta abandono es un tal problema que requiere s\u00ed mismo a ser analizada desde la perspectiva del cliente. Los elementos anteriormente se\u00f1alados sin duda le ayudar\u00e1 a obtener una visi\u00f3n m\u00e1s profunda del problema.<\/p>\n","protected":false},"excerpt":{"rendered":"

    la compra abandonado es la principal causa de muerte de ingresos para todos los sitios web de comercio electr\u00f3nico que est\u00e1n operando por ah\u00ed. Con una tasa promedio carrito abandono de m\u00e1s del 50% para casi todos los sitios web de comercio electr\u00f3nico, surge la pregunta, \u00bfcu\u00e1l es la raz\u00f3n detr\u00e1s de ella?Para obtener una […]<\/p>\n","protected":false},"author":2,"featured_media":2974,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kbui_enabled":"","footnotes":""},"categories":[288,218],"tags":[495],"class_list":["post-5788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comercio-electronico","category-sin-categorizar","tag-abandonan-el-carro"],"acf":[],"yoast_head":"\n\u00bfPor qu\u00e9 abandonan el carro? 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